Myles Ahead, Advancing Child & Youth Mental Health

### Context Profile for Myles Ahead, Advancing Child & Youth Mental Health

#### 1. Organization Mission & Cause
Myles Ahead is dedicated to advancing child and youth mental health with a primary focus on preventing suicide among this vulnerable demographic. Their mission is to bridge gaps in mental health, education, and community systems while scaling evidence-based practices to ensure timely access to appropriate mental health support and services. They aim to co-create meaningful change for the betterment of all children and youth.

#### 2. Type of Activities
Myles Ahead engages in various activities to fulfill its mission, including:
- **Fundraising Events**: The "Run Myles Ahead" 5km fun run is a key fundraising event scheduled for October 5th, 2025. Participants can register, fundraise, and volunteer.
- **Community Programs**: They focus on bridging system-level gaps and scaling evidence-based practices in mental health.
- **Awareness Campaigns**: Regular communication through email campaigns to remind supporters about upcoming events and the importance of their contributions.

#### 3. Tone of Voice
The tone of Myles Ahead's communications is:
- **Friendly and Supportive**: The language is warm and inviting, aiming to foster a sense of community and support.
- **Inspiring**: They use motivational language to encourage participation and emphasize the impact of their work.
- **Professional**: While maintaining a friendly tone, the organization also conveys professionalism, particularly in their mission statements and calls to action.

#### 4. Emoji Usage
The organization does not appear to use emojis in their communications. Their content is straightforward and professional, focusing on clarity and impact without the use of informal elements like emojis.

#### 5. Key Facts
- **Founding Info**: Specific founding details are not provided on the website.
- **Scale**: The organization has a total of 190 forms and has conducted 4 email campaigns.
- **Impact Metrics**: While specific metrics are not detailed, their mission indicates a focus on measurable outcomes in mental health support and suicide prevention.
- **Volunteer Info**: Opportunities for volunteering are mentioned, particularly in relation to their fundraising events.

#### 6. Writing Guidelines
Based on existing content patterns, the following guidelines should be followed:
- **Clarity and Brevity**: Use clear and concise language to convey messages effectively.
- **Engaging Calls to Action**: Include strong, motivating calls to action that encourage participation and support.
- **Personalization**: Use personalized greetings in emails to create a connection with the audience (e.g., using first names).
- **Consistency in Tone**: Maintain a friendly yet professional tone throughout all communications, ensuring that the language is accessible and relatable to a broad audience.

This context profile provides a comprehensive understanding of Myles Ahead, which will aid in generating tailored and effective content for their communications and outreach efforts.

Individual Runner (green bib)

Individual Runner (+ run shirt)

Family/Group Ticket (Green Bibs)

Family/Group Ticket (+Run Shirts)

*content to be added - this is a test run

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you from the bottom of our hearts for registering for our event and supporting our cause. This registration greatly helps our mission. If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Leslie Kulpergerlkulperger@mylesahead.ca

*content to be added - this is a test run

Myles Ahead, Advancing Child & Youth Mental Health

6th Annual Run Myles Ahead!

Toronto

Individual Runner (green bib)

$25

Individual Runner (+ run shirt)

$50

Family/Group Ticket (Green Bibs)

$100

Family/Group Ticket (+Run Shirts)

$200

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