CLUB DE COURSES D’ORIENTATION ET D’AVENTURE RIKICO

### Context Profile for Club de Courses d’Orientation et d’Aventure Rikico

#### 1. Organization Mission & Cause
**Mission:** The Club de Courses d’Orientation et d’Aventure Rikico is dedicated to promoting outdoor adventure sports, particularly orienteering and adventure racing. Their mission emphasizes fostering a love for nature and physical activity, while also building a community around these sports. They aim to provide memorable experiences for participants and volunteers alike.

**Cause:** The organization focuses on engaging individuals in outdoor activities that enhance physical fitness, teamwork, and environmental appreciation. They strive to create inclusive opportunities for people of all ages and skill levels to participate in adventure sports.

#### 2. Type of Activities
- **Events:** The organization hosts various adventure races and orienteering events, such as the "course d'aventure St-Laurent."
- **Fundraising Campaigns:** They run campaigns to support their volunteers, offering incentives like branded merchandise (e.g., Metatuq hats) for donations.
- **Community Programs:** They encourage community involvement through volunteer opportunities and outreach programs aimed at increasing participation in adventure sports.

#### 3. Tone of Voice
- **Friendly and Inviting:** The language used on the website and in communications is warm and welcoming, aiming to create a sense of community.
- **Inspiring:** The tone encourages participation and highlights the joy and benefits of outdoor activities.
- **Casual yet Professional:** While maintaining professionalism, the communication style is approachable, making it easy for potential volunteers and participants to engage with the organization.

#### 4. Emoji Usage
- **Usage:** The organization incorporates emojis in their communications, particularly in fundraising campaigns. For example, they use a blue heart (💙) and sparkles (✨) to convey warmth and excitement.
- **Frequency:** Emojis are used selectively, mainly in promotional materials and social media posts, to enhance emotional engagement without overwhelming the text.

#### 5. Key Facts
- **Founding Info:** Specific founding details were not available on the website, but the organization appears to have a strong local presence.
- **Scale:** The organization has a total of 12 forms and has conducted 6 email campaigns, indicating active engagement with their community.
- **Impact Metrics:** While specific impact metrics were not detailed, the emphasis on volunteer contributions and community involvement suggests a focus on building a supportive network.
- **Volunteer Info:** Volunteers are central to their events, and the organization actively recruits them through campaigns and surveys to gauge interests and availability.

#### 6. Writing Guidelines
- **Style:** Maintain a friendly and inviting tone, using casual language that resonates with a broad audience.
- **Engagement:** Use direct address (e.g., "Hello [Name]") to personalize communications and foster a connection with the reader.
- **Clarity:** Ensure that information is presented clearly, with a focus on actionable steps (e.g., how to volunteer or donate).
- **Visual Elements:** Incorporate emojis sparingly to enhance emotional appeal, especially in fundraising and community engagement messages.

This context profile serves as a foundational guide for creating personalized and effective content for the Club de Courses d’Orientation et d’Aventure Rikico, ensuring alignment with their mission, tone, and community-focused initiatives.

Wetsuit rental

Location d'une combinaison isothermique

Team registration

750$ + les taxes provinciales et fédérales.

Inscription d'une équipe

The St-Lawrence Adventure Race will take place over two days (in stages) on May 17-18, 2025, around Rimouski, QC. Teams will cover around 150 km by foot, mountain bike, and kayak on an unmarked course, navigating with maps and compass. The course is designed to challenge experienced teams, while offering new teams a chance to experience a longer race format. Several checkpoints will be optional, allowing teams to choose a difficulty level that aligns with their goals. Teams of two – men, women, or mixed. The number of teams is limited to 50, and the cost per team is $750 + tax. This includes: transport of your bins, bikes, and kayak, rental of a kayak, a satellite tracking device, course design and maps, and post-race meals. A wetsuit (sleeveless allowed) will be mandatory for at least one kayak section. You can rent one during registration. Check our website for more details: <a href="https://rikico.ca/en/raid_stlaurent_2025/" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">https://rikico.ca/en/raid_stlaurent_2025/</a>

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Prénom  <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Nom , Thank you for registering! We will contact you by email with further details.In the meantime, follow us on Facebook: https://www.facebook.com/RIKICO.Aventureand visit our website: <a href="https://rikico.ca/" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">https://rikico.ca/</a> Andréanne Beardsell and André Cyr, Race Co-Directorsriki.orientation@gmail.com

The St-Lawrence Adventure Race will take place over two days (in stages) on May 17-18, 2025, around Rimouski, QC. Teams will cover around 150 km by foot, mountain bike, and kayak on an unmarked course, navigating with maps and compass. The course is designed to challenge experienced teams, while offering new teams a chance to experience a longer race format. Several checkpoints will be optional, allowing teams to choose a difficulty level that aligns with their goals. Teams of two – men, women, or mixed. The number of teams is limited to 50, and the cost per team is $750 + tax. This includes: transport of your bins, bikes, and kayak, rental of a kayak, a satellite tracking device, course design and maps, and post-race meals. A wetsuit (sleeveless allowed) will be mandatory for at least one kayak section. You can rent one during registration. Check our website for more details: <a href="https://rikico.ca/en/raid_stlaurent_2025/">https://rikico.ca/en/raid_stlaurent_2025/</a>

Registration St-Lawrence AR 🚵🏼🏃‍♀️🧭🚣🏽‍♂️ (2-day stage race)

La Course d'Aventure St-Laurent se déroulera sur 2 jours (par étapes) le 17 et 18 Mai 2025 dans les environs de Rimouski (QC). Les équipes traverseront environ 150 km à la course à pied, en vélo de montagne ou en kayak, sur un parcours non balisé, en s’orientant avec cartes et boussole. Le parcours est conçu pour mettre au défi les équipes expérimentées, tout en offrant aux nouvelles équipes l'occasion de vivre un format de course plus long. Ainsi, plusieurs points de contrôle seront optionnels afin que chaque équipe puisse choisir un niveau de difficulté correspondant à ses objectifs. Équipe de 2 - hommes, femmes, ou mixte. Le nombre d'équipes sera limité à 50. Le coût par équipe est de 750$ + taxes. Ce coût inclut notamment: le transport de vos bacs, des vélos et du kayak, la location d'un kayak, le prêt d'un dispositif de suivi satellitaire, la conception du parcours et des cartes et les repas d'après-course. Notez qu'une combinaison isothermique (sans manches acceptées) sera obligatoire pour au moins une section de kayak. Il est possible d'en louer lors de l'inscription. Consultez notre site web pour plus de détails: <a href="https://l.facebook.com/l.php?u=https%3A%2F%2Frikico.ca%2Fraid_stlaurent_2025%2F%3Ffbclid%3DIwZXh0bgNhZW0CMTAAAR11GNYxx4W32hGqgvg35EdvSmjrpopKIVzQd9G5mY-mOS3acwnYVqfeNhw_aem_JnXIUDh-FipvrbH9nxapXA&h=AT0ATK2VjGc6c8UDNw7WyaXQCe9xpzFgXcPsfQBUn1Gny2bRlsuOuRPDNY1pBlJ6dkClYnB5IJMFS9A205u2J5FtqNJA0NA-yUL5hLDcvBm_h_8fSkDwYCNl5noXwpgI_A3fid1BPw&__tn__=q&c[0]=AT18QXg3fRsdPeOWyCV_X97iTDcOTOL5MSDsOXU79UgHFXosXGMuviqov-WA5ZCzljLlSlAwyHvJN5QdT0s6rigwq-DHi1dhBmMfO6JGBfoLZWboUbzMwe7fjAQToZ8Cg2MGsuX4lCLiEI9NOW1G_uRUIeZ0cR8U0HPFlw" rel="nofollow noreferrer" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit" target="_blank">https://rikico.ca/raid_stlaurent_2025/</a>

Bonjour <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Prénom <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Nom, Merci pour votre inscription! Nous communiquerons avec vous par courriel pour la suite. Entre temps, suivez nous sur Facebook: https://www.facebook.com/RIKICO.Aventure et visitez notre site web: https://rikico.ca/  Andréanne Beardsell et André Cyr, codirection de la courseriki.orientation@gmail.com

La Course d'Aventure St-Laurent se déroulera sur 2 jours (par étapes) le 17 et 18 Mai 2025 dans les environs de Rimouski (QC). Les équipes traverseront environ 150 km à la course à pied, en vélo de montagne ou en kayak, sur un parcours non balisé, en s’orientant avec cartes et boussole. Le parcours est conçu pour mettre au défi les équipes expérimentées, tout en offrant aux nouvelles équipes l'occasion de vivre un format de course plus long. Ainsi, plusieurs points de contrôle seront optionnels afin que chaque équipe puisse choisir un niveau de difficulté correspondant à ses objectifs. Équipe de 2 - hommes, femmes, ou mixte. Le nombre d'équipes sera limité à 50. Le coût par équipe est de 750$ + taxes. Ce coût inclut notamment: le transport de vos bacs, des vélos et du kayak, la location d'un kayak, le prêt d'un dispositif de suivi satellitaire, la conception du parcours et des cartes et les repas d'après-course. Notez qu'une combinaison isothermique (sans manches acceptées) sera obligatoire pour au moins une section de kayak. Il est possible d'en louer lors de l'inscription. Consultez notre site web pour plus de détails: <a href="https://l.facebook.com/l.php?u=https%3A%2F%2Frikico.ca%2Fraid_stlaurent_2025%2F%3Ffbclid%3DIwZXh0bgNhZW0CMTAAAR11GNYxx4W32hGqgvg35EdvSmjrpopKIVzQd9G5mY-mOS3acwnYVqfeNhw_aem_JnXIUDh-FipvrbH9nxapXA&amp;h=AT0ATK2VjGc6c8UDNw7WyaXQCe9xpzFgXcPsfQBUn1Gny2bRlsuOuRPDNY1pBlJ6dkClYnB5IJMFS9A205u2J5FtqNJA0NA-yUL5hLDcvBm_h_8fSkDwYCNl5noXwpgI_A3fid1BPw&amp;__tn__=q&amp;c[0]=AT18QXg3fRsdPeOWyCV_X97iTDcOTOL5MSDsOXU79UgHFXosXGMuviqov-WA5ZCzljLlSlAwyHvJN5QdT0s6rigwq-DHi1dhBmMfO6JGBfoLZWboUbzMwe7fjAQToZ8Cg2MGsuX4lCLiEI9NOW1G_uRUIeZ0cR8U0HPFlw" target="_blank">https://rikico.ca/raid_stlaurent_2025/</a>

FR

CLUB DE COURSES D’ORIENTATION ET D’AVENTURE RIKICO

Registration St-Lawrence AR 🚵🏼🏃‍♀️🧭🚣🏽‍♂️ (2-day stage race)

Rimouski

Add a donation

Wetsuit rental

$15

Team registration

$862