Nelson Running Club

### Context Profile for Nelson Running Club

1. **Organization Mission & Cause**:
   - The Nelson Running Club (NRC) is dedicated to fostering a community of runners in Nelson, British Columbia. Their mission is to promote running as a healthy and enjoyable activity for all ages and abilities. They aim to create an inclusive environment that encourages participation in running events, training sessions, and social gatherings.

2. **Type of Activities**:
   - NRC organizes various activities including:
     - Regular group runs and training sessions for different skill levels.
     - Community events such as fun runs and races.
     - Fundraising campaigns, including merchandise sales (e.g., NRC hats and custom socks).
     - Social events to build camaraderie among members.

3. **Tone of Voice**:
   - The tone of the NRC's communications is friendly, casual, and encouraging. They use an inclusive language that appeals to both seasoned runners and beginners, fostering a sense of community and support. The use of emojis (e.g., 🛍️) adds a playful touch to their messaging.

4. **Emoji Usage**:
   - The organization uses emojis sparingly but effectively in their communications. For instance, they used a shopping bag emoji in their recent campaign for the online shop. This usage adds a light-hearted and engaging element to their messages, making them feel more approachable.

5. **Key Facts**:
   - **Founding Info**: Specific founding information was not detailed on the website, but the club is community-oriented and focused on local engagement.
   - **Scale**: The club has a small but active membership, with recent campaigns reaching over 10 contacts.
   - **Impact Metrics**: While specific metrics were not provided, the club emphasizes community participation and social engagement as key indicators of their impact.
   - **Volunteer Info**: The website encourages members to volunteer for events, though specific volunteer opportunities and metrics were not detailed.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone that resonates with a diverse audience. Avoid overly formal language.
   - **Engagement**: Incorporate community-focused language that emphasizes inclusivity and support.
   - **Clarity**: Keep messages clear and concise, focusing on the benefits of participation and community involvement.
   - **Visual Elements**: Use emojis sparingly to enhance engagement without overwhelming the message.

This context profile should guide AI assistants in crafting personalized and relevant content for the Nelson Running Club, aligning with their mission, activities, and communication style.

LXCL:Pledge one hour of volunteer time before race day (trail maintenance, aid station volunteer at another race, invasive weed pull, etc) and get your entry for $55

Individual Registration - with Volunteer Discount

LXCL:Not able to complete the one-hour of volunteer time? No worries - it just adds $10 to your entry.

Individual Registration - no volunteer discount

The devious brainchild of Lazarus Lake, the creator of the Barkley Marathons, a Backyard Ultra is a no-frills trail running race that almost anyone can attempt. The rules are simple. At 9:00 a.m. on Saturday, the horn sounds to start the race. Runners complete a lap of the 6.7km trail (compact gravel rail trail, beside a lake, partially forested, and partially in a mountain meadow. It&#39;s deceptively challenging). Runners need to finish within one hour - which is achievable by most runners, even beginners. At the end of their lap, they have whatever time is left in the hour to rest, eat, and stretch. At exactly 10:00 a.m., the horn sounds again, and everyone heads off for lap #2.&nbsp; If you don&#39;t finish in the hour, or choose not to start the next hour, you&#39;re eliminated from the race and you&#39;re listed as DNF (did not finish).The race ends when only one person successfully completes a lap. That person is the winner. Backyards are &#39;no-frills&#39; events, meaning runners are responsible for their own aid and support. We&#39;ll have porta-potties, water, and some basic supplies at the start/finish corral, but runners need to have their own support crew if needed.&nbsp; It&#39;s competitive, but based in camaraderie, because everyone starts each lap together. It&#39;s accessible to most runners, because it&#39;s about endurance and perseverance, not necessarily speed. It&#39;s a great test of your ability to push through pain, fatigue, and exhaustion, with the cheering support of your fellow competitors. There&#39;s no other race like it.

<span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you so much for registering for the 2026 Cottonwood Countdown: Nelson Backyard Ultra! We&#39;re thrilled to have you join us for this unique race where endurance and camaraderie come together. Your support means a lot to us at the Nelson Running Club. We&#39;re dedicated to fostering a vibrant running community, and it&#39;s through participants like you that we can continue to make these events possible. We&#39;re looking forward to an exciting day on the trails at The Great Northern Rail Trail. Until then, keep those laces tied and that spirit high! Warm regards, The Nelson Running Club Team

The devious brainchild of Lazarus Lake, the creator of the Barkley Marathons, a Backyard Ultra is a no-frills trail running race that almost anyone can attempt. The rules are simple. At 9:00 a.m. on Saturday, the horn sounds to start the race. Runners complete a lap of the 6.7km trail (compact gravel rail trail, beside a lake, partially forested, and partially in a mountain meadow. It's deceptively challenging). Runners need to finish within one hour - which is achievable by most runners, even beginners. At the end of their lap, they have whatever time is left in the hour to rest, eat, and stretch. At exactly 10:00 a.m., the horn sounds again, and everyone heads off for lap #2.  If you don't finish in the hour, or choose not to start the next hour, you're eliminated from the race and you're listed as DNF (did not finish).The race ends when only one person successfully completes a lap. That person is the winner. Backyards are 'no-frills' events, meaning runners are responsible for their own aid and support. We'll have porta-potties, water, and some basic supplies at the start/finish corral, but runners need to have their own support crew if needed.  It's competitive, but based in camaraderie, because everyone starts each lap together. It's accessible to most runners, because it's about endurance and perseverance, not necessarily speed. It's a great test of your ability to push through pain, fatigue, and exhaustion, with the cheering support of your fellow competitors. There's no other race like it.

Nelson Running Club

2026 Cottonwood Countdown: Nelson Backyard Ultra

The Great Northern Rail Trail

Individual Registration - with Volunteer Discount

$55

Individual Registration - no volunteer discount

$70

Add a donation for Nelson Running Club