Homegrown Arts and Media Collective

### Context Profile for Homegrown Arts and Media Collective

#### 1. Organization Mission & Cause
Homegrown Arts and Media Collective is dedicated to empowering local storytellers and filmmakers in Alberta. Their mission is to provide a platform for emerging artists, particularly those who may not have access to traditional avenues of support. They aim to celebrate the unique narratives that reflect the diverse experiences of the community, fostering a sense of belonging and creativity. The organization emphasizes inclusivity and the importance of storytelling as a means of cultural expression.

#### 2. Type of Activities
- **Film Showcases:** The organization hosts events like the "Homegrown Short Film Showcase," which features films made by local filmmakers. This event includes networking opportunities for creatives and industry professionals.
- **Community Engagement:** They focus on creating spaces for dialogue and connection among artists and audiences, such as panels and discussions following film screenings.
- **Workshops and Training:** While not explicitly mentioned on the website, organizations like this often provide educational resources and workshops to help emerging filmmakers hone their skills.

#### 3. Tone of Voice
The tone of voice used by Homegrown Arts and Media Collective is **friendly, inspiring, and informal**. Their language is approachable and encourages participation, reflecting a community-focused ethos. Phrases like "repping the underdogs" and "crafting something imperfect but beautiful" convey a sense of warmth and relatability, appealing to both creators and audiences.

#### 4. Emoji Usage
The website does not prominently feature emojis in its content. However, the overall tone remains upbeat and engaging without the need for emoji embellishments. If they were to use emojis, they might consider using ones that represent creativity, community, or film (e.g., 🎬, 🎨, 🌟) to enhance their messaging.

#### 5. Key Facts
- **Founding Information:** Specific founding details are not available on the website.
- **Scale:** The organization has engaged in various activities, including four forms related to their events and campaigns.
- **Impact Metrics:** While specific metrics are not detailed, the focus on community engagement and support for local artists indicates a commitment to fostering a vibrant creative ecosystem in Alberta.
- **Volunteer Information:** There is no explicit mention of volunteer opportunities on the website, but organizations of this nature typically welcome volunteers for events and programs.

#### 6. Writing Guidelines
- **Style:** Maintain a conversational and inclusive tone. Use language that resonates with the community and encourages participation.
- **Structure:** Use clear headings and bullet points for easy readability. Highlight key events and initiatives prominently.
- **Engagement:** Incorporate calls to action that invite readers to participate in events or support local artists.
- **Personalization:** Use first names in communications to create a more personal connection with the audience, as seen in their thank-you email template.

This context profile provides a comprehensive understanding of Homegrown Arts and Media Collective, enabling AI assistants to generate tailored and effective content that aligns with the organization's mission and values.

LXCL:Host: Michael Dargie (Marketer, Author, Podcaster) What does it actually look like to move from student to working professional in creative industries? Michael Dargie breaks down how to position yourself, find opportunities, and navigate the uncertainty that comes after graduation.

Lunch & Learn: From School to Career 12:00 pm – 1:00 pm

LXCL:Host: Kimberly GrayPanelists: Bret Kenworthy, Regan Running Rabbit, Michael Dargie, and Keegan Dargie Featuring Running Rabbit, a short documentary by Bret Kenworthy exploring identity, discipline, and resilience. Following the screening, panelists discuss navigating diverse creative careers across film, AI/tech, marketing, and beyond.

Screening & Panel: Creative Paths in Practice 4:30 pm – 5:45

LXCL:Host: Tyler McKinneyGuest: Regan Running Rabbit, MMA Fighter and Motivational Speaker A live recording with open audience participation. Attendees are encouraged to engage directly in the conversation.

Live Podcast Recording: Voices of Resilience

Creative Diversity for a Resilient Future Come join one or all of our offerings at the SAIT&rsquo;s Tech Capstone Project Showcase. Homegrown Inspirations 2026 is a one-day event designed to help bridge the gap between finishing school and building a creative career. This event is open to senior-year post-secondary students in creative or tech-centred programs, as well as anyone navigating their next step into the creative industries. Event Details<br style="color: rgb(34, 34, 34); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; box-sizing: inherit;" id="isPasted" fr-original-style="color: rgb(34, 34, 34); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;">Date:&nbsp;April 22, 2026<br style="color: rgb(34, 34, 34); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; box-sizing: inherit;" fr-original-style="color: rgb(34, 34, 34); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;">Time: 9:30 am &ndash; 4:30 pm (CapCon Tradeshow) Inspirations Run of Show 12:00 pm &ndash; 1:00 pm - Lunch &amp; Learn: From to CareerHosted by:&nbsp;Michael DargieTime: 1:00 pm &ndash; 3:30 pm 4:30 pm &ndash; 5:45 pm - Running Rabbit Screening + Panel Conversation&nbsp;Hosted By:&nbsp;Kimberly Gray Panel: Bret Kenworthy, Regan Running Rabbit, Michael Dargie, and Keegan Dargie&nbsp; 6:15 pm &ndash; 7:15 pm - Voices of Resilience &ndash; Live Podcast Taping&nbsp;Hosted By:&nbsp;Tyler McKinneySpecial Guest:&nbsp;Regan Running Rabbit There are only 30 seats per event available to make sure you sign-up now before we fill up!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission. 🚀 If you want to get support our work and stay in the loop on our events, make sure you&#39;re following us on <a fr-original-style="" href="https://www.instagram.com/weare.homegrown/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Instagram.&nbsp;</a> There will be a giveaway announced at the event so follow us on Instagram to make sure you don&#39;t miss it! If you&#39;d like to get more involved, you&#39;re welcome to <a fr-original-style="" href="https://forms.gle/BJ1dWrpRd4kknmUU9" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">apply to be a volunteer</a> or share our work with your friends so we can support more emerging creatives in Calgary.&nbsp; Best,Guillermo Barrazacommunity@wearehomegrown.ca

Creative Diversity for a Resilient Future Come join one or all of our offerings at the SAIT’s Tech Capstone Project Showcase. Homegrown Inspirations 2026 is a one-day event designed to help bridge the gap between finishing school and building a creative career. This event is open to senior-year post-secondary students in creative or tech-centred programs, as well as anyone navigating their next step into the creative industries. Event Details Date: April 22, 2026 Time: 9:30 am – 4:30 pm (CapCon Tradeshow) Inspirations Run of Show 12:00 pm – 1:00 pm - Lunch &amp; Learn: From to CareerHosted by: Michael DargieTime: 1:00 pm – 3:30 pm 4:30 pm – 5:45 pm - Running Rabbit Screening + Panel Conversation Hosted By: Kimberly Gray Panel: Bret Kenworthy, Regan Running Rabbit, Michael Dargie, and Keegan Dargie  6:15 pm – 7:15 pm - Voices of Resilience – Live Podcast Taping Hosted By: Tyler McKinneySpecial Guest: Regan Running Rabbit There are only 30 seats per event available to make sure you sign-up now before we fill up!

Homegrown Arts and Media Collective

INSPIRATIONS: A Storyteller's Summit

1301 16 Ave NW

Lunch & Learn: From School to Career 12:00 pm – 1:00 pm

Free

Screening & Panel: Creative Paths in Practice 4:30 pm – 5:45

Free

Live Podcast Recording: Voices of Resilience

Free

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