Latitude 53

### Context Profile for Latitude 53

1. **Organization Mission & Cause**:
   - Latitude 53 is a non-profit artist-centered organization located in Edmonton, Canada. Its mission is to empower artists engaged with contemporary culture. The organization supports the development of contemporary art and artists, fostering a vibrant arts community in Edmonton and beyond.

2. **Type of Activities**:
   - Latitude 53 hosts various activities including:
     - **Membership Programs**: Offering different tiers of membership (General, Student/Senior/Low-Income, Family, Supporter, Patron) with benefits such as discounts, pins designed by local artists, and voting rights.
     - **Workshops**: Such as the "A Hope to Wish For on a Star | Underglazing Workshop" led by local artists.
     - **Exhibitions and Events**: Showcasing contemporary art and providing platforms for artists to display their work.
     - **Fundraising Campaigns**: Engaging the community to support the arts through donations and membership.

3. **Tone of Voice**:
   - The tone of Latitude 53's communications is **friendly**, **inviting**, and **supportive**. The language is accessible and encourages community involvement, making it feel inclusive and engaging. The organization uses a conversational style that fosters a sense of belonging among members and supporters.

4. **Emoji Usage**:
   - Latitude 53 incorporates emojis in their communications, particularly in email campaigns. For example, they use a calendar emoji (📅) to highlight event dates. The use of emojis appears to be moderate and serves to add a friendly, approachable touch to their messages.

5. **Key Facts**:
   - **Founding Info**: Latitude 53 is a registered charity (Charity # 129916169RR0001).
   - **Scale**: The organization has a total of 3 forms and has sent out 41 email campaigns.
   - **Impact Metrics**: While specific metrics are not detailed on the website, the organization emphasizes community engagement and artist empowerment as key impact areas.
   - **Volunteer Info**: Information on volunteer opportunities is not explicitly mentioned on the website but may be inferred through community involvement in events and workshops.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone that invites participation and fosters community spirit.
   - **Structure**: Keep content clear and concise, using bullet points for benefits and key information to enhance readability.
   - **Personalization**: Incorporate personalized greetings in communications (e.g., using first names).
   - **Visual Elements**: Where appropriate, include emojis to maintain a light-hearted and engaging tone.
   - **Call to Action**: Clearly state calls to action, encouraging readers to join, participate, or donate, while emphasizing the impact of their support.

This context profile serves as a foundational guide for creating tailored content for Latitude 53, ensuring alignment with their mission, tone, and community-focused activities.

In Person Registration

Zoom link will be sent for the event separately

Online Regstration

<span fr-original-style="font-size:10pt;font-family:Avenir,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size:10pt;font-family:Avenir, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">With CARFAC Alberta’s Chris W. Carson, Executive Director, Tara Vahab, Engagement Coordinator, and Latitude 53’s Emerging Curator Liuba González de Armas <span fr-original-style="font-size:10pt;font-family:Avenir,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size:10pt;font-family:Avenir, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Founded in 1968, CARFAC (Canadian Artists' Representation/Le Front des artistes canadiens) is a non-profit organization serving as Canada's national voice for professional visual artists. CARFAC defends artists’ economic and legal rights and educates the public on fair dealing with artists. CARFAC Alberta, the provincial affiliate, provides tools and resources for artists, including best practice guides, access to health care and insurance plans, and regular networking and professional development events. <span fr-original-style="font-size:10pt;font-family:Avenir,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size:10pt;font-family:Avenir, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit"> <span fr-original-style="font-size:10pt;font-family:Avenir,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;white-space:pre-wrap;" style="font-size:10pt;font-family:Avenir, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">Join CARFAC Alberta’s Executive Director Chris W. Carson and Engagement Coordinator Tara Vahab in a discussion of CARFAC’s work and the state of arts advocacy in Alberta.  "How do we create a healthy art ecology?" is hosted by Latitude 53 Emerging Curator Liuba González de Armas. Working together we can create a healthy art ecology where artists can thrive!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 Event time: Friday, October 25, 6:30pm MSTZOOM LINK: <a href="https://us02web.zoom.us/j/85792758497" style="color:green;text-decoration:inherit;user-select:auto;font-weight:700;box-sizing:inherit">https://us02web.zoom.us/j/85792758497</a> If you registered to be in person, your spot is being held. Link is available if needed. If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Hannah Quimper-Swiderskidirector@latitude53.org

With CARFAC Alberta’s Chris W. Carson, Executive Director, Tara Vahab, Engagement Coordinator, and Latitude 53’s Emerging Curator Liuba González de Armas Founded in 1968, CARFAC (Canadian Artists' Representation/Le Front des artistes canadiens) is a non-profit organization serving as Canada's national voice for professional visual artists. CARFAC defends artists’ economic and legal rights and educates the public on fair dealing with artists. CARFAC Alberta, the provincial affiliate, provides tools and resources for artists, including best practice guides, access to health care and insurance plans, and regular networking and professional development events.  Join CARFAC Alberta’s Executive Director Chris W. Carson and Engagement Coordinator Tara Vahab in a discussion of CARFAC’s work and the state of arts advocacy in Alberta.  "How do we create a healthy art ecology?" is hosted by Latitude 53 Emerging Curator Liuba González de Armas. Working together we can create a healthy art ecology where artists can thrive!

Latitude 53

CARFAC-AB x Latitude 53: How do we create a healthy art ecology?

10130 100 St NW

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