SOCIETY OF CANADIAN ORNITHOLOGISTS/SOCIETE DES ORNITHOLOGISTES DU CANADA

### Context Profile for the Society of Canadian Ornithologists (SCO/SOC)

#### 1. Organization Mission & Cause:
The Society of Canadian Ornithologists (SCO) is dedicated to the study and conservation of birds in Canada. Their mission is to promote the understanding and appreciation of birds through research, education, and conservation efforts. They aim to foster collaboration among ornithologists and provide resources and support for bird-related research and conservation initiatives.

#### 2. Type of Activities:
- **Conferences**: The SCO organizes conferences such as the "SCO-SOC Conference Buff," which serves as a platform for sharing research and networking among ornithologists.
- **Meetups**: They host online meetups, including events like "SCO-SOC Online Pride Meetups," to engage the community and promote inclusivity.
- **Publications**: The organization publishes research findings and educational materials to disseminate knowledge about birds and their conservation.
- **Community Engagement**: The SCO encourages citizen science and community participation in bird monitoring and conservation efforts.

#### 3. Tone of Voice:
The tone of the SCO's communications is professional yet approachable. They use clear, informative language that is accessible to both experts and the general public. The content is often inspiring, aiming to engage readers with the beauty and importance of birds and their habitats.

#### 4. Emoji Usage:
The SCO does not appear to use emojis in their communications, maintaining a more formal and professional tone in their emails and website content.

#### 5. Key Facts:
- **Founding Information**: Established to support ornithological research and conservation in Canada.
- **Scale**: The organization has a total of 9 forms and has sent out 69 email campaigns, indicating an active engagement with their community.
- **Impact Metrics**: Specific impact metrics are not detailed on the website, but the organization emphasizes the importance of research and conservation efforts in their mission.
- **Volunteer Information**: While specific volunteer opportunities are not highlighted, the organization encourages community involvement in bird conservation activities.

#### 6. Writing Guidelines:
- **Style**: Use clear and concise language that is informative and engaging. Avoid jargon unless necessary, and provide explanations for technical terms.
- **Structure**: Organize content with headings and bullet points for easy readability. Use short paragraphs to maintain reader interest.
- **Inclusivity**: Ensure that language is inclusive and welcoming, reflecting the organization's commitment to diversity and community engagement.
- **Call to Action**: Include clear calls to action in communications, encouraging readers to participate in events, support conservation efforts, or engage with research.

This context profile serves as a foundational guide for creating personalized and effective content for the Society of Canadian Ornithologists, ensuring alignment with their mission, tone, and activities.

Platinum

Gold

Silver

Bronze

Poster Reception

Coffee Break

Student Support

Exhibitor (corporate)

Exhibitor (not for profit)

Exhibitor (artist)

Mentor-Mentee Lunch

Motus Roundtable

<h2><span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Position your brand as a leader in the field of bird science and conservation!</h2><span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">We welcome you to be part of a key avian conservation science event in the heart of the Canadian Prairies: the 2025 meeting of the Society of Canadian Ornithologists - Société des ornithologistes du Canada. Our society's annual gathering will take place at the University of Saskatchewan in Saskatoon from August 13-16, 2025. Here, leading researchers, conservation practitioners, students, and ornithologists from across the Western Hemisphere will unite to share groundbreaking research and explore innovative conservation strategies to combat the crisis facing many of our avian groups. <span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">As a sponsoring partner, your organization will play a crucial role in disseminating vital research needed to halt the conservation crisis many bird groups face. We offer a variety of sponsorship opportunities designed to maximize your visibility and impact.  <span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Align your brand with a cause that resonates with scientists, conservation practitioners, government decision-makers, and nature enthusiasts alike. Thank you for considering this opportunity to partner with us to create a brighter future for wild birds in Canada. <span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Warm regards,<span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Dr. Danielle Ethier<span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">President  |  Président<span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Society of Canadian Ornithologists  | <span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Société des ornithologistes du Canadapresident@sco-soc.ca <span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">*Sponsorship levels are customizable. We also have opportunities for exhibitors to promote their brand, and welcome the donations of merchandise for fundraising purposes. Please reach out to me directly for options: <a href="mailto:dethier@birdscanada.org" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;color:inherit">dethier@birdscanada.org</a> <span fr-original-style="font-size: 14px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:italic;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">**Zeffy is a free, Canada-based membership platform; they will ask for a donation at checkout to keep their service free but is not required and is easy to decline (select ‘Other’ and enter $0).

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;line-height:16px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for supporting the 2025 SCO-SOC Conference in Saskatoon, SK. Your donation greatly helps our mission. We look forward to helping you engage our audience, showcase your innovations, and develop meaningful partnerships.  I will be in touch shortly to determine your organizations needs and to provide further instructions.  If you have any questions in the meantime, please do not hesitate to reach out. Thank you for your support!<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1730135873/vom3pm9von5hiafvklhm.png" width="107" height="37" style="margin-left:0px;margin-top:0px;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit" />Dr. Danielle EthierPresident  |  PrésidentSociety of Canadian Ornithologists  | Société des ornithologistes du Canadadethier@birdscanada.org

Position your brand as a leader in the field of bird science and conservation!We welcome you to be part of a key avian conservation science event in the heart of the Canadian Prairies: the 2025 meeting of the Society of Canadian Ornithologists - Société des ornithologistes du Canada. Our society's annual gathering will take place at the University of Saskatchewan in Saskatoon from August 13-16, 2025. Here, leading researchers, conservation practitioners, students, and ornithologists from across the Western Hemisphere will unite to share groundbreaking research and explore innovative conservation strategies to combat the crisis facing many of our avian groups. As a sponsoring partner, your organization will play a crucial role in disseminating vital research needed to halt the conservation crisis many bird groups face. We offer a variety of sponsorship opportunities designed to maximize your visibility and impact.  Align your brand with a cause that resonates with scientists, conservation practitioners, government decision-makers, and nature enthusiasts alike. Thank you for considering this opportunity to partner with us to create a brighter future for wild birds in Canada. Warm regards,Dr. Danielle EthierPresident  |  PrésidentSociety of Canadian Ornithologists  | Société des ornithologistes du Canadapresident@sco-soc.ca *Sponsorship levels are customizable. We also have opportunities for exhibitors to promote their brand, and welcome the donations of merchandise for fundraising purposes. Please reach out to me directly for options: <a href="mailto:dethier@birdscanada.org">dethier@birdscanada.org</a> **Zeffy is a free, Canada-based membership platform; they will ask for a donation at checkout to keep their service free but is not required and is easy to decline (select ‘Other’ and enter $0).

SOCIETY OF CANADIAN ORNITHOLOGISTS/SOCIETE DES ORNITHOLOGISTES DU CANADA

Add a donation for SOCIETY OF CANADIAN ORNITHOLOGISTS/SOCIETE DES ORNITHOLOGISTES DU CANADA

Sponsorship Form for the SCO-SOC 2025 Conference

105 Administration Pl

Platinum

$10,000

Gold

$7,000

Silver

$5,000

Bronze

$3,000

Poster Reception

$2,000

Coffee Break

$1,500

Student Support

$1,000

Exhibitor (corporate)

$1,000

Exhibitor (not for profit)

$800

Exhibitor (artist)

$200

Mentor-Mentee Lunch

$500

Mentor-Mentee Lunch

$250

Motus Roundtable

$500