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<h5>"TOGETHER WE CAN RESTORE HOPE: WAYANAD LANDSLIDE RELIEF FUND"</h5><p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit"> <p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit">The devastating landslides in Wayanad district, Kerala on July 30, 2024, have claimed at least 123 lives and dozens injured. Hundreds are feared trapped under debris in affected areas like Mundakkai, Chooralmala, and Attamala. Rescue operations are ongoing, involving NDRF, Army, Navy, and local authorities, but are hampered by continued heavy rainfall.<p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Malayali Association of Ottawa is organizing a fundraiser to support those affected by this disaster. The funds will be used for:<ol><li style="font-size:18px;box-sizing:inherit">Emergency relief: Food, shelter, clothing, and medical supplies</li><li style="font-size:18px;box-sizing:inherit">Personal hygiene services</li><li style="font-size:18px;box-sizing:inherit">Long-term recovery and rebuilding efforts</li></ol><p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit">This campaign will run until August 10, 2024 and aims to provide critical support to survivors and help rebuild communities devastated by the landslides. Your donations will make a significant impact on the lives of those affected by this tragedy. <p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit">As fellow Malayalees, we urge you to stand in solidarity with Wayanad during this challenging time. Your generosity can help restore hope and rebuild lives of our brothers and sisters in the affected communities.<p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit">Contributions to support the affected communities are being coordinated, and updates on selected organizations for support will be provided soon. <p style="color:rgb(51, 51, 51);font-family:Tahoma, Helvetica, Arial, sans-serif;font-size:12.16px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit"> ATTENTION - CHOOSE TRANSACTION FEE:We use Zeffy to make your payment experience easier! Zeffy gives you the option to make your payment without any transaction fee. In the Check out page, remember to choose Other for the donation amount and change the amount to an amount of your choice, which could be $0.00. However we recommend supporting this service, if you can!

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you from the bottom of our hearts for supporting our cause. This donation greatly helps our mission to support our brothers and sisters in the Wayanad region. We will be distributing this donation through legitimate channels to make sure that the support reaches those who are in dire need for help. If you wish to contact committee members, you can use the following email addresses.President Mr. Sanjay Markose - president@ottawamalayali.caSecretary Ms. Chrismol Mary John - secretary@ottawamalayali.caTreasurer Mr. Vineesh Nambiar - treasurer@ottawamalayali.ca Malayali Association Ottawacontactmao@ottawamalayali.ca

Hello First name,
 
 Thank you from the bottom of our hearts for registering to fundraise for our cause. Your efforts will make a significant impact, and we are excited to have you as part of our fundraising team. 👏
 
 💡 Here are some tips for sharing your campaign:
 <ol>
 <li>Personalize Your Story: Share why this cause is important to you. Personal stories resonate more with potential donors.</li>
 <li>Use Social Media: Post about your campaign on Facebook, Instagram, X, and LinkedIn. Include the campaign link and a compelling image or video.</li>
 <li>Email Your Network: Send a personal email to friends, family, and colleagues explaining why you are fundraising and how they can help.</li>
 <li>Regular Updates: Keep your supporters informed with updates on your progress and any milestones you reach. This keeps them engaged and more likely to share your campaign.</li>
 </ol>
 Malayali Association Ottawa payments@ottawamalayali.ca 16132862539

"TOGETHER WE CAN RESTORE HOPE: WAYANAD LANDSLIDE RELIEF FUND"<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"> <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%">The devastating landslides in Wayanad district, Kerala on July 30, 2024, have claimed at least 123 lives and dozens injured. Hundreds are feared trapped under debris in affected areas like Mundakkai, Chooralmala, and Attamala. Rescue operations are ongoing, involving NDRF, Army, Navy, and local authorities, but are hampered by continued heavy rainfall.<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%">Malayali Association of Ottawa is organizing a fundraiser to support those affected by this disaster. The funds will be used for:<ol><li>Emergency relief: Food, shelter, clothing, and medical supplies</li><li>Personal hygiene services</li><li>Long-term recovery and rebuilding efforts</li></ol><p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%">This campaign will run until August 10, 2024 and aims to provide critical support to survivors and help rebuild communities devastated by the landslides. Your donations will make a significant impact on the lives of those affected by this tragedy. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%">As fellow Malayalees, we urge you to stand in solidarity with Wayanad during this challenging time. Your generosity can help restore hope and rebuild lives of our brothers and sisters in the affected communities.<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%">Contributions to support the affected communities are being coordinated, and updates on selected organizations for support will be provided soon. <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin-top:0px;margin-bottom:0px;box-sizing:inherit;max-width:100%"> ATTENTION - CHOOSE TRANSACTION FEE:We use Zeffy to make your payment experience easier! Zeffy gives you the option to make your payment without any transaction fee. In the Check out page, remember to choose Other for the donation amount and change the amount to an amount of your choice, which could be $0.00. However we recommend supporting this service, if you can!

Fundraising for Wayanad Landslide Victims

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Malayali Association of Ottawa

### Context Profile for Malayali Association of Ottawa

1. **Organization Mission & Cause**:
   - The Malayali Association of Ottawa (MAO) aims to promote and preserve the cultural heritage of the Malayali community in Ottawa, Canada. Their mission is to foster a sense of community among Malayalis through cultural events, social gatherings, and support for newcomers. They emphasize inclusivity and the celebration of Kerala's rich traditions.

2. **Type of Activities**:
   - MAO organizes various events and activities, including:
     - **Cultural Celebrations**: Events like Onam, which feature traditional performances, music, and food (e.g., Onasadya).
     - **Community Programs**: Activities that promote community bonding and cultural education.
     - **Fundraising Campaigns**: Initiatives to support community needs and cultural events.
     - **Workshops and Classes**: Opportunities for learning about Malayali culture and language.

3. **Tone of Voice**:
   - The tone of the MAO's communications is friendly, inviting, and celebratory. They use an informal and warm approach to engage their audience, making their messages feel personal and community-oriented. The language is often infused with cultural references, creating a sense of belonging.

4. **Emoji Usage**:
   - MAO frequently uses emojis in their communications, particularly in event promotions and emails. Common emojis include:
     - 🌸 (flower) for cultural events
     - 🍌 (banana) for food-related content
     - 🎉 (party popper) for celebrations and announcements
   - Emojis are used to enhance the visual appeal of messages and convey a festive tone.

5. **Key Facts**:
   - **Founding Info**: The specific founding date is not provided on the website, but the organization has been active in promoting Malayali culture in Ottawa for several years.
   - **Scale**: The association has a growing membership base, with multiple events and campaigns throughout the year.
   - **Impact Metrics**: While specific metrics are not detailed, the organization emphasizes community engagement and participation in cultural events.
   - **Volunteer Info**: MAO encourages volunteer participation in events and activities, fostering a sense of community involvement.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone, incorporating cultural references and community spirit.
   - **Structure**: Keep content clear and organized, with headings and bullet points for easy readability.
   - **Engagement**: Use questions or calls to action to encourage participation (e.g., “Join us for a day of celebration!”).
   - **Visual Elements**: Incorporate emojis where appropriate to enhance engagement and convey emotions.

### Summary
The Malayali Association of Ottawa is dedicated to celebrating and preserving the cultural heritage of the Malayali community in Ottawa. Their activities are centered around cultural events, community bonding, and inclusivity. The organization communicates in a friendly, engaging tone, utilizing emojis to enhance their messages. Future content should reflect these values and styles to resonate with their audience effectively.

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