Sooke Radio Society

### Context Profile for Sooke Radio Society

1. **Organization Mission & Cause:**
   - The Sooke Radio Society aims to provide consistent local programming and training for new broadcasters in the Sooke area. Their mission focuses on creating a community-driven radio station that serves local interests and fosters engagement among residents. They emphasize the importance of local content and the need for sustainable funding to achieve their goals.

2. **Type of Activities:**
   - **Events:** The organization is involved in launching broadcasts and community engagement events to promote local content.
   - **Fundraising Campaigns:** They have ongoing campaigns to raise funds for establishing a studio and hiring a part-time administrative assistant. These campaigns highlight the need for community support to sustain their operations.
   - **Community Programs:** Training programs for new broadcasters are a key component of their activities, aimed at empowering local voices and enhancing community participation in media.

3. **Tone of Voice:**
   - The tone of the Sooke Radio Society is friendly, approachable, and community-oriented. Their communications convey a sense of urgency regarding fundraising needs while remaining encouraging and appreciative of community support. The language is straightforward and inclusive, aiming to connect with local residents.

4. **Emoji Usage:**
   - The analysis of the website and email campaigns indicates that the Sooke Radio Society does not frequently use emojis in their communications. Their style remains professional and focused on clarity, without the casualness that emojis might convey.

5. **Key Facts:**
   - **Founding Info:** The specific founding date is not mentioned on the website, but the organization is positioned as a new community initiative.
   - **Scale:** The organization has initiated three forms for donations and has sent out six email campaigns, indicating a growing engagement with the community.
   - **Impact Metrics:** While specific metrics are not detailed, the emphasis on local programming and training suggests a focus on community impact and engagement.
   - **Volunteer Info:** The website encourages community involvement, suggesting that volunteers play a role in their operations, particularly in training and broadcasting.

6. **Writing Guidelines:**
   - **Style:** Use a clear and direct writing style that reflects the community-oriented mission. Avoid jargon and ensure accessibility for all readers.
   - **Tone:** Maintain a friendly and encouraging tone, expressing gratitude for support and emphasizing community impact.
   - **Content Structure:** Use short paragraphs and bullet points where appropriate to enhance readability. Include calls to action that are clear and motivating.
   - **Personalization:** Incorporate personal touches in communications, such as addressing recipients by name in emails, to foster a sense of connection.

This context profile serves as a foundational guide for generating personalized content that aligns with the Sooke Radio Society's mission, values, and communication style.

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Mug - 11oz

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T-shirt - Medium

T-shirt - Large

T-shirt - XL

T-shirt - XXL

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Women's T-shirt - Small

Women's T-Shirt - Medium

Women's T-Shirt - Large

Women's T-Shirt - XLarge

LXCL:Black tank top with full front logo. Racerback design.

Racerback Tank Top - Small

Racerback Tank Top - Medium

Racerback Tank Top - Large

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LXCL:100% cotton T-shirt in yellow with full front logo

Children's T-Shirt  - Small

Children's T-Shirt Medium

Children's T-Shirt - Large

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Baseball cap

<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Support Sooke Radio Society by purchasing some snazzy merch.&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">All merchandise is available for pickup in Sooke only. No shipping is available at this time.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Once your order has been placed, you&#39;ll receive information for pick up times and locations.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Please note, you will be asked for a donation to Zeffy at checkout. By doing this, Zeffy covers the credit card fees and ensures that your total purchase amount goes to the Sooke Radio Society. You can select the amount you&#39;d like to donate if you don&#39;t choose the displayed amount. &nbsp;You can still purchase the merchandise if you choose not to make a donation by entering a zero amount.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">

<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name ,<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thanks for placing your order. We will email you to arrange pick up.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thank you for shopping with us and for supporting Sooke&#39;s own radio station with your purchase. Your support directly contributes to our programming and helps us provide Sooke with stories and information relevant to us.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">If you would like to further contribute, consider spreading the word about our shop to your friends and family, or contacting us directly to learn about volunteer opportunities!<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thank you once again for your support.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Sooke Radio Society<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">info@sookeradio.ca<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">

Support Sooke Radio Society by purchasing some snazzy merch.  All merchandise is available for pickup in Sooke only. No shipping is available at this time. Once your order has been placed, you'll receive information for pick up times and locations. Please note, you will be asked for a donation to Zeffy at checkout. By doing this, Zeffy covers the credit card fees and ensures that your total purchase amount goes to the Sooke Radio Society. You can select the amount you'd like to donate if you don't choose the displayed amount.  You can still purchase the merchandise if you choose not to make a donation by entering a zero amount.