MANITOBA LIBRARY ASSOCIATION INC.

### Context Profile for Manitoba Library Association Inc.

1. **Organization Mission & Cause:**
   The Manitoba Library Association (MLA) is dedicated to promoting the value of libraries and library services across Manitoba. Their mission emphasizes advocacy for library services, professional development for library staff, and fostering collaboration among libraries to enhance community engagement and access to information.

2. **Type of Activities:**
   - **Conferences:** The MLA organizes events such as the Manitoba Library Conference (MLC), which serves as a platform for library professionals to network, share knowledge, and discuss current trends in the library sector.
   - **Workshops and Training:** They provide professional development opportunities for library staff through various workshops and training sessions.
   - **Advocacy Initiatives:** The organization engages in advocacy efforts to promote the importance of libraries in communities and influence policy related to library services.

3. **Tone of Voice:**
   The tone of the MLA's communications is friendly, professional, and inclusive. They aim to create a welcoming environment for library professionals and stakeholders, using clear and accessible language. The content is often informative and supportive, encouraging collaboration and community engagement.

4. **Emoji Usage:**
   The analysis of the website and recent campaign forms indicates that the MLA does not utilize emojis in their communications. Their focus remains on clear and professional language without the use of informal symbols.

5. **Key Facts:**
   - **Founding Info:** The MLA has a long-standing history in advocating for library services in Manitoba, though specific founding details were not explicitly stated on the website.
   - **Scale:** The organization serves library professionals across the province of Manitoba, with a focus on community engagement and professional development.
   - **Impact Metrics:** While specific metrics were not detailed on the website, the MLA emphasizes the importance of libraries in fostering community connections and access to information.
   - **Volunteer Info:** The MLA likely relies on volunteers for various initiatives, though specific volunteer opportunities or metrics were not highlighted on the website.

6. **Writing Guidelines:**
   - **Clarity and Accessibility:** Use clear and straightforward language to ensure that all communications are easily understood by a diverse audience.
   - **Professional yet Friendly Tone:** Maintain a balance between professionalism and friendliness to foster a welcoming atmosphere.
   - **Encouragement of Engagement:** Use language that invites participation and collaboration, particularly in event promotions and advocacy messages.
   - **Focus on Community Impact:** Highlight the positive impacts of library services on communities to resonate with stakeholders and encourage support.

This context profile provides a comprehensive understanding of the Manitoba Library Association Inc., enabling AI assistants to generate tailored and effective content that aligns with the organization's mission, tone, and activities.

Individual Membership - Annual Salary over $50,000

Individual Membership - Annual Salary under $50,000

Institutional Membership - Operating Budget under $300,000

Institutional Membership - Operating Budget under $800,000

Institutional Membership - Operating Budget over $800,000

Individual Membership - Annual Salary over $50,000

$50

Individual Membership - Annual Salary under $50,000

$30

Institutional Membership - Operating Budget under $300,000

$150

Institutional Membership - Operating Budget under $800,000

$200

Institutional Membership - Operating Budget over $800,000

$350