**Context Profile for FIT (McGill)**

1. **Organization Mission & Cause:**
   - FIT (presumably "FIT McGill") is dedicated to fostering community engagement and social interaction among students at McGill University. Their mission revolves around organizing events that promote camaraderie, fun, and a sense of belonging within the student body. The specific cause appears to focus on creating memorable experiences through social events, particularly those that celebrate cultural festivities.

2. **Type of Activities:**
   - FIT organizes various social events, with a focus on themed crawls, such as the "St-Patrick's Crawl." These events typically include ticketed entry that provides participants with drinks at multiple stops, encouraging group participation and social bonding. Other activities may include fundraising campaigns and community programs, although specific details beyond the crawl were not available from the provided data.

3. **Tone of Voice:**
   - The tone of FIT's communications is casual, friendly, and inviting. The language is upbeat and celebratory, aiming to create excitement around events. Phrases like "hurry up and gather 9 of your friends for a night you won’t want to miss!" exemplify this engaging and informal style. The use of emojis, particularly the shamrock (☘️), adds a playful touch to their messaging.

4. **Emoji Usage:**
   - FIT utilizes emojis in their communications, particularly in email campaigns and promotional materials. The shamrock emoji (☘️) is used to enhance the festive theme of their St-Patrick's events. The frequency of emoji usage appears to be moderate, primarily employed to convey enthusiasm and a light-hearted tone.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not available from the provided data.
   - **Scale:** FIT has conducted 5 total forms and 8 total email campaigns, indicating an active engagement strategy.
   - **Impact Metrics:** While specific impact metrics were not provided, the focus on community engagement suggests a goal of fostering social connections among students.
   - **Volunteer Info:** No specific volunteer information was available from the provided data.

6. **Writing Guidelines:**
   - **Style:** Maintain a casual and friendly tone, using informal language that resonates with a student audience. 
   - **Engagement:** Use direct address (e.g., "Hello [First Name],") to personalize communications.
   - **Excitement:** Incorporate enthusiastic language to convey excitement about events. 
   - **Emojis:** Use emojis sparingly but effectively to enhance the message and align with the event theme.
   - **Clarity:** Ensure that event details are clear and concise, with a focus on what participants can expect (e.g., ticket details, event schedules).

This context profile provides a comprehensive overview of FIT's mission, activities, tone, and communication style, which will assist AI assistants in generating tailored content that aligns with the organization's values and audience expectations.

Tier 1

Tier 2

Tier 3

Did you miss us? Cuz we missed you!12 days later and here we are... FIT is coming back into your life with the next event you'll want to remember. As the days get colder and the sun shyer, we've decided to bring paradise directly to you! Dig out your swimsuits, cover-ups, and colorful beach accessories, and join us next Thursday at Palazo for the most epic night of the semester. Don't miss out and come experience the ultimate nightlife with McGill's wildest, DJ Hamza!  This is a MCGILL, 18+ event! Your McGill ID will be checked at the door. - Guaranteed entry with the purchase of a ticket -

Hey <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;line-height:16px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name ,Thank you for your purchase! We can't wait to party with you Thursday November 21st from 10PM 'til 3AM! See you soon,The fit family ;)

Did you miss us? Cuz we missed you!12 days later and here we are... FIT is coming back into your life with the next event you'll want to remember. As the days get colder and the sun shyer, we've decided to bring paradise directly to you! Dig out your swimsuits, cover-ups, and colorful beach accessories, and join us next Thursday at Palazo for the most epic night of the semester. Don't miss out and come experience the ultimate nightlife with McGill's wildest, DJ Hamza!  This is a MCGILL, 18+ event! Your McGill ID will be checked at the door. - Guaranteed entry with the purchase of a ticket -

FIT

FIBIZA

3435 Boul. Saint-Laurent

Tier 1

$14.50

Tier 2

$16

Tier 3

$18