Muslim Students' Association at McGill University

### Context Profile for the Muslim Students' Association at McGill University

#### 1. Organization Mission & Cause
The Muslim Students' Association (MSA) at McGill University aims to foster a sense of community among Muslim students, promote Islamic values, and provide a platform for cultural and religious expression. Their mission includes supporting students academically, socially, and spiritually while also engaging with broader societal issues affecting the Muslim community. The MSA emphasizes resilience, justice, and hope, particularly in the context of current global events impacting Muslim populations.

#### 2. Type of Activities
The MSA organizes a variety of activities, including:
- **Cultural Events**: Such as gatherings to commemorate significant dates, like the recent event titled "A Story of Resilience: We Will Never Forget."
- **Educational Programs**: Hosting speakers and discussions that address social justice and community resilience.
- **Fundraising Campaigns**: Engaging in initiatives that support both local and international causes relevant to the Muslim community.
- **Community Support**: Providing resources and support for Muslim students navigating university life.

#### 3. Tone of Voice
The tone of voice used by the MSA is:
- **Friendly and Inviting**: The language is warm and welcoming, aiming to create a sense of belonging.
- **Inspiring**: Communications often reflect themes of resilience, hope, and community support.
- **Informal yet Respectful**: While the tone is casual, it maintains a level of professionalism appropriate for a university setting.

#### 4. Emoji Usage
The MSA utilizes emojis in their communications to enhance engagement and convey emotions. For instance, they use calendar (📆) and location (📍) emojis in event announcements. The frequency of emoji usage appears to be moderate, primarily used in event promotions and social media posts to make the content more relatable and visually appealing.

#### 5. Key Facts
- **Founding Info**: The specific founding date is not mentioned on the website, but the MSA has been a longstanding organization at McGill University.
- **Scale**: The MSA has a significant presence with 38 total forms and 87 email campaigns, indicating active engagement with their community.
- **Impact Metrics**: While specific metrics are not detailed, the MSA's events and campaigns suggest a focus on community involvement and support.
- **Volunteer Info**: The MSA likely has volunteer opportunities, but specific details would need to be confirmed through direct inquiry or additional resources.

#### 6. Writing Guidelines
- **Use Inclusive Language**: Ensure that communications are welcoming to all students, regardless of their background.
- **Incorporate Storytelling**: Highlight personal stories and experiences to create emotional connections.
- **Maintain Clarity and Brevity**: Keep messages concise and to the point, especially in event announcements and calls to action.
- **Utilize Visuals**: When possible, include images or graphics to accompany text, particularly in social media and email campaigns.
- **Engage with Current Events**: Reflect on current issues affecting the Muslim community, using language that resonates with students' experiences.

This context profile serves as a foundational guide for crafting personalized and effective communications for the Muslim Students' Association at McGill University.

Admission ticket (this does not include transportation costs)

General admission

<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Welcome to the Muslim Student Association Frosh: Revival Quest 2024!  Congratulations on your acceptance to McGill University!<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> Get ready to p<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">articipate in various engaging activities such as laser tag, a scavenger hunt, and a boat tour and connect with other incoming students. <span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">We are excited to introduce you to <span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">our vibrant Muslim community,<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> downtown Montreal, and the McGill campus during this immersive experience. <span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Follow our social media accounts (@msamcgill on Facebook and Instagram) for updates on the schedule and registration details. If you have any questions, feel free to reach out to us at social@msamcgill.com<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">.<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> Get ready for an unforgettable time at the MSA Frosh: Revival Quest 2024!  <span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">If purchasing a ticket poses any challenge or you need financial assistance, please feel free to fill out this <a href="https://forms.gle/P3Q93eGKY29fWA43A" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank"><span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">application</a> (<a href="https://forms.gle/P3Q93eGKY29fWA43A" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">https://forms.gle/P3Q93eGKY29fWA43A</a>).<span fr-original-style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit;" style="font-size:11pt;font-family:Arial, sans-serif;color:rgb(34, 34, 34);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> Don't hesitate to contact us at finances<a href="mailto:social@msamcgill.com" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">@msamcgill.com</a> if you have any questions. We have established a scholarship fund to ensure all students can fully engage in this memorable experience, and we're here to support your participation. The application deadline is August 22nd at 8 pm.

Assalamu Aalaikum <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">Last name , Thank you for registering for the MSA Frosh Revival Quest 2024. We're so thrilled you will be joining us during these three amazing days filled with adventure and thrilling activities. Make sure to follow our Instagram and Facebook pages (@msamcgill) for updates on the frosh schedule. Also, please join our <a href="https://chat.whatsapp.com/BAz4r9gc8h43WDFp5XMXHs" style="color:green;text-decoration:inherit;font-weight:700;box-sizing:inherit;-webkit-user-select:auto">WhatsApp group chat</a> for a more streamlined communication during frosh.If you have any questions please feel free reach out to us on our social media pages or email us at social@msamcgill.com. We look forward to meeting you and to show you what our city has to offer! Kind regards, Hamza Alfarrashsocial@msamcgill.com

Welcome to the Muslim Student Association Frosh: Revival Quest 2024!  Congratulations on your acceptance to McGill University! Get ready to participate in various engaging activities such as laser tag, a scavenger hunt, and a boat tour and connect with other incoming students. We are excited to introduce you to our vibrant Muslim community, downtown Montreal, and the McGill campus during this immersive experience. Follow our social media accounts (@msamcgill on Facebook and Instagram) for updates on the schedule and registration details. If you have any questions, feel free to reach out to us at social@msamcgill.com. Get ready for an unforgettable time at the MSA Frosh: Revival Quest 2024!  If purchasing a ticket poses any challenge or you need financial assistance, please feel free to fill out this <a href="https://forms.gle/P3Q93eGKY29fWA43A" target="_blank">application</a> (<a href="https://forms.gle/P3Q93eGKY29fWA43A">https://forms.gle/P3Q93eGKY29fWA43A</a>). Don't hesitate to contact us at finances<a href="mailto:social@msamcgill.com">@msamcgill.com</a> if you have any questions. We have established a scholarship fund to ensure all students can fully engage in this memorable experience, and we're here to support your participation. The application deadline is August 22nd at 8 pm.

Muslim Students' Association at McGill University

MSA Frosh: Revival Quest

General admission

$60