Up and Running

### Context Profile for Up and Running

1. **Organization Mission & Cause**:
   - **Mission**: Up and Running is dedicated to promoting mental health through accessible walking and running programs. They aim to create positive change in the community by providing low-cost, supportive activities that encourage physical wellness and mental well-being.
   - **Cause**: The organization focuses on addressing the increasing levels of burnout and declining mental health in communities, particularly through physical activity.

2. **Type of Activities**:
   - **Events**: They organize community events like the "Harvest Trailmixer," which includes running and walking activities aimed at fundraising for mental health initiatives.
   - **Fundraising Campaigns**: They run campaigns to raise funds for their programs, with specific monetary goals (e.g., $35,000 for the Harvest Trailmixer).
   - **Community Programs**: Up and Running offers programs that are designed to be safe, supportive, and accessible to all community members, promoting overall mental health.

3. **Tone of Voice**:
   - The tone is **friendly**, **inspiring**, and **supportive**. The language used is inclusive and encourages community involvement, emphasizing the positive impact of participation on mental health.
   - The content is approachable, aiming to motivate individuals to engage in activities that benefit both themselves and the community.

4. **Emoji Usage**:
   - The website and communications do not prominently feature emojis. The tone remains professional and straightforward, focusing on clarity and impact rather than casual or playful language.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but the organization has established itself as a community-focused initiative.
   - **Scale**: The organization has a total of 377 forms and has conducted 40 email campaigns, indicating an active engagement with the community.
   - **Impact Metrics**: They aim to raise significant funds (e.g., $35,000) for their programs, highlighting their commitment to expanding mental health resources.
   - **Volunteer Info**: While specific volunteer details are not mentioned, community involvement is a key aspect of their programs.

6. **Writing Guidelines**:
   - Use a **friendly and inclusive tone** that encourages participation and community spirit.
   - Focus on **clarity and motivation**, emphasizing the positive outcomes of involvement in events and programs.
   - Avoid casual language or emojis to maintain a professional and supportive atmosphere.
   - Highlight the impact of donations and participation, using specific metrics or goals to create urgency and importance.

This context profile serves as a foundational guide for generating personalized and effective content for Up and Running, ensuring alignment with their mission, tone, and community engagement strategies.

SOLD to Co-operators: Brad Barbour Insurance Group Inc

Title Sponsor

Community Builder

Entertainment Sponsor

Drink Sponsor

SOLD to Norfolk Chiropractic Wellness Centre

Food Sponsor

Cheerleader Sponsor

Teammate Sponsor

West Jet Adventure Bundle for 2 * Team Building Experience for 10

Dave Cranmer - Silent Auction Prizes

<p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:center">#PickUpThePace #CountryRumble<p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:center"> <p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left">On September 25, 2022, join Up and Running Guelph for our 3rd annual Pick Up the Pace fundraiser! This year we are excited to team up with the Country Rumble Cycling and Music festival and welcome you to our first in-person event. We invite the you and the entire family to <a href="https://thatcher-farms.com/">Thatcher Farms</a> for a fun-filled day! With live music, a corn maze, pumpkin patch, play area, and so much more, there will be something for everyone !!<p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:center"><img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1655146060/msu1cqbwd45u5gwbn1sp.png" alt="62a22b4742f43.png" style="box-sizing:border-box;border:0px;height:auto;max-width:100%;width:272px" /><p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left"><span style="box-sizing:border-box;color:rgb(253, 101, 54);font-family:Arial, Helvetica, sans-serif;font-style:normal;font-weight:400;letter-spacing:normal;text-align:left;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;float:none;display:inline">Run Walk or Ride for Mental Health<p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left">Register to walk or run our unique country farm 1km loop. Whether you want to achieve a total distance, see how far you can go in up to 4 hours or partner up with a friend or a group and complete as a relay - the choice is yours!<p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left">If two-wheeled adventures are more your style, choose from our 25km, 50km or 75+km gravel routes and register to ride for mental health. Group ride leaders will guide you through the scenic country roads at social pace. For those wishing to challenge themselves or move faster, all riders will be provided with routes and are welcome to complete on their own.<p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left"> <p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left"><span style="box-sizing:border-box;color:rgb(68, 30, 87);font-family:Arial, Helvetica, sans-serif;font-style:normal;font-weight:400;letter-spacing:normal;text-align:left;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;float:none;display:inline">To keep up our virtual tradition and continue to invite supporters from across the country (and around the world) to join us, we continue to offer a virtual registration option. <span style="box-sizing:border-box;font-family:Arial, Helvetica, sans-serif;font-style:normal;font-weight:500;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;background-color:rgb(255, 255, 255);float:none;display:inline">Walk, run or ride your favourite your favorite route, or take on a new challenge. The virtual event will take place between September 17 and 25, so choose a day or spread your walking/running/riding over several days within this period. <p style="box-sizing:border-box;margin:0px 0px 10px;color:rgb(45, 45, 51);font-family:"Open Sans", "Noto Sans JP", sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-indent:0px;text-transform:none;white-space:normal;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;text-align:left"> <span style="font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;font-size:14px;font-family:Arial;color:rgb(68, 30, 87);background-color:transparent;vertical-align:baseline;white-space:pre-wrap">The pandemic has taken a toll on the mental health of Canadians, with some groups having been disproportionately impacted. Through your support, we will help mitigate those impacts by responding to the increased demand for mental health programming and supports. Together, we will be be able to broaden our reach so that more people can experience the mental health benefits of green exercise. <span style="font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;font-size:14px;font-family:Arial;color:rgb(68, 30, 87);background-color:transparent;vertical-align:baseline;white-space:pre-wrap">For more information, please contact Meghan at: <a href="mailto:meghan@upandrunningguelph.ca">meghan@upandrunningguelph.ca</a> <span style="font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;font-size:14px;font-family:Arial;color:rgb(253, 101, 54);background-color:transparent;vertical-align:baseline;white-space:pre-wrap">*Please note<span style="font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;font-size:14px;font-family:Arial;color:rgb(68, 30, 87);background-color:transparent;vertical-align:baseline;white-space:pre-wrap">: the registration platform Simply K prefills a suggested a "tip" at checkout. Be sure to double check and adjust as you see fit <span style="font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;font-size:14px;font-family:Arial;color:rgb(253, 101, 54);background-color:transparent;vertical-align:baseline;white-space:pre-wrap"> This is NOT a required fee <span style="font-size:10pt;font-family:Arial;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;font-size:10pt;font-family:Arial;color:rgb(0, 0, 0);background-color:transparent;font-variant-numeric:normal;font-variant-east-asian:normal;vertical-align:baseline;white-space:pre-wrap">

Hello Prénom Nom, Thank you for supporting our 3rdd Annual Pick up the Pace event.  Your support will make a difference in the lives of women in our community struggling with their mental health.  For more information about Up and Running, please visit our website at <a href="http://www.upandrunningguelph.ca/" target="_blank">www.upandrunningguelph.ca</a> If you have any questions, please do not hesitate to contact me directly at <a href="mailto:-meghan@upandrunningguelph.ca">meghan@upandrunningguelph.ca</a> On behalf of Up and Running Guelph and the community we serve, thank you!! Meghan

#PickUpThePace #CountryRumble On September 25, 2022, join Up and Running Guelph for our 3rd annual Pick Up the Pace fundraiser! This year we are excited to team up with the Country Rumble Cycling and Music festival and welcome you to our first in-person event. We invite the you and the entire family to <a href="https://thatcher-farms.com/">Thatcher Farms</a> for a fun-filled day! With live music, a corn maze, pumpkin patch, play area, and so much more, there will be something for everyone !!<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1655146060/msu1cqbwd45u5gwbn1sp.png" alt="62a22b4742f43.png" style="box-sizing:border-box;border:0px;height:auto;width:272px;max-width:100%" />Run Walk or Ride for Mental HealthRegister to walk or run our unique country farm 1km loop. Whether you want to achieve a total distance, see how far you can go in up to 4 hours or partner up with a friend or a group and complete as a relay - the choice is yours!If two-wheeled adventures are more your style, choose from our 25km, 50km or 75+km gravel routes and register to ride for mental health. Group ride leaders will guide you through the scenic country roads at social pace. For those wishing to challenge themselves or move faster, all riders will be provided with routes and are welcome to complete on their own. To keep up our virtual tradition and continue to invite supporters from across the country (and around the world) to join us, we continue to offer a virtual registration option. Walk, run or ride your favourite your favorite route, or take on a new challenge. The virtual event will take place between September 17 and 25, so choose a day or spread your walking/running/riding over several days within this period.  The pandemic has taken a toll on the mental health of Canadians, with some groups having been disproportionately impacted. Through your support, we will help mitigate those impacts by responding to the increased demand for mental health programming and supports. Together, we will be be able to broaden our reach so that more people can experience the mental health benefits of green exercise. For more information, please contact Meghan at: <a href="mailto:meghan@upandrunningguelph.ca">meghan@upandrunningguelph.ca</a> *Please note: the registration platform Simply K prefills a suggested a "tip" at checkout. Be sure to double check and adjust as you see fit  This is NOT a required fee

Up and Running

Add a donation for Up and Running

3rd Annual Pick Up the Pace - Sponsorship Opportunities

5727 5th Line

Title Sponsor

$5,000

Community Builder

$2,500

Entertainment Sponsor

$2,000

Drink Sponsor

$2,000

Food Sponsor

$1,500

Cheerleader Sponsor

$1,000

Teammate Sponsor

$500

Dave Cranmer - Silent Auction Prizes

$1,414