Check made out to Erie Cattaraugus Rail Trail, Inc. Please write “July Appeal” in the memo area.
Address to send check: ECRT, PO Box 584, Orchard Park, NY 14127.

<h1><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1719779964/ufehpiapoaoqe5toowgx.png" style="width:477px;display:block;vertical-align:top;margin:5px auto;text-align:center;max-width:calc(100% - 5px);position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" /></h1><hr /><h1>Donors make the Trail happen!</h1><p style="box-sizing:inherit;width:794.305px;margin-top:0px;margin-bottom:0px;font-family:Roboto, Helvetica, Arial, sans-serif;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.5px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;color:rgb(15, 14, 91)">Join the movement! Become a donor and help us build the trail for the benefit of the whole community.<h2>By donating to ECRT you will:</h2><ul><li style="box-sizing:inherit"><span fr-original-style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;,sans-serif;font-size:16px;" style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;, sans-serif;font-size:16px;box-sizing:inherit">Show that you are a trail supporter, and you have a true desire to see all 27 miles completed.</li><li style="box-sizing:inherit"><span fr-original-style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;,sans-serif;font-size:16px;" style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;, sans-serif;font-size:16px;box-sizing:inherit">Help ECRT to have a reliable income stream to fund trail development.</li><li style="box-sizing:inherit"><span fr-original-style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;,sans-serif;font-size:16px;" style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;, sans-serif;font-size:16px;box-sizing:inherit">Improve development efforts by offering an enhanced connection to the trail for members.</li><li style="box-sizing:inherit"><span fr-original-style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;,sans-serif;font-size:16px;" style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;, sans-serif;font-size:16px;box-sizing:inherit">Provide ECRT with additional resources to educate the community and broaden our base of support.</li><li style="box-sizing:inherit"><span fr-original-style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;,sans-serif;font-size:16px;" style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;, sans-serif;font-size:16px;box-sizing:inherit">Create additional excitement about the trail and encourage use and participation.</li><li style="box-sizing:inherit"><span fr-original-style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;,sans-serif;font-size:16px;" style="line-height:107%;font-family:&quot;Franklin Gothic Book&quot;, sans-serif;font-size:16px;box-sizing:inherit">Demonstrate support of the development of the trail to funders and governmental entities.</li></ul><h2>Optional Zeffy Donation:</h2><p style="box-sizing:inherit;width:794.305px;margin-top:0px;margin-bottom:0px;font-family:Roboto, Helvetica, Arial, sans-serif;font-size:16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.5px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;color:rgb(15, 14, 91)">Unlike other donation platforms, Zeffy does not charge transaction fees, so your entire donation goes directly to ECRT! You have the option to add a contribution to help Zeffy keep running its services. If you don’t want to add a contribution, in the summary section of your donation, just choose Other in the drop-down menu and then enter $0.

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1719777818/tyqlrvgzz16x6ixfzubw.png" style="width:600px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:calc(100% - 10px);position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, We appreciate your support of our mission to develop all 27 miles of this scenic multiuse trail. Your contribution greatly helps our mission, and we hope you'll share your passion for building this trail with your friends! If you're interested in volunteering, or need more information about the trail, please email <a href="mailto:info@ecattrail.org" style="color:green;text-decoration:inherit;user-select:auto;font-weight:700;box-sizing:inherit">info@ecattrail.org</a><a href="mailto:info@ecattrail.org" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit;font-weight:700"></a> or visit our website at <a href="https://www.ecattrail.org" rel="noopener noreferrer" style="color:green;text-decoration:inherit;user-select:auto;font-weight:700;box-sizing:inherit" target="_blank">www.ecattrail.org</a>.  Welcome, and we wish you happy times on the trail, Mary BrummerPresidentErie Cattaraugus Rail Trail NYS Charitable Donation DisclosuresErie Cattaraugus Rail Trail is a 501(c)(3) charitable organization registered with New York State and dedicated to building and maintaining a 27-mile multiuse recreational trail from Orchard Park to Ashford, NY on the railbanked Buffalo & Pittsburgh rail corridor. The latest financial report from ECRT may be obtained by request from ECRT at <a href="https://www.ecattrail.org" rel="noopener noreferrer" style="font-weight:700" target="_blank">www.ecattrail.org</a> or from the Attorney General's Charities Bureau's Website - <a href="https://www.charitiesnys.com" rel="noopener noreferrer" style="color:green;text-decoration:inherit;user-select:auto;font-weight:700;box-sizing:inherit" target="_blank">www.charitiesnys.com</a>. Information about charities may be obtained from the Attorney General at (212) 416-8686.

Thank you for fundraising with us this year again! Here is more information...

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1719779964/ufehpiapoaoqe5toowgx.png" style="width:477px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /><hr />Donors make the Trail happen!<p style="box-sizing:inherit;width:794.305px;margin-top:0px;margin-bottom:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.5px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Join the movement! Become a donor and help us build the trail for the benefit of the whole community.By donating to ECRT you will:<ul><li>Show that you are a trail supporter, and you have a true desire to see all 27 miles completed.</li><li>Help ECRT to have a reliable income stream to fund trail development.</li><li>Improve development efforts by offering an enhanced connection to the trail for members.</li><li>Provide ECRT with additional resources to educate the community and broaden our base of support.</li><li>Create additional excitement about the trail and encourage use and participation.</li><li>Demonstrate support of the development of the trail to funders and governmental entities.</li></ul>Optional Zeffy Donation:<p style="box-sizing:inherit;width:794.305px;margin-top:0px;margin-bottom:0px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.5px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Unlike other donation platforms, Zeffy does not charge transaction fees, so your entire donation goes directly to ECRT! You have the option to add a contribution to help Zeffy keep running its services. If you don’t want to add a contribution, in the summary section of your donation, just choose Other in the drop-down menu and then enter $0.

ECRT Mid Year Appeal 2024

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Erie Cattaraugus Rail Trail, Inc.

### Context Profile for Erie Cattaraugus Rail Trail, Inc.

#### 1. Organization Mission & Cause
**Mission:** Erie Cattaraugus Rail Trail, Inc. is dedicated to the development and maintenance of a multi-use recreational trail that promotes outdoor activities, community engagement, and environmental stewardship. Their mission emphasizes enhancing the quality of life in the region by providing a safe and accessible space for walking, biking, and other outdoor pursuits.

**Cause:** The organization focuses on creating a sustainable trail system that connects communities, encourages healthy lifestyles, and preserves natural landscapes. They aim to foster a sense of community and promote tourism through outdoor recreation.

#### 2. Type of Activities
- **Trail Development:** Ongoing efforts to expand and maintain the rail trail.
- **Community Events:** Organizing events such as trail walks, bike rides, and educational workshops to engage the community.
- **Fundraising Campaigns:** Initiatives to raise funds for trail maintenance and development, including events like "Evening at the Depot."
- **Volunteer Opportunities:** Encouraging community members to participate in trail maintenance and events.

#### 3. Tone of Voice
The tone of voice used by Erie Cattaraugus Rail Trail, Inc. is:
- **Friendly and Inviting:** The language is approachable, making it easy for community members to engage with the organization.
- **Inspiring:** Communications often highlight the benefits of outdoor activities and community involvement, encouraging participation.
- **Informative:** Clear and concise information is provided about events, trail conditions, and organizational updates.

#### 4. Emoji Usage
The organization does not prominently use emojis in their communications, focusing instead on clear and professional language to convey their messages. This suggests a preference for a straightforward and serious approach to their communications.

#### 5. Key Facts
- **Founding Info:** Specific founding details were not found on the website, but the organization has been active in promoting the rail trail for several years.
- **Scale:** The organization has conducted 9 total forms and 22 email campaigns, indicating a robust engagement strategy.
- **Impact Metrics:** While specific metrics were not detailed, the emphasis on community engagement and participation in events suggests a positive impact on local health and recreation.
- **Volunteer Info:** The organization actively encourages volunteers to help with trail maintenance and events, fostering community involvement.

#### 6. Writing Guidelines
- **Style:** Use a friendly and inspiring tone that encourages community participation.
- **Clarity:** Ensure all communications are clear and concise, providing essential information without unnecessary jargon.
- **Call to Action:** Include strong calls to action that motivate readers to participate in events or support the organization.
- **Consistency:** Maintain a consistent format in emails and event announcements to ensure familiarity and ease of reading for the audience.

This context profile will assist AI assistants in generating tailored content that aligns with the mission, tone, and activities of Erie Cattaraugus Rail Trail, Inc., ensuring effective communication with their audience.

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Erie Cattaraugus Rail Trail, Inc.

ECRT Mid Year Appeal 2024

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