St John the Evangelist Schola Cantorum Society

### Context Profile for St John the Evangelist Schola Cantorum Society

#### 1. Organization Mission & Cause
The St John the Evangelist Schola Cantorum Society is dedicated to fostering a love for choral music and enhancing the cultural landscape through the performance of sacred and classical music. Their mission emphasizes the importance of community engagement and spiritual enrichment through music, aiming to inspire both performers and audiences alike.

#### 2. Type of Activities
- **Concerts**: The Society organizes various concerts, including collaborations with other choirs, such as the recent "Voices in Hope" concert featuring St Michael's Choir School.
- **Community Engagement**: They actively involve the community in their events, promoting attendance and participation in choral music.
- **Fundraising Campaigns**: They conduct fundraising activities to support their musical endeavors and community outreach.

#### 3. Tone of Voice
The tone of voice used by the St John the Evangelist Schola Cantorum Society is:
- **Friendly and Inviting**: Communications are warm and welcoming, aiming to create a sense of community.
- **Professional**: While friendly, the language maintains a level of professionalism appropriate for a nonprofit organization.
- **Inspirational**: The messaging often seeks to inspire and uplift, particularly in the context of music and community.

#### 4. Emoji Usage
The organization uses emojis sparingly, primarily in their email communications. For example, they include a location emoji (📍) to denote concert venues. This suggests a modern and approachable communication style while maintaining professionalism.

#### 5. Key Facts
- **Founding Information**: Specific founding details were not available on the website but may be inferred from the organization's history and activities.
- **Impact Metrics**: While exact metrics were not detailed, the Society's impact can be gauged through community engagement and attendance at concerts.
- **Volunteer Information**: The website encourages community involvement, suggesting opportunities for volunteers, though specific details were not highlighted.

#### 6. Writing Guidelines
- **Personalization**: Use personalized greetings in emails (e.g., addressing recipients by their first name).
- **Clarity and Brevity**: Keep communications clear and concise, focusing on the essential information.
- **Engaging Language**: Use inspiring and uplifting language that reflects the joy of music and community.
- **Professional Formatting**: Maintain a clean and professional layout in emails and promotional materials, ensuring readability and accessibility.

This context profile provides a comprehensive understanding of the St John the Evangelist Schola Cantorum Society, which can be utilized to create tailored and effective content for their communications and outreach efforts.

General admission

Student Admission

Child (3-9) Admission

THURSDAY APRIL 27<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1673475859/phd13xgezdqj7be0n4xs.jpg" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;max-width:100%;cursor:pointer;padding:0px 1px;-webkit-user-select:none;box-sizing:inherit" />

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-touch-callout:none;-webkit-user-select:none;box-sizing:inherit">Last name, Thank you for your purchase of tickets to see Annie Jr The Musical, presented by St John Choir Schola!   Our students have been very hard at work getting the musical ready for April and we can’t wait to share it with you.   Please note, will have a concession in the lobby open during  intermission so come ready to sample some delicious New York City themed food.  (No food or beverages allowed in the auditorium) Your tickets are attached to this email.  Please contact the office at <a href="mailto:admin@sjcschola.ca">admin@sjcschola.ca</a> with any concerns or questions, and consider inviting a few friends to join you at Annie Jr this April!

THURSDAY APRIL 27<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1673475859/phd13xgezdqj7be0n4xs.jpg" style="width:600px;display:block;vertical-align:top;margin:5px auto;text-align:center;position:relative;cursor:pointer;padding:0px 1px;-webkit-user-select:none;box-sizing:inherit;max-width:100%" />

St John the Evangelist Schola Cantorum Society

Annie Jr by SJCS - THURS APRIL 27

5300 53 Ave NW

General admission

$25

Student Admission

$15

Child (3-9) Admission

$5

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