AWE - Action for Women's Empowerment (formerly Artistri Sud)

### Context Profile for AWE - Action for Women's Empowerment

#### 1. Organization Mission & Cause
**Mission:** AWE - Action for Women's Empowerment focuses on empowering women globally through entrepreneurship and education. Their mission is to support women's autonomy and financial independence, particularly in developing countries. They aim to create a sustainable impact by helping women build their skills and knowledge to uplift themselves and their communities.

**Cause:** The organization emphasizes the importance of women's empowerment as a means to achieve social and economic equality. They believe that by investing in women, they can foster community development and create a ripple effect of positive change.

#### 2. Type of Activities
- **Programs:** AWE runs the Impact Extension Program, which provides training and resources to women entrepreneurs, particularly in Malawi.
- **Fundraising Campaigns:** They organize campaigns like "Elevate & Celebrate," which focuses on collective fundraising efforts to support their programs.
- **Community Events:** AWE hosts events such as sports challenges to engage the community and raise awareness about women's empowerment.

#### 3. Tone of Voice
- **Tone:** The tone of AWE's communications is friendly, inspiring, and inclusive. They use uplifting language that encourages participation and support.
- **Language Style:** The content is accessible and engaging, often incorporating calls to action that invite readers to join their mission or support their initiatives.

#### 4. Emoji Usage
- **Usage:** AWE frequently uses emojis in their communications, such as 🌟, 💡, 🎯, and 💜. These emojis are used to emphasize key points, create a friendly atmosphere, and enhance engagement.
- **Frequency:** Emojis appear regularly in campaign materials and emails, contributing to a warm and inviting tone.

#### 5. Key Facts
- **Founding Info:** AWE was formerly known as Artistri Sud, indicating a rebranding that reflects a broader focus on women's empowerment.
- **Scale:** The organization has a total of 72 forms and has conducted 6 email campaigns, indicating active engagement with their audience.
- **Impact Metrics:** Specific metrics on the number of women supported or trained are not detailed on the website but are implied through their program descriptions.
- **Volunteer Info:** While specific volunteer information is not provided, the organization likely encourages community involvement through events and campaigns.

#### 6. Writing Guidelines
- **Style:** Maintain a friendly and inspiring tone, using inclusive language that resonates with a diverse audience.
- **Structure:** Use clear headings and bullet points for easy readability. Incorporate emojis where appropriate to enhance engagement.
- **Calls to Action:** Include strong calls to action that encourage donations, participation in events, or sharing of information.
- **Content Focus:** Highlight stories of impact and testimonials from women who have benefited from AWE's programs to personalize the message and illustrate the organization's effectiveness.

### Conclusion
This context profile provides a comprehensive overview of AWE - Action for Women's Empowerment, focusing on their mission, activities, tone, and communication style. Utilizing this information will help create personalized and effective content that aligns with the organization's values and engages their audience effectively.

Un don de 30$ par personne est destiné à Artistri Sud.  Un montant supplémentaire à votre discrétion sera remise à SimplyK pour son service de billetterie en ligne.  Merci!!

Cocktail Artistri Sud / Sigma

Donation of $30/person goes directly to Artistri Sud.
An additional amount at your discretion goes to SimplyK, for their online-ticketing services.  Thank you!!

Artistri Sud/Sigma Cocktail

<p><span id="docs-internal-guid-9d94f6cd-7fff-16d0-7c72-b7034b719c9b"><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Chers amis d'Artistri Sud,</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Nous avons le plaisir de vous inviter à un cocktail et à une conférence le 19 juin à 17h30 au prestigieux Forest &amp; Stream Club, situé au bord du lac St-Louis, au 1800, chemin Lakeshore, Dorval, QC H9S 2E6 pour présenter un nouveau partenariat au service de l’autonomisation des femmes entre Artistri Sud et le Sigma Management Group de la Financière Banque Nationale.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">L’évènement est de 30$ par personne, avec 100% des ventes de billets allant directement aux programmes Artistri Sud. Prière d’acheter vos billets en ligne à l’avance pour nous aider à planifier cet événement. Des billets de dernière minute seront également disponibles à la porte.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Grâce à ce nouveau partenariat, Gestion Sigma et la Financière Banque National partageront une partie des frais de gestion générés par les investisseurs associés à Artistri Sud qui souhaitent poursuivre leurs objectifs de placement avec eux. Un moyen idéal de bien prendre soin de vos investissements tout en contribuant à une cause qui vous tient à coeur. La gestion des risques et la fiabilité des rendements ont toujours été un défi pour les investisseurs. Notre conférencier, Guy Lalonde, gestionnaire de portefeuille, cofondateur du groupe de gestion Sigma et pionnier de l’investissement indiciel au Canada, expliquera le fonctionnement des FNB (Fonds négociés en bourse) et leur rôle dans les meilleures pratiques de gestion de portefeuille.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Gestion Sigma est un équipe bien établie de gestionnaires de portefeuille é conseillers en investissement qui compte plus de 10 ans d’expérience dans l’utilisation des FNB. L’équipe gère 500 millions de dollars d’actifs, avec un minimum de 500 000$ d’actifs par ménage.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Nous espérons vous compter parmi nous pour cet évènement unique en faveur d’Artistri Sud. Veuillez noter que la présentation sera en anglais, avec période de question bilingue.</span></p><br><p dir="ltr" style="line-height:1.38;margin-top:0pt;margin-bottom:0pt;"><span style="font-size: 11pt; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Prière de confirmer avant le 14 juin.</span></p></span></p>

<p>Bonjour <span class="fr-deletable styled-tag-chip " contenteditable="false" data-custom-variable="{{firstname}}">Prénom</span> <span class="fr-deletable styled-tag-chip " contenteditable="false" data-custom-variable="{{lastname}}">Nom</span>,</p><p><br /></p>Merci d'avoir complété notre billetterie !

<p><span><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>Chers amis d'Artistri Sud,</span></p><br /><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>Nous avons le plaisir de vous inviter à un cocktail et à une conférence le 19 juin à 17h30 au prestigieux Forest &amp; Stream Club, situé au bord du lac St-Louis, au 1800, chemin Lakeshore, Dorval, QC H9S 2E6 pour présenter un nouveau partenariat au service de l’autonomisation des femmes entre Artistri Sud et le Sigma Management Group de la Financière Banque Nationale.</span></p><br /><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>L’évènement est de 30$ par personne, avec 100% des ventes de billets allant directement aux programmes Artistri Sud. Prière d’acheter vos billets en ligne à l’avance pour nous aider à planifier cet événement. Des billets de dernière minute seront également disponibles à la porte.</span></p><br /><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>Grâce à ce nouveau partenariat, Gestion Sigma et la Financière Banque National partageront une partie des frais de gestion générés par les investisseurs associés à Artistri Sud qui souhaitent poursuivre leurs objectifs de placement avec eux. Un moyen idéal de bien prendre soin de vos investissements tout en contribuant à une cause qui vous tient à coeur. La gestion des risques et la fiabilité des rendements ont toujours été un défi pour les investisseurs. Notre conférencier, Guy Lalonde, gestionnaire de portefeuille, cofondateur du groupe de gestion Sigma et pionnier de l’investissement indiciel au Canada, expliquera le fonctionnement des FNB (Fonds négociés en bourse) et leur rôle dans les meilleures pratiques de gestion de portefeuille.</span></p><br /><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>Gestion Sigma est un équipe bien établie de gestionnaires de portefeuille é conseillers en investissement qui compte plus de 10 ans d’expérience dans l’utilisation des FNB. L’équipe gère 500 millions de dollars d’actifs, avec un minimum de 500 000$ d’actifs par ménage.</span></p><br /><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>Nous espérons vous compter parmi nous pour cet évènement unique en faveur d’Artistri Sud. Veuillez noter que la présentation sera en anglais, avec période de question bilingue.</span></p><br /><p style="line-height:1.38;margin-top:0pt;margin-bottom:0pt"><span>Prière de confirmer avant le 14 juin.</span></p></span></p>

Cocktail et conférence d'Artistri Sud et Gestion Sigma

<p><div>Dear Artistri Sud friend,</div><div><br></div><div>We are pleased to invite you to a cocktail and conference on June 19 at 5:30 pm at the prestigious Forest &amp; Stream Club, located on the shores of Lake St-Louis at 1800 Lakeshore Road, Dorval, QC H9S 2E6 to introduce a new partnership to benefit the empowerment of women, between Artistri Sud and Sigma Management Group of National Bank Financial.</div><div><br></div><div>The event is $30 per person, with 100% of ticket sales going directly to Artistri Sud programs. Please purchase your tickets online in advance to help us plan this event. Last minute tickets will also be available at the door.</div><div><br></div><div>Through this new partnership, Sigma management and National Bank Financial will share a portion of management fees generated by investors involved with Artistri Sud who wish to pursue their investment goals with them. A perfect way to take good care of your investments while contributing to a cause close to your heart. Risk management and reliability of returns have always been a challenge for investors. Our speaker, portfolio manager Guy Lalonde, co-founder of the Sigma management group and index investing pioneer in Canada will explain the inner workings of ETFs (Exchange Traded Funds) and their role in portfolio management best practices.</div><div><br></div><div>Sigma Management is a well- established team of portfolio managers/ investment advisors with a decade plus track record of ETF investing. The team manages $500 million in client assets, minimum investment per household is $500 000.</div><div><br></div><div>We hope you can join us for this unique event in support of Artistri Sud.</div><div><br></div><div>Please confirm your attendance before June 14th, 2019.</div></p>

<p>Hello <span class="fr-deletable styled-tag-chip " contenteditable="false" data-custom-variable="{{firstname}}">Prénom</span> <span class="fr-deletable styled-tag-chip " contenteditable="false" data-custom-variable="{{lastname}}">Nom</span>,</p><p><br /></p>Thanks for registering in our ticketing form!

<p></p><div>Dear Artistri Sud friend,</div><div><br /></div><div>We are pleased to invite you to a cocktail and conference on June 19 at 5:30 pm at the prestigious Forest &amp; Stream Club, located on the shores of Lake St-Louis at 1800 Lakeshore Road, Dorval, QC H9S 2E6 to introduce a new partnership to benefit the empowerment of women, between Artistri Sud and Sigma Management Group of National Bank Financial.</div><div><br /></div><div>The event is $30 per person, with 100% of ticket sales going directly to Artistri Sud programs. Please purchase your tickets online in advance to help us plan this event. Last minute tickets will also be available at the door.</div><div><br /></div><div>Through this new partnership, Sigma management and National Bank Financial will share a portion of management fees generated by investors involved with Artistri Sud who wish to pursue their investment goals with them. A perfect way to take good care of your investments while contributing to a cause close to your heart. Risk management and reliability of returns have always been a challenge for investors. Our speaker, portfolio manager Guy Lalonde, co-founder of the Sigma management group and index investing pioneer in Canada will explain the inner workings of ETFs (Exchange Traded Funds) and their role in portfolio management best practices.</div><div><br /></div><div>Sigma Management is a well- established team of portfolio managers/ investment advisors with a decade plus track record of ETF investing. The team manages $500 million in client assets, minimum investment per household is $500 000.</div><div><br /></div><div>We hope you can join us for this unique event in support of Artistri Sud.</div><div><br /></div><div>Please confirm your attendance before June 14th, 2019.</div><p></p>

FR

AWE - Action for Women's Empowerment (formerly Artistri Sud)

Cocktail and Conference by Artistri Sud and Sigma Management

Forest & Stream Club

Artistri Sud/Sigma Cocktail

$30