Emerald Coast Public Relations Organization

### Context Profile for Emerald Coast Public Relations Organization

#### 1. Organization Mission & Cause
The Emerald Coast Public Relations Organization (ECPRO) is dedicated to promoting the value of public relations and enhancing the professional development of its members. Their mission is to provide resources, networking opportunities, and educational programs that empower public relations professionals in the Emerald Coast region. They aim to foster a strong community of PR practitioners who can effectively communicate and advocate for their organizations and clients.

#### 2. Type of Activities
ECPRO engages in a variety of activities, including:
- **Educational Events:** Regular workshops, seminars, and "Lunch and Learn" meetings designed to enhance the skills and knowledge of public relations professionals.
- **Networking Opportunities:** Events that facilitate connections among members and industry leaders.
- **Fundraising Campaigns:** Initiatives to support the organization’s programs and outreach efforts.
- **Community Programs:** Engagements that promote public relations best practices within the local community.

#### 3. Tone of Voice
The tone of voice used by ECPRO is:
- **Professional and Friendly:** Communications maintain a professional demeanor while being approachable and welcoming.
- **Informative and Supportive:** The language is often educational, aiming to provide value and insights to members.
- **Encouraging and Inspiring:** Content frequently motivates members to engage and grow within their profession.

#### 4. Emoji Usage
The organization does not appear to use emojis in their communications. Their content maintains a formal and professional tone, which aligns with their mission to uphold the standards of public relations.

#### 5. Key Facts
- **Founding Information:** Specific founding details are not provided on the website, but the organization has established itself as a key player in the local public relations landscape.
- **Scale:** ECPRO has a total of 11 forms and has conducted 7 email campaigns, indicating active engagement with their audience.
- **Impact Metrics:** While specific metrics are not detailed, the organization emphasizes professional development and community engagement as key outcomes of their activities.
- **Volunteer Information:** There is no explicit mention of volunteer opportunities on the website, but members are encouraged to participate in events and contribute to the organization’s mission.

#### 6. Writing Guidelines
Based on the existing content patterns observed on the website and in email communications:
- **Clarity and Conciseness:** Use straightforward language that conveys messages clearly without unnecessary jargon.
- **Professional Formatting:** Maintain a clean and organized layout in emails and event promotions, using headers and bullet points for easy readability.
- **Call to Action:** Include clear calls to action in all communications, encouraging members to register for events or engage with the organization.
- **Consistency in Branding:** Ensure that all communications reflect the organization’s branding, including logos and color schemes, to maintain a cohesive identity.

This context profile provides a comprehensive overview of the Emerald Coast Public Relations Organization, enabling AI assistants to generate tailored and relevant content for their communications and outreach efforts.

LXCL:Grants entry to the event to one person and allows for a five minute promotional talk at the start of the meeting.

Meeting Sponsor

LXCL:Grants entry to the event to those who are not members of ECPRO.

Non ECPRO Member

LXCL:Grants entry to the event to members of ECPRO in good standing (2025 dues paid).

ECPRO Member

LXCL:Grants entry to the event to college and high school students.

Student

<p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' id="isPasted" style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> <p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);">Ticket sales end September 4, 2025, at 11:55 p.m.<p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> <p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);">Don&rsquo;t miss ECPRO&rsquo;s monthly Lunch and Learn, Pitch Perfect: Mastering Media Outreach for PR Success, where you&rsquo;ll gain valuable insights into the art of pitching stories that get noticed. This session is perfect for public relations professionals looking to strengthen their relationships with journalists and increase their media coverage. Learn how to craft compelling pitches, understand what newsrooms are really looking for, and use essential tools like media kits to your advantage. Whether you&rsquo;re pitching local news or national outlets, this practical and engaging session will give you the confidence and strategies to break through the noise and land your story.<p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> <p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);">Guest Speaker: Stacey Young, Community + Media Relations Manager for Destin-Fort Walton Beach Tourism<p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> <p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1751926138/wysiwyg/wyjm3gllqv3ddnatrqlz.jpg" style="width: 600px; display: block; vertical-align: top; margin: 5px auto; text-align: center; position: relative; max-width: 100%; cursor: pointer; padding: 0px 1px; user-select: none; box-sizing: inherit;" fr-original-style="width: 600px; display: block; vertical-align: top; margin: 5px auto; text-align: center;" fr-original-class="fr-draggable"><p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);"> <p fr-original-style='margin-top:0in;margin-right:0in;margin-bottom:8.0pt;margin-left:0in;line-height:115%;font-size:16px;font-family:"Aptos",sans-serif;' style="margin: 0in 0in 8pt; line-height: 115%; font-size: 16px; font-family: Aptos, sans-serif; width: 100%; box-sizing: inherit; color: rgb(0, 0, 0);">Stacey Young leads public relations strategy, media outreach, and event development for destination promotion. She holds a B.A. in Communication and Technical Writing and a graduate degree in Arts Management from the University of Central Florida. Her professional background spans roles in New York City with Marquis Jet and the Lee Strasberg Theatre &amp; Film Institute, as well as local marketing positions with Legendary Realty and McNeill Palm Interior Design.

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1749501368/wysiwyg/he4cs7zqudptpqprh1dz.png" style="width: 600px; display: block; vertical-align: top; margin: 5px auto; text-align: center; position: relative; max-width: 100%; cursor: pointer; padding: 0px 1px; user-select: none; box-sizing: inherit;" fr-original-style="width: 600px; display: block; vertical-align: top; margin: 5px auto; text-align: center;" fr-original-class="fr-draggable"> Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for ECPRO&#39;s September Lunch and Learn event, Pitch Perfect: Mastering Media Relations That Get Results. The event will be held on Tuesday, September 9, 2025, 11:30 a.m. to 1:00 p.m., at the Greater Fort Walton Beach Chamber of Commerce. Please remember to bring some cash for the 50/50 chance drawing and 1-minute announcements. All proceeds benefit the Emerald Coast Public Relations Foundation scholarship fund. We look forward to seeing you. Warm regards, Kathy MorrowECPRO President

Ticket sales end September 4, 2025, at 11:55 p.m. Don’t miss ECPRO’s monthly Lunch and Learn, Pitch Perfect: Mastering Media Outreach for PR Success, where you’ll gain valuable insights into the art of pitching stories that get noticed. This session is perfect for public relations professionals looking to strengthen their relationships with journalists and increase their media coverage. Learn how to craft compelling pitches, understand what newsrooms are really looking for, and use essential tools like media kits to your advantage. Whether you’re pitching local news or national outlets, this practical and engaging session will give you the confidence and strategies to break through the noise and land your story. Guest Speaker: Stacey Young, Community + Media Relations Manager for Destin-Fort Walton Beach Tourism <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1751926138/wysiwyg/wyjm3gllqv3ddnatrqlz.jpg" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" /> Stacey Young leads public relations strategy, media outreach, and event development for destination promotion. She holds a B.A. in Communication and Technical Writing and a graduate degree in Arts Management from the University of Central Florida. Her professional background spans roles in New York City with Marquis Jet and the Lee Strasberg Theatre &amp; Film Institute, as well as local marketing positions with Legendary Realty and McNeill Palm Interior Design.

Meeting Sponsor

$100

Non ECPRO Member

$35

ECPRO Member

$20

Student

$15

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