More At Home Society

### Context Profile for More At Home Society

1. **Organization Mission & Cause**:
   - **Mission**: More At Home Society is dedicated to ensuring that seniors in British Columbia can age in place with dignity and support. Their mission revolves around providing flexible funding to help seniors hire trusted caregivers, thereby preventing them from being pushed into long-term care prematurely.
   - **Cause**: The organization addresses the critical issue of seniors falling through the cracks of the public support system, often waiting years for assistance and living in unsafe conditions.

2. **Type of Activities**:
   - **Fundraising Events**: The organization hosts various events, including the "Country for a Cause: A Roosters Reboot Fundraiser," which features live music, auctions, and community engagement to raise funds for senior care subsidies.
   - **Community Programs**: They provide financial assistance for seniors to hire caregivers, ensuring they can remain in their homes.
   - **Awareness Campaigns**: They actively promote the importance of aging in place and the challenges faced by seniors in BC.

3. **Tone of Voice**:
   - The tone is **friendly**, **inspiring**, and **urgent**. The language used is approachable and emphasizes community support and the importance of caring for seniors. Phrases like "aging in place shouldn’t be a luxury, it should be a right" reflect a passionate and advocacy-driven tone.

4. **Emoji Usage**:
   - The organization uses emojis frequently in their communications to create a friendly and engaging atmosphere. Common emojis include:
     - 🎉 (celebration)
     - 💛 (heart)
     - 🎟️ (tickets)
     - 🐂 (bull for events)
     - 🎶 (music)
   - Emojis are used to highlight key points and add a visual element to their messaging, making it more relatable and engaging.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not available on the website, but the organization is focused on supporting seniors in BC.
   - **Scale**: The organization has conducted 5 forms and 13 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: They emphasize that 95% of proceeds from events go directly to senior care subsidies, showcasing their commitment to maximizing impact.
   - **Volunteer Info**: While specific volunteer information was not detailed, the organization likely engages community members in various capacities, especially during events.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and approachable style. Incorporate friendly language that resonates with community values.
   - **Structure**: Use headings and bullet points for clarity. Highlight important information with bold text and emojis to maintain engagement.
   - **Call to Action**: Include strong calls to action that encourage participation and support, such as "grab your tickets today!" or "support local seniors."
   - **Emotional Appeal**: Focus on the emotional aspects of aging and the importance of community support for seniors, ensuring the content is both informative and inspiring.

This context profile serves as a foundational guide for creating personalized and effective content for More At Home Society, ensuring alignment with their mission and engagement style.

LXCL:Includes everything needed to create a beautiful door swag, mulled wine and Xmas treats!

General Admission

<h2 data-end="457" data-start="395" fr-original-style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" id="isPasted" style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); box-sizing: inherit;">&nbsp;A Celebration of Home for the Holidays</h2><p data-end="510" data-start="458" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">Hosted by April Flowers &amp; More at Home Society<p data-end="736" data-start="512" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">📅 Date: Friday, November 28, 2025 🕕 Time: 6:00 &ndash; 8:00 PM (after hours) 📍 Location: April Flowers Boutique, Lougheed Town Centre, Coquitlam 🎟️ Limited to 15 guests&nbsp;<hr data-start="738" data-end="741" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; clear: both; -webkit-user-select: none; break-after: page; box-sizing: inherit;" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;"><p data-end="908" data-start="743" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">There&rsquo;s something special about coming home for the holidays. The smell of fresh greens, the warmth of candlelight, and the comfort of creating something by hand.<p data-end="908" data-start="743" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;"> <p data-end="1206" data-start="910" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">Join us after hours at April Flowers for a boutique evening filled with creativity, connection, and cause. You&rsquo;ll design your own rustic evergreen swag, adorned with pinecones, golden bells, and ribbon choices, the perfect way to bring the scent and spirit of the holidays into your home.<p data-end="1482" data-start="1208" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">As you craft, sip warm mulled cider, enjoy this elevated premium experience, and the glow of good company, while you celebrate the simple joy of home, something More at Home Society helps make possible for seniors across BC. Because everyone deserves to age in the place they love most: home.<hr data-start="1484" data-end="1487" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; clear: both; -webkit-user-select: none; break-after: page; box-sizing: inherit;" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;"><h3 data-end="1521" data-start="1489" fr-original-style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); box-sizing: inherit;">✂️ Your Evening Includes</h3><ul data-end="1844" data-start="1522" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); box-sizing: inherit;"><li data-end="1560" data-start="1522" fr-original-style="" style="box-sizing: inherit;">All supplies and seasonal greenery</li><li data-end="1606" data-start="1561" fr-original-style="" style="box-sizing: inherit;">Step-by-step guidance to create your swag</li><li data-end="1642" data-start="1607" fr-original-style="" style="box-sizing: inherit;">Mulled cider and festive treats</li><li data-end="1695" data-start="1643" fr-original-style="" style="box-sizing: inherit;">A beautifully created piece to take home or gift</li><li data-end="1844" data-start="1696" fr-original-style="" style="box-sizing: inherit;">The warm glow of giving back, proceeds support More at Home Society&rsquo;s work helping seniors stay safely at home for the holidays and beyond.</li></ul><hr data-start="1846" data-end="1849" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; clear: both; -webkit-user-select: none; break-after: page; box-sizing: inherit;" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none;"><h3 data-end="1869" data-start="1851" fr-original-style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); box-sizing: inherit;">💫 Tickets</h3><p data-end="2005" data-start="1870" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">$95 per person<p data-end="2101" data-start="2007" fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);" style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); margin: 0px; line-height: 1.5; box-sizing: inherit;">Space is limited to 15 guests for this exclusive after-hours experience, reserve early!

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; -webkit-touch-callout: none; -webkit-user-select: none; box-sizing: inherit;">First name,Thank you so much for registering for our Bells and Boughs After Dark event! Your support brings us one step closer to ensuring seniors can experience the warmth and joy of home this holiday season.&nbsp; At the More At Home Society, we believe everyone deserves to age in the place they love most. Your commitment helps us create a special evening filled with creativity, community, and care. 💛 Event details:📅 Friday, November 28, 2025🕕 6:00 &ndash; 8:00 PM📍 April Flowers Boutique, Lougheed Town Centre, Coquitlam We&rsquo;re so grateful to our event partner, April Flowers, for opening their beautiful boutique and sharing their creative magic for this evening.🌸&nbsp; Check them out at <a fr-original-style="" href="//www.aprilflowers.ca" rel="noopener noreferrer noopener noreferrer noopener noreferrer" style="text-decoration-color: initial; -webkit-user-select: auto; box-sizing: inherit;" target="_blank">www.aprilflowers.ca</a> for the most beautiful flowers. Delivery, corporate and event design.&nbsp; If you have any questions, feel free to reply to this email or contact us at <a fr-original-style="" href="mailto:info@moreathomesociety.ca" rel="noopener noreferrer noopener noreferrer" style="text-decoration-color: initial; -webkit-user-select: auto; box-sizing: inherit;" target="_blank">info@moreathomesociety.ca</a>.We can&rsquo;t wait to share an evening that celebrates home for the holidays, and for those who need it most. Warmly, Jennifer CamilloFounder &amp; Executive DirectorMore at Home Society<a fr-original-style="" href="//www.moreathome.org" rel="noopener noreferrer" style="text-decoration-color: initial; -webkit-user-select: auto; box-sizing: inherit;" target="_blank">www.moreathome.org</a>&nbsp;FB: <a fr-original-style="" href="https://www.facebook.com/moreathome" rel="noopener noreferrer noopener noreferrer noopener noreferrer noopener noreferrer" style="text-decoration-color: initial; -webkit-user-select: auto; box-sizing: inherit;" target="_blank">https://www.facebook.com/moreathome</a>Insta: <a fr-original-style="" href="https://www.instagram.com/moreathomesociety" rel="noopener noreferrer noopener noreferrer noopener noreferrer noopener noreferrer noopener noreferrer" style="text-decoration-color: initial; -webkit-user-select: auto; box-sizing: inherit;" target="_blank">https://www.instagram.com/moreathomesociety</a>

<p style="font-weight:bold;font-style:normal;font-variant-caps:normal;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;max-width:100%"> A Celebration of Home for the Holidays<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Hosted by April Flowers &amp; More at Home Society<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">📅 Date: Friday, November 28, 2025 🕕 Time: 6:00 – 8:00 PM (after hours) 📍 Location: April Flowers Boutique, Lougheed Town Centre, Coquitlam 🎟️ Limited to 15 guests <hr /><p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">There’s something special about coming home for the holidays. The smell of fresh greens, the warmth of candlelight, and the comfort of creating something by hand.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Join us after hours at April Flowers for a boutique evening filled with creativity, connection, and cause. You’ll design your own rustic evergreen swag, adorned with pinecones, golden bells, and ribbon choices, the perfect way to bring the scent and spirit of the holidays into your home.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">As you craft, sip warm mulled cider, enjoy this elevated premium experience, and the glow of good company, while you celebrate the simple joy of home, something More at Home Society helps make possible for seniors across BC. Because everyone deserves to age in the place they love most: home.<hr /><p style="font-weight:bold;font-style:normal;font-variant-caps:normal;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;max-width:100%">✂️ Your Evening Includes<ul><li>All supplies and seasonal greenery</li><li>Step-by-step guidance to create your swag</li><li>Mulled cider and festive treats</li><li>A beautifully created piece to take home or gift</li><li>The warm glow of giving back, proceeds support More at Home Society’s work helping seniors stay safely at home for the holidays and beyond.</li></ul><hr /><p style="font-weight:bold;font-style:normal;font-variant-caps:normal;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;box-sizing:inherit;max-width:100%">💫 Tickets<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">$95 per person<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;line-height:1.5;box-sizing:inherit;max-width:100%">Space is limited to 15 guests for this exclusive after-hours experience, reserve early!