Big Brothers Big Sisters of Centre Wellington

### Context Profile for Big Brothers Big Sisters of Centre Wellington

#### 1. Organization Mission & Cause
Big Brothers Big Sisters of Centre Wellington (BBBSCW) is dedicated to creating and supporting one-to-one mentoring relationships that ignite the potential of children and youth in the Centre Wellington area. Their mission is to foster positive relationships that help young people develop the skills and confidence they need to succeed in life. The organization believes in the power of mentorship to create a brighter, more compassionate world for children and youth.

#### 2. Type of Activities
BBBSCW engages in various activities, including:
- **Mentoring Programs:** Pairing adult volunteers (Bigs) with children (Littles) to provide guidance and support.
- **Fundraising Events:** Hosting events like the "Fun Pickleball Tournament" to raise funds for their programs.
- **Community Engagement:** Organizing activities that promote community involvement and awareness about the importance of mentorship.

#### 3. Tone of Voice
The tone of voice used by BBBSCW is:
- **Friendly and Inviting:** The language is warm and welcoming, encouraging community participation.
- **Inspiring:** The content often emphasizes the positive impact of mentorship and the importance of supporting youth.
- **Casual yet Professional:** While maintaining professionalism, the tone is approachable, making it easy for potential volunteers and donors to connect with the organization.

#### 4. Emoji Usage
The organization utilizes emojis in their communications, particularly in event promotions (e.g., 🎉 for celebrations). This usage adds a light-hearted and engaging element to their messaging, making it more relatable and fun for the audience.

#### 5. Key Facts
- **Founding Info:** Specific founding details were not available on the website, but the organization is part of the larger Big Brothers Big Sisters network, which has a long-standing history.
- **Scale:** The organization has a total of 89 forms and has conducted 45 email campaigns, indicating a robust engagement strategy.
- **Impact Metrics:** While specific metrics were not detailed on the website, the emphasis on mentorship suggests a focus on positive outcomes for youth in the community.
- **Volunteer Info:** The organization actively recruits volunteers to serve as mentors, highlighting the importance of community involvement in their mission.

#### 6. Writing Guidelines
- **Use of Personalization:** Incorporate personal touches in communications, such as addressing recipients by name.
- **Engaging Language:** Use an inviting and enthusiastic tone, especially when promoting events or thanking supporters.
- **Clarity and Conciseness:** Ensure that messages are straightforward and easy to understand, avoiding overly complex language.
- **Incorporate Visual Elements:** Utilize emojis and engaging visuals to enhance the appeal of communications, particularly in social media and event promotions.

This context profile serves as a foundational guide for generating personalized and effective content for Big Brothers Big Sisters of Centre Wellington, ensuring alignment with their mission, tone, and audience engagement strategies.

Get 5 raffle tickets for $100 - a $25 savings!
See website for raffle prize details

Raffle Tickets - BIG DEAL!

Raffle Tickets - Single

Join Big Brothers Big Sisters of Centre Wellington on March 13, 2021 as we host our first ever Big Night IN Gala - It's YOUR Party Home Edition. That's right. Your home, your Gala, your rules (not regarding Covid guidelines - only regarding how you enjoy your evening!). Following Covid guidelines, whether you host a group of 8-10 friends in your home, or join us as a single, we will all come together virtually to celebrate our most inspiring and fun Gala to date. We provide the food, beverages and entertainment and you provide the guests. It really is that simple! &nbsp;
Not feeling like getting dressed up? Then don't. Feel like hosting a themed evening for your guests? Great! We have many ideas to help you host an evening that will be talked about for years to come. Remember, this is not just any Gala, this is a party! Complete with fun games, music, and an interactive session with renowned mentalist, Cody Moynihan.
 
But wait, it gets better! You and your guests will decide the menu, including three options to choose from The Evelyn Elora and dessert from Fancy That Cake. Missing the bar? We have you covered. Small batch cocktails from Elora Distillery, cold brews from Elora Brewing Company and Ontario wines will all be available for purchase, along with your event ticket. The best part? We will deliver all of your selections to the host's home, along with your party pack with all you need to participate in the games!
 
Register by March 1, 2021 to enjoy this evening with us!
 
Still have questions? Contact Kristen at kristen.drexler@bigbrothersbigsisters.ca or give her a call at 519 787-0106 x 223
<img src="https://centrewellington.bigbrothersbigsisters.ca/wp-content/uploads/sites/143/2021/02/BIGNIGHTIN_FINAL_Transparent_wStarburst-01.png" alt="undefined" style="height: 16px;width: 9px"/>

Hello Prénom Nom, 
We are so excited that you are going to join us for Big Night In - It's YOUR Party Home Edition! This is something positive and fun that we can all look forward to.
 
Are you a Table Host? A table host is someone who brings more people to this event - virtually or in person. There will be a prize draw of all the table hosts at the Gala. You get a ballot for every guest you bring on so spread far and wide and make sure they put your name in, when prompted in our registration site. Think of it as you putting a table or several tables together in person, only it is virtual!
 
Here is what you can expect to come to your inbox soon:
- access to an online auction with loads of great local prizes
- some great theme ideas to take your party to the next level
- access to our raffle for your chance to win big prizes!
- tech tips on how to make this a successful and fun virtual event
- information regarding delivery of your order
 
Be sure to check out our updates to this event on our Facebook, Instagram and/or website for all updates, especially changes due to Covid 19.
 
Cheers,&nbsp;
Big Night In Planning Committee

Join Big Brothers Big Sisters of Centre Wellington on March 13, 2021 as we host our first ever Big Night IN Gala - It's YOUR Party Home Edition. That's right. Your home, your Gala, your rules (not regarding Covid guidelines - only regarding how you enjoy your evening!). Following Covid guidelines, whether you host a group of 8-10 friends in your home, or join us as a single, we will all come together virtually to celebrate our most inspiring and fun Gala to date. We provide the food, beverages and entertainment and you provide the guests. It really is that simple!  
Not feeling like getting dressed up? Then don't. Feel like hosting a themed evening for your guests? Great! We have many ideas to help you host an evening that will be talked about for years to come. Remember, this is not just any Gala, this is a party! Complete with fun games, music, and an interactive session with renowned mentalist, Cody Moynihan.
 
But wait, it gets better! You and your guests will decide the menu, including three options to choose from The Evelyn Elora and dessert from Fancy That Cake. Missing the bar? We have you covered. Small batch cocktails from Elora Distillery, cold brews from Elora Brewing Company and Ontario wines will all be available for purchase, along with your event ticket. The best part? We will deliver all of your selections to the host's home, along with your party pack with all you need to participate in the games!
 
Register by March 1, 2021 to enjoy this evening with us!
 
Still have questions? Contact Kristen at kristen.drexler@bigbrothersbigsisters.ca or give her a call at 519 787-0106 x 223
<img src="https://centrewellington.bigbrothersbigsisters.ca/wp-content/uploads/sites/143/2021/02/BIGNIGHTIN_FINAL_Transparent_wStarburst-01.png" alt="undefined" style="height:16px;width:9px;max-width:100%" />

Big Brothers Big Sisters of Centre Wellington

Big Night IN- It's YOUR Party Home Edition

Raffle Tickets - BIG DEAL!

$100

Raffle Tickets - Single

$25