Medicine Hat And District Food Bank (1992) Association

### Context Profile for Medicine Hat And District Food Bank Association

1. **Organization Mission & Cause:**
   - The Medicine Hat And District Food Bank Association is dedicated to alleviating hunger in the community. Their mission is to provide food assistance to individuals and families in need, ensuring that no one in the community goes hungry. They focus on supporting those who are experiencing food insecurity and strive to promote wellness through various food programs.

2. **Type of Activities:**
   - The organization engages in a variety of activities, including:
     - **Food Distribution:** Providing food hampers to individuals and families in need.
     - **Community Programs:** Initiatives like The Root Cellar Food & Wellness Hub, which offers additional support and resources.
     - **Fundraising Events:** Organizing events such as the "Miller's Haunted Medicine Hat Trolley Tour" to raise funds for their programs.
     - **Awareness Campaigns:** Educating the community about food insecurity and the importance of supporting local food banks.

3. **Tone of Voice:**
   - The tone of the website and communications is friendly, supportive, and community-oriented. They use approachable language that encourages involvement and emphasizes the importance of community support. The tone is also slightly informal, making it relatable to a broad audience.

4. **Emoji Usage:**
   - The organization does incorporate emojis in their communications, particularly in event promotions (e.g., 🚍👻 for the trolley tour). Emojis are used to add a playful and engaging element to the content, enhancing the visual appeal and making the messages more relatable.

5. **Key Facts:**
   - **Founding Year:** 1992
   - **Scale:** The organization operates within the Medicine Hat and surrounding districts, serving a significant number of individuals and families.
   - **Impact Metrics:** While specific metrics are not detailed on the website, the organization emphasizes its commitment to ensuring no one goes hungry and highlights community involvement in their initiatives.
   - **Volunteer Information:** The organization likely relies on community volunteers to support its operations, although specific volunteer metrics are not provided on the website.

6. **Writing Guidelines:**
   - **Style:** Use a friendly and supportive tone that encourages community involvement.
   - **Language:** Keep the language simple and accessible, avoiding jargon to ensure clarity for all audiences.
   - **Engagement:** Include calls-to-action that invite readers to participate, donate, or volunteer.
   - **Visual Elements:** Utilize emojis sparingly to enhance engagement, particularly in event promotions and social media posts.
   - **Personalization:** Use personalized greetings in emails to foster a connection with recipients (e.g., using the recipient's name).

This context profile provides a comprehensive overview of the Medicine Hat And District Food Bank Association, focusing on their mission, activities, tone, and communication style. This information will aid in crafting tailored content that resonates with their audience and supports their goals.

General admission

The Root Cellar wants to express gratitude to our INCREDIBLE volunteers who have dedicated 5, 10, 15, or more years to us. We value the time and commitment each of you has contributed to our organization, and we want to extend a heartfelt THANK YOU. Join us for Breakfast on June 18th at 9:30-11.  Please Email Lindsay at <a href="mailto:volunteer@mhfoodbank.com" style="color:inherit;text-decoration:inherit;user-select:auto;box-sizing:inherit">volunteer@mhfoodbank.com</a> if you have any Food Allergies.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering to our Milestone Appreciation Breakfast.  Lindsay Lepard Volunteer Coordinator

The Root Cellar wants to express gratitude to our INCREDIBLE volunteers who have dedicated 5, 10, 15, or more years to us. We value the time and commitment each of you has contributed to our organization, and we want to extend a heartfelt THANK YOU. Join us for Breakfast on June 18th at 9:30-11.  Please Email Lindsay at <a href="mailto:volunteer@mhfoodbank.com">volunteer@mhfoodbank.com</a> if you have any Food Allergies.

Medicine Hat And District Food Bank (1992) Association

Volunteer Milestone Appreciation Breakfast

440 Maple Ave SE

General admission

Free