Projections L.A.M.

**Context Profile for Projections L.A.M.**

1. **Organization Mission & Cause:**
 Projections L.A.M. is dedicated to exploring and presenting avant-garde and socially relevant film projects that challenge conventional narratives and provide a platform for underrepresented voices. Their mission is to use film as a medium to engage audiences in meaningful conversations about societal issues, particularly focusing on topics like sex work, social stigma, and personal narratives. The organization aims to reimagine popular depictions and foster a deeper understanding of complex social themes.

2. **Type of Activities:**
 - **Film Screenings:** Regularly hosts film screenings, often featuring documentaries and films that tackle challenging social issues.
 - **Events:** Organizes events around film premieres, such as the "L'Amour à Minuit: Modern Whore" screening.
 - **Community Engagement:** Engages with the community through discussions and Q&A sessions following film screenings to encourage dialogue.
 - **Collaborations:** Works with filmmakers and producers to bring unique stories to the forefront, such as the collaboration with Andrea Werhun and Sean Baker.

3. **Tone of Voice:**
 The tone is professional yet approachable, with an emphasis on being thought-provoking and engaging. The language used is often formal when discussing film details but becomes more casual and inviting when addressing the audience directly, especially in email communications. The tone is also inclusive and respectful, aiming to create a safe space for dialogue.

4. **Emoji Usage:**
 The organization uses emojis sparingly but effectively to add a friendly and modern touch to their communications. For example, the use of "<3" in email subject lines suggests a warm and inviting tone, particularly when promoting events.

5. **Key Facts:**
 - **Founding Info:** Specific founding details are not provided on the website, but the organization is clearly established with a focus on film and social issues.
 - **Scale:** Operates with 28 total forms and 25 email campaigns, indicating a moderate level of activity and engagement.
 - **Impact Metrics:** While specific metrics are not detailed, the organization’s focus on impactful storytelling through film suggests a commitment to social change and awareness.
 - **Volunteer Info:** Not explicitly mentioned, but the nature of events suggests potential volunteer involvement in organizing and hosting screenings.

6. **Writing Guidelines:**
 - **Style:** Maintain a balance between formal and conversational tones, adapting to the context (e.g., formal for film descriptions, casual for audience engagement).
 - **Clarity and Engagement:** Ensure content is clear and engaging, with a focus on storytelling and the impact of the films.
 - **Inclusivity:** Use inclusive language that respects diverse perspectives and experiences.
 - **Visual Elements:** Incorporate visual elements and multimedia content where possible to enhance storytelling.
 - **Call to Action:** Encourage audience participation through clear calls to action, such as attending events or engaging in discussions.

This context profile provides a comprehensive understanding of Projections L.A.M., focusing on their mission, activities, and communication style to aid in creating personalized and effective content for the organization.

Doors open at 11 pm for drinks + conversation before the screening.

EARLY BIRD

GENERAL ADMISSION

<span fr-original-style="font-size: 14px; font-family: Helvetica; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Helvetica;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Join <a href="https://instagram.com/lamour.at.minuit"><span fr-original-style="font-size: 14px; font-family: Helvetica; color: rgb(17, 85, 204); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Helvetica;color:rgb(17, 85, 204);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:underline;text-decoration-skip-ink:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">L'Amour à Minuit (LAM)</a><span fr-original-style="font-size: 14px; font-family: Helvetica; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Helvetica;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> for a night of mystery and gratuitous slaughter, with  Sergio Martino's notable giallo Torso (or, The Bodies Bear Traces of Carnal Violence, in direct translation from Italian). Cited as one of the first slasher films, the murders are relentless amidst doll-related trauma, voyeurism, and plenty of perversity.<span fr-original-style="font-size: 14px; font-family: &quot;Helvetica Neue&quot;, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:&quot;Helvetica Neue&quot;, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Doors: 11 pm, Thursday, April 25th<span fr-original-style="font-size: 14px; font-family: &quot;Helvetica Neue&quot;, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:&quot;Helvetica Neue&quot;, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Film: Midnight - we appreciate your punctuality.<span fr-original-style="font-size: 14px; font-family: &quot;Helvetica Neue&quot;, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:&quot;Helvetica Neue&quot;, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Drinks: Bar on-site, cash or card.<span fr-original-style="font-size: 14px; font-family: &quot;Helvetica Neue&quot;, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:&quot;Helvetica Neue&quot;, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Location: Cinema L'Amour (4015 Boul. St-Laurent) Synopsis: A manic prowls the streets of Perugia, targeting picturesque university students. Alarmed at the plummeting life expectancy of the student body, Jane and her friends elope to a secluded country villa to discover that, far from having left the terror behind, they've brought it with them...<span fr-original-style="font-size: 14px; font-family: Helvetica; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Helvetica;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">P﻿lease note the film will be presented in Italian with English subtitles. 93 mins.--<span fr-original-style="font-size: 14px; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:14px;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">L.A.M. screenings aim to curate a selection of films that evoke the nostalgia of midnight movies. As midnight strikes, Cinema L'Amour will be reborn, presenting a diverse repertoire of forgotten gems from a bygone era. Venture into a thrilling cinematic journey, embracing the allure of experimental storytelling and playful eroticism.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Thank you so much for supporting L'Amour à Minuit. Follow us on <a href="http://instagram.com/lamour.a.minuit">Instagram</a> to stay up to date with our screenings. The doors will open at 11 pm on Thursday, April 25th. The screening will start promptly at midnight -- we appreciate your punctuality and encourage you to join us in the lobby before the screening for conversation and a drink with the other guests. Kind regards, L'Amour à Minuitprojectionslam@gmail.com<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1705428176/gt2hf9ajd72youtbz6aw.png" style="box-sizing:inherit;max-width:calc(100% - 5px);position:relative;cursor:pointer;padding:0px 1px;user-select:none;color:rgb(65, 65, 65);font-family:Roboto;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;width:77px;display:inline-block;vertical-align:bottom;margin:5px 15px 5px 0px;float:left" />

Join <a href="https://instagram.com/lamour.at.minuit">L'Amour à Minuit (LAM)</a> for a night of mystery and gratuitous slaughter, with  Sergio Martino's notable giallo Torso (or, The Bodies Bear Traces of Carnal Violence, in direct translation from Italian). Cited as one of the first slasher films, the murders are relentless amidst doll-related trauma, voyeurism, and plenty of perversity.Doors: 11 pm, Thursday, April 25thFilm: Midnight - we appreciate your punctuality.Drinks: Bar on-site, cash or card.Location: Cinema L'Amour (4015 Boul. St-Laurent) Synopsis: A manic prowls the streets of Perugia, targeting picturesque university students. Alarmed at the plummeting life expectancy of the student body, Jane and her friends elope to a secluded country villa to discover that, far from having left the terror behind, they've brought it with them...P﻿lease note the film will be presented in Italian with English subtitles. 93 mins.--L.A.M. screenings aim to curate a selection of films that evoke the nostalgia of midnight movies. As midnight strikes, Cinema L'Amour will be reborn, presenting a diverse repertoire of forgotten gems from a bygone era. Venture into a thrilling cinematic journey, embracing the allure of experimental storytelling and playful eroticism.

Projections L.A.M. has other campaigns you might love.

Projections L.A.M.

L'Amour à Minuit: Torso (1973)

4015 Boul. Saint-Laurent

GENERAL ADMISSION

$18