Brain Injury Association of Windsor and Essex County

### Context Profile for Brain Injury Association of Windsor and Essex County (BIAWE)

1. **Organization Mission & Cause**:
   - **Mission**: The Brain Injury Association of Windsor and Essex County (BIAWE) is dedicated to supporting individuals affected by brain injuries through education, prevention, and advocacy. Their mission emphasizes improving the quality of life for those living with brain injuries and their caregivers.
   - **Cause**: BIAWE focuses on raising awareness about brain injuries, providing education on prevention, and offering support services to enhance the lives of those impacted.

2. **Type of Activities**:
   - **Events**: BIAWE organizes various community events, including the Annual Golf Tournament, which serves as a major fundraising initiative. 
   - **Fundraising Campaigns**: The organization runs campaigns to raise funds for their programs, ensuring that 100% of proceeds support their services.
   - **Community Programs**: They offer peer support programs, social groups, and educational workshops aimed at both individuals with brain injuries and their caregivers.

3. **Tone of Voice**:
   - The tone of the BIAWE website and communications is **friendly**, **supportive**, and **professional**. The language is accessible, aiming to connect with individuals and families affected by brain injuries while maintaining a sense of urgency regarding the importance of their cause.

4. **Emoji Usage**:
   - The BIAWE website and communications do not prominently feature emojis. Their communication style leans towards a more formal and professional approach, focusing on clear and direct messaging.

5. **Key Facts**:
   - **Founding Info**: BIAWE is a registered charity with the CRA number 87686 5817RR0001.
   - **Scale**: The organization has conducted 18 total forms and 26 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: They emphasize that all proceeds from events like the golf tournament directly fund their programs and services, highlighting their commitment to transparency and community support.
   - **Volunteer Info**: Specific volunteer information is not detailed on the website, but the organization likely engages volunteers for events and programs, as is common in nonprofit operations.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that is easy to understand. Avoid jargon and overly technical terms.
   - **Structure**: Organize content with headings and bullet points where appropriate to enhance readability.
   - **Engagement**: Use a warm and inviting tone to foster a sense of community and support. Personalize communications when possible, addressing recipients by name.
   - **Call to Action**: Always include a clear call to action, whether it’s to donate, participate in an event, or seek support.

This context profile serves as a foundational guide for creating personalized and effective content for the Brain Injury Association of Windsor and Essex County, ensuring alignment with their mission and communication style.

Includes light breakfast, lunch and full day activities including opportunities for networking and visiting exhibitor booths.

Attendee

Students include those enrolled in high school and university on date of conference.

Includes light breakfast, lunch and full day activities including opportunities for networking and visiting exhibitor booths.

Student Attendees

Person living with a brain injury

Caregiver of a person living with a brain injury

Sponsor a person living with a brain injury

The Brain Injury Association of Windsor and Essex County (BIAWE) is bringing renowned academic researchers, clinicians, and health care professionals to Windsor to share their expertise and knowledge on acquired brain injury. This year's theme is about  the current knowledge of the overlap of adult mental health and brain injury in terms of symptoms and approach to treatment. Included in this conference are distinguished speakers in the fields of neurosurgery, neurology, neuropsychology, neuro-optometry, and physical medicine rehabilitation. A panel of practitioners in the fields of occupational therapy, physiotherapy, vestibular therapy, speech language pathology, kinesiology and a medical student will round out the sessions to ask questions of the speakers. Caregivers and those living with a brain injury, insurers, law firms, health care professionals, students and employers are welcome and encouraged to attend so that they too can explore and learn more about how to best manage the symptoms of a dual diagnosis of an acquired brain injury and mental health illness. This is especially important given the significant economic and emotional impact on employment, activities of daily living, education, avocations, and family life. We have distinguished and confirmed Speakers:1.  Dr. Charles Tator, Neurosurgeon (retired) and Brain Injury/Concussion Expert - Toronto2.  Dr. Michel Rathbone, Neurologist - McMaster University Hamilton3.  Dr. Saadia Ahmad, Neuropsychologist - Windsor4.  Dr. Keith Sequeira, Physiatrist Parkwood Hospital - London5.  Dr. Patrick Quaid, Optometrist (Author, Professor in Vestibular-Ocular Dysfunction) - Guelph6.  Dr. Ryan Punambolan, Neurologist - Windsor The event is from 8:00 to 4:30 and includes a continental breakfast and lunch. Free parking passes will be provided.  Theresa Wunder, Chair of the 2023 ABI Conference

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, Thank you for supporting our annual ABI conference 2023. We look for seeing you.  📭   at 1453 Prince Rd, Windsor, ON N9C 3A9, Canada⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-ab17a6c7-1370-446f-975b-0521cbee8142}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Date Kind regards. Theresa Wunder, Annual ABI Conference Chair 2023c/o info@biawe.com

The Brain Injury Association of Windsor and Essex County (BIAWE) is bringing renowned academic researchers, clinicians, and health care professionals to Windsor to share their expertise and knowledge on acquired brain injury. This year's theme is about  the current knowledge of the overlap of adult mental health and brain injury in terms of symptoms and approach to treatment. Included in this conference are distinguished speakers in the fields of neurosurgery, neurology, neuropsychology, neuro-optometry, and physical medicine rehabilitation. A panel of practitioners in the fields of occupational therapy, physiotherapy, vestibular therapy, speech language pathology, kinesiology and a medical student will round out the sessions to ask questions of the speakers. Caregivers and those living with a brain injury, insurers, law firms, health care professionals, students and employers are welcome and encouraged to attend so that they too can explore and learn more about how to best manage the symptoms of a dual diagnosis of an acquired brain injury and mental health illness. This is especially important given the significant economic and emotional impact on employment, activities of daily living, education, avocations, and family life. We have distinguished and confirmed Speakers:1.  Dr. Charles Tator, Neurosurgeon (retired) and Brain Injury/Concussion Expert - Toronto2.  Dr. Michel Rathbone, Neurologist - McMaster University Hamilton3.  Dr. Saadia Ahmad, Neuropsychologist - Windsor4.  Dr. Keith Sequeira, Physiatrist Parkwood Hospital - London5.  Dr. Patrick Quaid, Optometrist (Author, Professor in Vestibular-Ocular Dysfunction) - Guelph6.  Dr. Ryan Punambolan, Neurologist - Windsor The event is from 8:00 to 4:30 and includes a continental breakfast and lunch. Free parking passes will be provided.  Theresa Wunder, Chair of the 2023 ABI Conference

Brain Injury Association of Windsor and Essex County

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CONFERENCE ATTENDEES

1453 Prince Rd

Attendee

$225

Student Attendees

$100

Person living with a brain injury

$100

Caregiver of a person living with a brain injury

$225

Sponsor a person living with a brain injury

$225