Canadian Motorcycle Tourism Association

### Context Profile for Canadian Motorcycle Tourism Association

#### 1. Organization Mission & Cause
The Canadian Motorcycle Tourism Association (CMTA) is dedicated to promoting motorcycle tourism across Canada. Their mission is to enhance the motorcycle tourism experience by advocating for the interests of motorcyclists and supporting local communities that benefit from motorcycle tourism. They aim to create a welcoming environment for motorcycle enthusiasts while fostering economic growth in regions that cater to this demographic.

#### 2. Type of Activities
- **Events**: The CMTA organizes motorcycle rallies, tours, and community events that bring together riders and promote local attractions.
- **Fundraising Campaigns**: They run campaigns like "Hampers for Heroes," which provides holiday hampers to veterans and their families, emphasizing community support and engagement.
- **Community Programs**: The organization collaborates with local businesses and tourism boards to create motorcycle-friendly routes and experiences, enhancing the overall tourism landscape.

#### 3. Tone of Voice
The tone of the CMTA's communications is **friendly, supportive, and community-oriented**. They use inclusive language that encourages participation and emphasizes the joy of motorcycle tourism. The messaging is often **inspiring**, aiming to connect with riders on an emotional level while promoting a sense of camaraderie and shared passion for motorcycling.

#### 4. Emoji Usage
The CMTA does not prominently feature emojis in their communications, maintaining a more traditional and professional approach in their messaging. This suggests a focus on clarity and professionalism over casual or playful elements.

#### 5. Key Facts
- **Founding Info**: Established to support and promote motorcycle tourism in Canada.
- **Scale**: The organization has a total of 19 forms and has conducted 68 email campaigns, indicating an active engagement with their community and stakeholders.
- **Impact Metrics**: The "Hampers for Heroes" campaign highlights their commitment to veterans, showing a tangible impact on community welfare by providing essential holiday support.
- **Volunteer Info**: While specific volunteer information is not detailed on the website, the community-oriented nature of their campaigns suggests opportunities for volunteer involvement in events and initiatives.

#### 6. Writing Guidelines
- **Style**: Use a friendly and engaging tone that resonates with motorcycle enthusiasts and community members.
- **Language**: Incorporate inclusive and supportive language that emphasizes community and shared experiences.
- **Call to Action**: Clearly articulate how individuals can get involved, whether through donations, event participation, or community support.
- **Content Structure**: Use headings and bullet points for clarity, especially when detailing campaign impacts or event information. Ensure that the messaging is straightforward and easy to digest.

This context profile serves as a foundational guide for creating personalized content that aligns with the Canadian Motorcycle Tourism Association's mission, values, and communication style.

This is a complimentary session. Donations can be made to CMTA.

General admission

Imagine this: You're injured and suddenly unable to work or perform daily activities. What kind of financial impact would that have on your life? If you have family members who rely on you, what kind of impact would that have on them? We cannot predict accidents, but we can prepare for them. And that's exactly what I help you do. Together, we create a financial safety net against illness and injury, supported by a company that's revolutionizing the insurance industry. Join me on the second Saturday of each month at 11 am MST / 10 am PST for a live webinar to learn more about unique accident coverage and explore your options. During this session, you’ll discover:<ul><li style="box-sizing:inherit">How to protect your income and daily living activities in case of an accident</li><li style="box-sizing:inherit">The peace of mind that comes with comprehensive coverage from day one</li><li style="box-sizing:inherit">Options for both accident and sickness insurance</li><li style="box-sizing:inherit">Day 1 coverage - no waiting periods!</li><li style="box-sizing:inherit">No dangerous occupational or activity restrictions</li><li style="box-sizing:inherit">Programs accessible and affordable for all income levels</li></ul>Experience true freedom when you ride. Your protection and peace of mind are top of mind. Don't miss out—reserve your spot now by registering today!

Thanks for registering for "Protecting You From Against The Unexpected. Injury Protection for Motorcyclists."  We look forward to seeing you at our online event.  <a href="https://us06web.zoom.us/s/8780482674" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">JOIN US BY CLICKING HERE  </a> <a href="https://meet.google.com/dxf-xwgp-kxm?authuser=0&hs=122" rel="noopener noreferrer" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank">Protecting you against the unexpected</a>5 PM MST / 4PM PST Carmel Chamberlain<a href="mailto:carmel@livingbenefitsvi.com" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">carmel@livingbenefitsvi.com</a> 250-589-7607

Imagine this: You're injured and suddenly unable to work or perform daily activities. What kind of financial impact would that have on your life? If you have family members who rely on you, what kind of impact would that have on them? We cannot predict accidents, but we can prepare for them. And that's exactly what I help you do. Together, we create a financial safety net against illness and injury, supported by a company that's revolutionizing the insurance industry. Join me on the second Saturday of each month at 11 am MST / 10 am PST for a live webinar to learn more about unique accident coverage and explore your options. During this session, you’ll discover:<ul><li>How to protect your income and daily living activities in case of an accident</li><li>The peace of mind that comes with comprehensive coverage from day one</li><li>Options for both accident and sickness insurance</li><li>Day 1 coverage - no waiting periods!</li><li>No dangerous occupational or activity restrictions</li><li>Programs accessible and affordable for all income levels</li></ul>Experience true freedom when you ride. Your protection and peace of mind are top of mind. Don't miss out—reserve your spot now by registering today!

Canadian Motorcycle Tourism Association

Protecting You Against The Unexpected. Injury Protection for Motorcyclists with Carmel Chamberlain

Online

Add a donation for Canadian Motorcycle Tourism Association

General admission

Free