Imagine a North Carolina where every child has the tools to dream, learn, and succeed. Through the ‘Lessons For’ nonprofit mission, we’re putting books into kids’ hands—fueling their imagination, education, and future success…and we need your help today to make it all happen.

Just like in March Madness, where teamwork, dedication, and opportunity lead to victory, literacy empowers young minds to develop necessary life skills and achieve greatness, and an early introduction to Tar Heel traditions creates lifelong fandom and love for all things Carolina.

By supporting this initiative, you’re not just giving books, you’re giving hope, knowledge, and a stronger Carolina community.  Join us in turning pages into progress—because when our kids win, we all win!

Whether you give $10 to put a single book into a young person’s hands, or $1,000 that gives them to an entire school to enjoy, your tax-deductible gift will result in reduced screen time, lasting bonds between children and their caregivers, and a celebration of Tar Heel culture that lasts a lifetime.

Please make a difference for our young people by making a gift today…and GO ‘HEELS!