W.E.C.A.N. Society and W.E.C.A.N. Society Trust

### Context Profile for W.E.C.A.N. Society and W.E.C.A.N. Society Trust

#### 1. Organization Mission & Cause
The W.E.C.A.N. Society (Women Empowered through Culture, Arts, and Nature) is dedicated to empowering individuals, particularly women, through creative expression and community engagement. Their mission emphasizes the transformative power of the arts and nature in fostering personal growth, community connection, and cultural appreciation. They aim to create inclusive spaces where creativity thrives, enabling participants to explore their artistic potential and connect with others.

#### 2. Type of Activities
- **Workshops and Classes**: The organization offers various art classes, such as "Drawing with Expression," which focus on building confidence in drawing through guided exercises.
- **Community Programs**: They host events that encourage community participation and creative exploration, fostering a sense of belonging.
- **Fundraising Campaigns**: Engaging in fundraising activities to support their programs and initiatives.

#### 3. Tone of Voice
The tone of voice used by W.E.C.A.N. Society is **friendly, inspiring, and approachable**. Their communications are designed to encourage participation and convey a sense of warmth and inclusivity. They use language that is accessible and engaging, making the arts feel approachable for everyone, regardless of skill level.

#### 4. Emoji Usage
The organization does not prominently feature emojis in their communications. Their content maintains a professional yet friendly tone without relying on emojis to convey emotion or engagement.

#### 5. Key Facts
- **Founding Info**: Specific founding details were not found on the website; further research may be needed.
- **Scale**: The organization has a total of 17 forms and has conducted 8 email campaigns, indicating an active engagement with their community.
- **Impact Metrics**: Metrics on impact were not detailed on the website; however, the focus on community engagement suggests a commitment to measuring participant satisfaction and growth.
- **Volunteer Info**: Information on volunteer opportunities was not explicitly mentioned; further exploration may be necessary to understand how individuals can get involved.

#### 6. Writing Guidelines
- **Style**: Use a conversational and engaging style that reflects warmth and inclusivity. Avoid overly formal language; instead, opt for a friendly and encouraging tone.
- **Content Structure**: Begin with a welcoming introduction, followed by clear descriptions of activities and their benefits. Use bullet points for clarity when listing events or important information.
- **Call to Action**: Encourage participation with inviting language, emphasizing the community aspect and the personal growth opportunities available through their programs.
- **Personalization**: Incorporate personalized elements in communications, such as addressing participants by name, to enhance engagement.

This context profile serves as a foundational guide for creating tailored content that resonates with the values and mission of the W.E.C.A.N. Society, ensuring that all communications reflect their commitment to empowerment through the arts and community.

Members

Non-Members

w/ Carla LamWorkshop Fee: $35 Non-Members /$30 Members per sessionDates &amp; Time: Saturday, August 15, 2026, 1pm to 4 pmLocation: Harcourt House Artist Run CentreThe Maggie and John Mitchell Art Education StudioANNEX Building, 10211 &ndash; 112 Street, Edmonton, AB Note: Please ring the buzzer upon arrival. Workshop Description Mark making is &ldquo;various strokes, dots, lines, textures, and patterns&hellip; drawn or painted loosely, controlled, or expressively, imbuing the canvas with the artist&rsquo;s signature. This act sits between painting, drawing, and writing, using traces to build a composition.&rdquo; (Julien Delagrange, July 11, 2024 online, CAI Magazine online, &ldquo;Mark-Making: 5 Abstract Painters You Need to Know: Trends in Contemporary Art&rdquo;)In this workshop we will experiment with various tools and ideas for expressive and intuitive mark-making to create a series of smaller, layered abstract works on paper. Abstract art is given meaning through the unique marks of each artist; in this sense, every painting is visual evidence of an often unconscious (and ongoing) story that is deeply personal and waiting to be uncovered.The course focuses on hands-on practice, but will include some color theory and spontaneous discussion, demonstrations of mark-making, color mixing and application as well as coaching to encourage the freedom to follow your own guidance.It&rsquo;s preferred that participants use acrylic paints for ease of transporting the work. All levels of experience are welcome. Supply List: I recommend working from an easel<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="" style="box-sizing: inherit;">GAC 100 (or similar medium)</li><li fr-original-style="" style="box-sizing: inherit;">White gesso</li><li fr-original-style="" style="box-sizing: inherit;">Masking tape</li><li fr-original-style="" style="box-sizing: inherit;">Heavy weight paper 18 x 24 inches (preferably 300 g/m2 watercolor paper)</li><li fr-original-style="" style="box-sizing: inherit;">A board or other backing (foam core would work as well) large enough to tape the paper onto.</li><li fr-original-style="" style="box-sizing: inherit;">Acrylic (and water-based) paints, inks and mediums with all primary colors, plus black, white, burnt sienna, yellow ochre.</li><li fr-original-style="" style="box-sizing: inherit;">Tools (e.g. brushes, brayers, foam rollers, rubber edges (like Catalyst spatulas)) in any size and shape. Raid your kitchen, shed or junk drawer for anything with an interesting edge.</li><li fr-original-style="" style="box-sizing: inherit;">Sketching tools (e.g. pens, pencils, markers, Stabilo woodies or other watercolor crayons, charcoal).</li><li fr-original-style="" style="box-sizing: inherit;">Ruler</li><li fr-original-style="" style="box-sizing: inherit;">Water misting bottle (any spray bottle will do).</li><li fr-original-style="" style="box-sizing: inherit;">Palette for colour mixing</li><li fr-original-style="" style="box-sizing: inherit;">Paper towel</li><li fr-original-style="" style="box-sizing: inherit;">Apron</li></ul>Optional:<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="" style="box-sizing: inherit;">I highly recommend working with a standing easel for freedom of movement.</li><li fr-original-style="" style="box-sizing: inherit;">Larger supports (i.e. upwards of 16 or 20 inches on the smallest side), any material that you prefer (e.g. board or canvas).</li></ul>Instructor&#39;s Bio Carla Lam is an academic refugee turned painter who works in multiple media and favors creative mark making and letting the process inform the subject. Her work is experimental, intuitive, and color-driven, and the result is emotionally evocative, abstract landscapes.She is a long-time educator in post-secondary institutions in Canada and abroad, and self-developed in art, with works held in private collections in Canada, New Zealand, Australia and Germany. She started teaching art part time in 2022 and is based in Edmonton Alberta with deep roots in New Zealand and the Canadian Maritimes.For more information or to register contact our office at info@harcourthouse.ab.ca or 780 426 4180Method of Payment: In the office, over the phone, or online through Zeffy.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name, Hi,Thank you for registering for &quot;Making the Mark: Finding your Signature Abstract Art&quot; and for supporting Harcourt House. Your registration helps us continue our mission and offer meaningful programs to our community.&nbsp;If you would like to contribute further, we would love to hear from you. You can get involved by volunteering with us or by sharing our programs and initiatives with friends and colleagues.Thank you again for your support. Harcourt House Teamexhibit@harcourthouse.ab.ca

w/ Carla LamWorkshop Fee: $35 Non-Members /$30 Members per sessionDates &amp; Time: Saturday, August 15, 2026, 1pm to 4 pmLocation: Harcourt House Artist Run CentreThe Maggie and John Mitchell Art Education StudioANNEX Building, 10211 – 112 Street, Edmonton, AB Note: Please ring the buzzer upon arrival. Workshop Description Mark making is “various strokes, dots, lines, textures, and patterns… drawn or painted loosely, controlled, or expressively, imbuing the canvas with the artist’s signature. This act sits between painting, drawing, and writing, using traces to build a composition.” (Julien Delagrange, July 11, 2024 online, CAI Magazine online, “Mark-Making: 5 Abstract Painters You Need to Know: Trends in Contemporary Art”)In this workshop we will experiment with various tools and ideas for expressive and intuitive mark-making to create a series of smaller, layered abstract works on paper. Abstract art is given meaning through the unique marks of each artist; in this sense, every painting is visual evidence of an often unconscious (and ongoing) story that is deeply personal and waiting to be uncovered.The course focuses on hands-on practice, but will include some color theory and spontaneous discussion, demonstrations of mark-making, color mixing and application as well as coaching to encourage the freedom to follow your own guidance.It’s preferred that participants use acrylic paints for ease of transporting the work. All levels of experience are welcome. Supply List: I recommend working from an easel<ul><li>GAC 100 (or similar medium)</li><li>White gesso</li><li>Masking tape</li><li>Heavy weight paper 18 x 24 inches (preferably 300 g/m2 watercolor paper)</li><li>A board or other backing (foam core would work as well) large enough to tape the paper onto.</li><li>Acrylic (and water-based) paints, inks and mediums with all primary colors, plus black, white, burnt sienna, yellow ochre.</li><li>Tools (e.g. brushes, brayers, foam rollers, rubber edges (like Catalyst spatulas)) in any size and shape. Raid your kitchen, shed or junk drawer for anything with an interesting edge.</li><li>Sketching tools (e.g. pens, pencils, markers, Stabilo woodies or other watercolor crayons, charcoal).</li><li>Ruler</li><li>Water misting bottle (any spray bottle will do).</li><li>Palette for colour mixing</li><li>Paper towel</li><li>Apron</li></ul>Optional:<ul><li>I highly recommend working with a standing easel for freedom of movement.</li><li>Larger supports (i.e. upwards of 16 or 20 inches on the smallest side), any material that you prefer (e.g. board or canvas).</li></ul>Instructor's Bio Carla Lam is an academic refugee turned painter who works in multiple media and favors creative mark making and letting the process inform the subject. Her work is experimental, intuitive, and color-driven, and the result is emotionally evocative, abstract landscapes.She is a long-time educator in post-secondary institutions in Canada and abroad, and self-developed in art, with works held in private collections in Canada, New Zealand, Australia and Germany. She started teaching art part time in 2022 and is based in Edmonton Alberta with deep roots in New Zealand and the Canadian Maritimes.For more information or to register contact our office at info@harcourthouse.ab.ca or 780 426 4180Method of Payment: In the office, over the phone, or online through Zeffy.

W.E.C.A.N. Society and W.E.C.A.N. Society Trust

Making the Mark: Finding your Signature in Abstract Art

10211 112 St NW

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Members

$35

Non-Members

$40