Thank you for your gift!With your financial support, Kids Cancer Care is able to provide essential programs to meet the needs of the whole family at each stage in the child's cancer journey — from diagnosis through treatment and beyond. With your continuing support, we have been actively adapting our programs to serve kids and families during the pandemic when they are more isolated than ever.Your gift today is helping to:<ol><li style="box-sizing:inherit">Give kids with cancer the support they need to cope with the physical, emotional and cognitive effects of cancer and its treatments;</li><li style="box-sizing:inherit">Provide children with cancer-related learning issues the benefit of a one-to-one tutor online or in their home;</li><li style="box-sizing:inherit">Keep children with cancer active through evidence-based therapeutic exercise that helps reduce the long-term side-effects and deconditioning effects of cancer and its treatments;</li><li style="box-sizing:inherit">Give kids a chance to escape the rigours of cancer for a week of outdoor fun and adventure at camp; and</li><li style="box-sizing:inherit">Support research into less invasive therapies that save lives without causing damaging health problems for life.</li></ol>We believe it is possible to change the course of childhood cancer in our lifetime. Thank you for helping make this a reality.                                 Get your tickets for our <a href="https://www.kidscancercare.ab.ca/kids-cancer-care-mega-5050.html">MEGA 50/50</a> - YOU WIN / KIDS WIN <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1684181462/ktd51xhwcejcu4zvsyxv.png" style="width:99px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, YOU are at the Heart of everything we do! Because of you, courageous kids impacted by cancer have access to a range of educational, therapeutic, and recreational programs all focused on helping them heal in body, mind and spirit.  For many of these kids and families, childhood cancer is a life-long journey and knowing Kids Cancer Care is here for them is a great comfort. We couldn’t do any of it without caring people like you! If you have any questions regarding your donation, please contact Tara Brown by phone at 403 930 6592 or <a href="mailto:tbrown@kidscancercare.ab.ca">email her</a>. With Gratitude, Kids Cancer Care P.S. Would you like to help kids impacted by cancer daily? Please <a href="https://www.kidscancercare.ab.ca/donation-page.html?donation=166" target="_blank">click here</a> to join our Superhero Monthly Giving Club.   P.P.S. Did you know that some employers have matching gift programs where they match donations made by employees? Check with your employer to see if they have a matching gift program. You may be able to double your impact.  Kids Cancer Care Foundation of Alberta5757 4 Street SECalgary, AB T2H 1K8Registered Charity #899409178RR0001 The Kids Cancer Care Foundation of Alberta plans to raise approximately $4,800,000 this year from philanthropic individuals, organizations, and grantors. Raising these funds will cost the organization an estimated $1,400,000. All monies raised will be used for board-approved programs and projects that benefit the families we serve.

Thank you for your gift!With your financial support, Kids Cancer Care is able to provide essential programs to meet the needs of the whole family at each stage in the child's cancer journey — from diagnosis through treatment and beyond. With your continuing support, we have been actively adapting our programs to serve kids and families during the pandemic when they are more isolated than ever.Your gift today is helping to:<ol><li>Give kids with cancer the support they need to cope with the physical, emotional and cognitive effects of cancer and its treatments;</li><li>Provide children with cancer-related learning issues the benefit of a one-to-one tutor online or in their home;</li><li>Keep children with cancer active through evidence-based therapeutic exercise that helps reduce the long-term side-effects and deconditioning effects of cancer and its treatments;</li><li>Give kids a chance to escape the rigours of cancer for a week of outdoor fun and adventure at camp; and</li><li>Support research into less invasive therapies that save lives without causing damaging health problems for life.</li></ol>We believe it is possible to change the course of childhood cancer in our lifetime. Thank you for helping make this a reality.                                 Get your tickets for our <a href="https://www.kidscancercare.ab.ca/kids-cancer-care-mega-5050.html">MEGA 50/50</a> - YOU WIN / KIDS WIN <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1684181462/ktd51xhwcejcu4zvsyxv.png" style="width:99px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" />

2023 Campaign - DRW123

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Kids Cancer Care Foundation of Alberta

### Context Profile for Kids Cancer Care Foundation of Alberta

1. **Organization Mission & Cause**:
   - The Kids Cancer Care Foundation of Alberta is dedicated to supporting Alberta families affected by childhood cancer. Their mission is to provide comprehensive assistance throughout the cancer journey, from diagnosis to treatment and beyond. They focus on meeting the needs of the entire family by offering funding and programs in three key areas: Camp and Outreach, Research and Hospital, and Education and Scholarships.

2. **Type of Activities**:
   - **Programs**: They offer various programs tailored to support families, including camps for children, outreach initiatives, funding for research, and educational scholarships.
   - **Events**: The organization hosts events such as the Dad & Daughter Gala and fundraising campaigns like RUN4CANCER, which involve community participation and engagement.
   - **Fundraising**: They conduct fundraising activities to support their programs, including ticket sales for events and direct donations.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly, supportive, and inspiring**. The language is accessible and empathetic, aiming to connect with families and supporters emotionally. The use of direct appeals (e.g., "Help children and families affected by cancer today!") conveys a sense of urgency and importance while remaining warm and inviting.

4. **Emoji Usage**:
   - The organization does not appear to use emojis in their website content or email communications. Their messaging is straightforward and professional, focusing on clarity and emotional resonance without the use of visual emojis.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but the organization is established and recognized within Alberta.
   - **Scale**: The organization has a total of 120 forms and has conducted 62 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: While specific metrics are not detailed, the foundation emphasizes its commitment to supporting families through various programs and initiatives.
   - **Volunteer Info**: The website does not explicitly mention volunteer opportunities, but involvement in events and programs suggests potential for community engagement.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and supportive tone that resonates with families and potential donors. Avoid jargon; keep language simple and relatable.
   - **Structure**: Use clear headings and bullet points for easy readability. Include calls to action that encourage involvement and support.
   - **Emphasis**: Highlight emotional stories and testimonials from families when applicable to foster connection and empathy.
   - **Consistency**: Maintain a consistent voice across all platforms, ensuring that the messaging aligns with the mission and values of the organization.

This context profile provides a comprehensive overview of the Kids Cancer Care Foundation of Alberta, enabling AI assistants to create tailored and effective content that aligns with the organization's mission and communication style.

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Kids Cancer Care Foundation of Alberta

2023 Campaign - DRW123

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