Easter Seals, Newfoundland And Labrador Inc.

### Context Profile for Easter Seals, Newfoundland And Labrador Inc.

**1. Organization Mission & Cause:**
Easter Seals Newfoundland and Labrador is dedicated to enhancing the quality of life for individuals with disabilities and their families. Their mission focuses on promoting accessibility, inclusion, and independence through various programs and services. They aim to empower individuals with disabilities to participate fully in their communities, ensuring that all individuals have equal opportunities to thrive.

**2. Type of Activities:**
- **Events:** The organization hosts events such as the "Run, Walk, Stroll & Roll," which encourages participation from all community members, regardless of their mobility. This event highlights inclusivity and raises funds for their Equipment Loan Program.
- **Fundraising Campaigns:** They conduct fundraising campaigns to support their programs, including the Equipment Loan Program, which provides essential recreation and mobility equipment to families.
- **Community Programs:** Easter Seals offers various community programs aimed at supporting individuals with disabilities, promoting social interaction, and enhancing their quality of life.

**3. Tone of Voice:**
The tone of voice used by Easter Seals is friendly, inclusive, and inspiring. The language is accessible and encourages participation, emphasizing community and support. Phrases like "there’s a place for you" and "together, we can advance accessibility and inclusion" reflect a warm and inviting approach.

**4. Emoji Usage:**
The website and communications do not prominently feature emojis. The tone remains professional and straightforward, focusing on clarity and inclusivity without the use of casual emoji expressions.

**5. Key Facts:**
- **Founding Info:** Easter Seals has a long-standing history in supporting individuals with disabilities, though specific founding details were not found on the website.
- **Scale:** The organization has conducted a total of 123 forms and 7 email campaigns, indicating an active engagement with their community.
- **Impact Metrics:** They provide an Equipment Loan Program that serves families across Newfoundland and Labrador, though specific metrics on the number of families served or equipment loaned were not detailed.
- **Volunteer Info:** Information about volunteering opportunities is not explicitly mentioned on the website but can be inferred as a potential area for community involvement.

**6. Writing Guidelines:**
- **Style:** Use clear, concise language that is easy to understand. Avoid jargon and technical terms that may alienate readers.
- **Inclusivity:** Always emphasize inclusivity and community. Use phrases that invite participation and highlight the importance of every individual's contribution.
- **Call to Action:** Incorporate strong calls to action, encouraging readers to join events, donate, or volunteer.
- **Emotional Appeal:** Use storytelling techniques to connect emotionally with the audience, sharing participant stories and the impact of their contributions.

This context profile serves as a foundational guide for crafting personalized and effective content for Easter Seals Newfoundland and Labrador Inc.

Adult T-Shirt

Youth T-Shirt

<div style="box-sizing:inherit;display:flex;flex-direction:column;width:576.016px;align-items:flex-start;color:rgb(32, 32, 32);font-family:Roboto, Helvetica, Arial, sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;line-height:1.5"><div style="box-sizing:inherit;max-width:100%;opacity:1;margin:0px;line-height:1.5"><div style="box-sizing:inherit;margin:0px;font-family:Roboto, Helvetica, Arial, sans-serif;font-weight:400;font-size:14px;line-height:20px;letter-spacing:0.25px;color:rgb(54, 54, 54)"><p style="box-sizing:border-box;color:inherit !important;width:auto !important;margin:0.85em 0px;padding:0px;border-width:0px;border-style:initial;border-image:initial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Red Shirt Day® of Action for AccessAbility and Inclusion is a day when people across Canada come together and wear red to create a visible display of solidarity: to show their support for disabled people and their families, celebrate the achievements of disabled Canadians, and to pledge their commitment to help create a fully accessible and inclusive society.</p><p style="box-sizing:border-box;color:inherit !important;width:auto !important;margin:0.85em 0px;padding:0px;border-width:0px;border-style:initial;border-image:initial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Red Shirt Day® is an Easter Seals initiative and was first celebrated in 2019. It takes place on the Wednesday of National AccessAbility Week each year.</p><p style="box-sizing:border-box;color:inherit !important;width:auto !important;margin:0.85em 0px;padding:0px;border-width:0px;border-style:initial;border-image:initial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Anyone can take part in Red Shirt Day® . Put on your favorite red shirt, take some photos, and <a href="https://easterseals.ca/en/redshirtday/#the-pledge" style="box-sizing:inherit;text-decoration-color:initial;user-select:auto" target="_blank">make a pledge</a> to help improve accessibility and inclusion in your community. Then post your photos and your pledge on social media with the hashtags. <span fr-original-style="box-sizing: inherit;" style="box-sizing:inherit">#RedShirtDay®  #RedForAccessAbility</span></p><p style="box-sizing:inherit;color:inherit !important;width:auto !important"><strong style="box-sizing:inherit;font-weight:700">Shirts are PICKUP only. You Can pick up your shirts between May 19th- and May 27th, from 9:30 am-to 5:00pm at Easter Seals NL at 206 Mount Scio Road, St.John's.</strong></p></div></div></div>

<p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name</span> ,</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Thank you for shopping with us and for supporting our cause with your purchase. Your support directly contributes to our mission and helps us make a positive impact.</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">If you would like to further contribute, consider spreading the word about our shop to your friends and family, or contacting us directly to learn about volunteer opportunities!</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Thank you once again for your support.</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">Taylor Higdon</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)">taylorh@eastersealsnl.ca</p><p style="margin:0px;width:100%;line-height:1.5;box-sizing:inherit;color:rgb(0, 0, 0)"><br /></p>

<div><div><div><p style="box-sizing:border-box;width:auto !important;margin:0.85em 0px;padding:0px;border-width:0px;border-style:initial;border-image:initial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Red Shirt Day® of Action for AccessAbility and Inclusion is a day when people across Canada come together and wear red to create a visible display of solidarity: to show their support for disabled people and their families, celebrate the achievements of disabled Canadians, and to pledge their commitment to help create a fully accessible and inclusive society.</p><p style="box-sizing:border-box;width:auto !important;margin:0.85em 0px;padding:0px;border-width:0px;border-style:initial;border-image:initial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Red Shirt Day® is an Easter Seals initiative and was first celebrated in 2019. It takes place on the Wednesday of National AccessAbility Week each year.</p><p style="box-sizing:border-box;width:auto !important;margin:0.85em 0px;padding:0px;border-width:0px;border-style:initial;border-image:initial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-weight:400;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Anyone can take part in Red Shirt Day® . Put on your favorite red shirt, take some photos, and <a href="https://easterseals.ca/en/redshirtday/#the-pledge" target="_blank">make a pledge</a> to help improve accessibility and inclusion in your community. Then post your photos and your pledge on social media with the hashtags. <span>#RedShirtDay®  #RedForAccessAbility</span></p><p style="box-sizing:inherit;width:auto !important;max-width:100%"><strong>Shirts are PICKUP only. You Can pick up your shirts between May 19th- and May 27th, from 9:30 am-to 5:00pm at Easter Seals NL at 206 Mount Scio Road, St.John's.</strong></p></div></div></div>

Easter Seals, Newfoundland And Labrador Inc.

Easter Seals, Newfoundland And Labrador Red Shirt Day® T-Shirts

Adult T-Shirt

$20

Youth T-Shirt

$20