Rep Matters

### Context Profile for Rep Matters

1. **Organization Mission & Cause:**
   - **Mission:** Rep Matters is dedicated to empowering Black entrepreneurs and creatives by fostering a supportive community that promotes innovation, collaboration, and growth. Their mission revolves around creating opportunities for networking, sharing knowledge, and addressing challenges faced by Black founders in the tech and creative sectors.
   - **Cause:** The organization emphasizes the importance of representation and support for Black individuals in entrepreneurship, particularly in the context of global demographic shifts and opportunities in markets such as Africa.

2. **Type of Activities:**
   - **Events:** Rep Matters hosts events like the "Breakfast Club Series," which features networking opportunities, panel discussions, and guest speakers who are leaders in their fields. The events aim to inspire and connect Black founders and creatives.
   - **Fundraising Campaigns:** They engage in fundraising efforts to support their initiatives and events, although specific campaigns were not detailed on the website.
   - **Community Programs:** The organization collaborates with academic institutions and other partners to create programs that address the needs of the Black entrepreneurial community.

3. **Tone of Voice:**
   - The tone of voice used by Rep Matters is **friendly**, **inspiring**, and **professional**. The language is inclusive and encourages participation, emphasizing community and collaboration. The content is engaging and designed to motivate and empower the audience.

4. **Emoji Usage:**
   - The website does not prominently feature emojis in its content. However, in informal communications such as social media or email campaigns, they may use emojis to convey friendliness and approachability, though specific examples were not analyzed from the provided data.

5. **Key Facts:**
   - **Founding Info:** The exact founding date is not specified on the website.
   - **Scale:** The organization has conducted 19 total forms and 30 email campaigns, indicating active engagement with their audience.
   - **Impact Metrics:** Specific metrics regarding the impact of their programs or events were not detailed on the website.
   - **Volunteer Info:** There is no explicit mention of volunteer opportunities, but the community-driven nature suggests potential for volunteer involvement.

6. **Writing Guidelines:**
   - **Style:** Use a conversational and engaging style that resonates with the target audience of Black entrepreneurs and creatives.
   - **Inclusivity:** Ensure language is inclusive and welcoming, encouraging participation from all allies.
   - **Call to Action:** Incorporate strong calls to action that motivate readers to engage with events, share experiences, and join the community.
   - **Content Structure:** Use headings, bullet points, and clear sections to enhance readability and make information easily digestible.

### Summary
Rep Matters is a nonprofit organization focused on empowering Black entrepreneurs through community engagement and support. Their friendly and inspiring tone, combined with a focus on networking and collaboration, creates an inviting atmosphere for participants. Future communications should maintain this tone, emphasize inclusivity, and encourage active participation in their events and initiatives.

Billet général

General Ticket

LXCL:For those attending online

Virtual Ticket

Billet Virtuel

Student Ticket

Billet étudiant

<h3 fr-original-style="" id="isPasted" style="width: 100%; box-sizing: inherit;">S&eacute;rie Club D&eacute;jeuner de Rep Matters : O&ugrave; l&#39;innovation rencontre l&#39;inspiration</h3>Th&egrave;me de la semaine :Du SEO au GEO &ndash; Comment assurer la visibilit&eacute; de votre entreprise dans l&rsquo;&egrave;re de l&rsquo;IAL&rsquo;adoption de l&rsquo;IA g&eacute;n&eacute;rative a entra&icirc;n&eacute; une baisse de l&rsquo;utilisation des moteurs de recherche, ce qui peut avoir un impact consid&eacute;rable sur la strat&eacute;gie marketing de votre startup. Participez &agrave; une conversation avec des experts en SEO et en IA pour explorer la prochaine fronti&egrave;re du marketing organique: l&rsquo;optimisation pour les moteurs g&eacute;n&eacute;ratifs (GEO). <p fr-original-style="width:100%;margin:0px;box-sizing:inherit;color:rgb(15, 14, 91);line-height:1.5;" id="isPasted" style="width:100%;margin:0px;box-sizing:inherit;color:rgb(15, 14, 91);line-height:1.5;">Invit&eacute;s sp&eacute;ciaux:<a fr-original-style="" href="https://www.linkedin.com/in/georgeelhage/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">George El-Hage</a> de <a fr-original-style="" href="https://wavecnct.com/?srsltid=AfmBOoppmqZTIGbxaNfFYoNR6o9MbWbmCf3KP42iAwlqG1Crpbtba9CU" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Wave Connect</a><a fr-original-style="" href="https://www.linkedin.com/in/francis-paquet/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Francis Paquet</a> et <a fr-original-style="" href="https://www.linkedin.com/in/marie-jos%C3%A9e-lacoursi%C3%A8re/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Marie-Jos&eacute;e Lacoursi&egrave;re</a> de <a fr-original-style="" href="https://sitegrow.co/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Sitegrow</a><a fr-original-style="" href="https://www.linkedin.com/in/roy-eyono-a1344083/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Roy Eyono</a> de l&#39;Institut IA MILA Rejoignez-nous pour une matin&eacute;e de connexion, de cr&eacute;ativit&eacute; et d&#39;id&eacute;es inspirantesAppel &agrave; tous les entrepreneur.es et cr&eacute;atifs noir.es du secteur technologique ! Notre s&eacute;rie du Club D&eacute;jeuner est votre opportunit&eacute; exclusive de vous connecter avec des innovateurs partageant les m&ecirc;mes aspirations, de partager votre parcours et de tirer des enseignements des leaders de l&#39;industrie. Chaque session met en avant des invit&eacute;s sp&eacute;ciaux, des pionniers dans leurs domaines, pr&ecirc;ts &agrave; offrir leur sagesse et leur inspiration pour alimenter votre succ&egrave;s. Ce qui vous attend :<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="box-sizing:inherit;" style="box-sizing:inherit;">Conversations inspirantes : &Eacute;coutez des invit&eacute;s sp&eacute;ciaux ayant marqu&eacute; de leur empreinte les industries technologiques et cr&eacute;atives. Leurs histoires et strat&eacute;gies vous donneront les outils pour surmonter les d&eacute;fis et d&eacute;velopper vos projets.</li><li fr-original-style="box-sizing:inherit;" style="box-sizing:inherit;">Communaut&eacute; authentique : Rencontrez d&#39;autres fondateurs et cr&eacute;atifs partageant votre vision, ainsi que des acteurs de l&#39;&eacute;cosyst&egrave;me. Construisez des relations qui peuvent mener &agrave; des collaborations, des partenariats et de nouvelles opportunit&eacute;s.</li><li fr-original-style="box-sizing:inherit;" style="box-sizing:inherit;">Petit-d&eacute;jeuner d&eacute;licieux : Commencez votre journ&eacute;e avec un menu s&eacute;lectionn&eacute; de petits-d&eacute;jeuners nourrissants, alliant sant&eacute; et plaisir.</li></ul>C&#39;est pour qui ? Vous &ecirc;tes entrepreneur.es ou un cr&eacute;atifs noir.es dans la tech, cherchant &agrave; d&eacute;velopper votre r&eacute;seau, apprendre des meilleurs et contribuer &agrave; une communaut&eacute; florissante ? Cette s&eacute;rie est pour vous. Tous les alli&eacute;.es sont &eacute;galement invit&eacute;s &agrave; participer. Pourquoi participer ? Ce n&rsquo;est pas qu&rsquo;un simple petit-d&eacute;jeuner. C&rsquo;est un mouvement pr&eacute;sent &agrave; travers le Canada. Ensemble, nous fa&ccedil;onnons l&rsquo;avenir de la technologie et de l&rsquo;entrepreneuriat, et votre voix compte. Rejoignez-nous pour faire partie d&rsquo;une communaut&eacute; qui &eacute;crit l&rsquo;histoire, une conversation &agrave; la fois. Inscrivez-vous d&egrave;s maintenant : R&eacute;servez votre place et devenez membre du Breakfast Club. Innovons, inspirons et &eacute;levons - ensemble. Pr&eacute;sent&eacute; par&nbsp;&nbsp;<a fr-original-style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;" href="http://www.repmatters.io" rel="noopener noreferrer" style="text-decoration-color:currentcolor;user-select:auto;box-sizing:inherit;" target="_blank">Rep Matters</a>Sponsoris&eacute; par <a fr-original-style="" href="https://www.lacaisse.com/fr" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">La Caisse</a>Powered by <a fr-original-style="text-decoration-color:initial;user-select:auto;font-weight:700;box-sizing:inherit;" href="https://www.realventures.com" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;font-weight:700;box-sizing:inherit;" target="_blank">Real Ventures</a>

Bonjour&nbsp;<span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name , Merci de vous &ecirc;tre inscrit &agrave; notre Club D&eacute;jeuner de Montr&eacute;al le <span data-custom-variable="{{date-variable-8c27237e-9d34-4a9e-83cb-e6973efb2362}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Date , nous sommes impatients de vous accueillir dans notre communaut&eacute; 🚀.N&#39;oubliez pas d&#39;ajouter l&#39;&eacute;v&eacute;nement &agrave; votre calendrier et d&#39;inviter un.e ami.e ;)&Agrave; tr&egrave;s bient&ocirc;t ! Phil G. Joseph Fondateur, <a fr-original-style="" href="https://www.repmatters.io/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Rep Matters</a> phil@repmatters.io

Série Club Déjeuner de Rep Matters : Où l'innovation rencontre l'inspirationThème de la semaine :Du SEO au GEO – Comment assurer la visibilité de votre entreprise dans l’ère de l’IAL’adoption de l’IA générative a entraîné une baisse de l’utilisation des moteurs de recherche, ce qui peut avoir un impact considérable sur la stratégie marketing de votre startup. Participez à une conversation avec des experts en SEO et en IA pour explorer la prochaine frontière du marketing organique: l’optimisation pour les moteurs génératifs (GEO). Invités spéciaux:<a href="https://www.linkedin.com/in/georgeelhage/" target="_blank">George El-Hage</a> de <a href="https://wavecnct.com/?srsltid=AfmBOoppmqZTIGbxaNfFYoNR6o9MbWbmCf3KP42iAwlqG1Crpbtba9CU" target="_blank">Wave Connect</a><a href="https://www.linkedin.com/in/francis-paquet/" target="_blank">Francis Paquet</a> et <a href="https://www.linkedin.com/in/marie-jos%C3%A9e-lacoursi%C3%A8re/" target="_blank">Marie-Josée Lacoursière</a> de <a href="https://sitegrow.co/" target="_blank">Sitegrow</a><a href="https://www.linkedin.com/in/roy-eyono-a1344083/" target="_blank">Roy Eyono</a> de l'Institut IA MILA Rejoignez-nous pour une matinée de connexion, de créativité et d'idées inspirantesAppel à tous les entrepreneur.es et créatifs noir.es du secteur technologique ! Notre série du Club Déjeuner est votre opportunité exclusive de vous connecter avec des innovateurs partageant les mêmes aspirations, de partager votre parcours et de tirer des enseignements des leaders de l'industrie. Chaque session met en avant des invités spéciaux, des pionniers dans leurs domaines, prêts à offrir leur sagesse et leur inspiration pour alimenter votre succès. Ce qui vous attend :<ul><li>Conversations inspirantes : Écoutez des invités spéciaux ayant marqué de leur empreinte les industries technologiques et créatives. Leurs histoires et stratégies vous donneront les outils pour surmonter les défis et développer vos projets.</li><li>Communauté authentique : Rencontrez d'autres fondateurs et créatifs partageant votre vision, ainsi que des acteurs de l'écosystème. Construisez des relations qui peuvent mener à des collaborations, des partenariats et de nouvelles opportunités.</li><li>Petit-déjeuner délicieux : Commencez votre journée avec un menu sélectionné de petits-déjeuners nourrissants, alliant santé et plaisir.</li></ul>C'est pour qui ? Vous êtes entrepreneur.es ou un créatifs noir.es dans la tech, cherchant à développer votre réseau, apprendre des meilleurs et contribuer à une communauté florissante ? Cette série est pour vous. Tous les allié.es sont également invités à participer. Pourquoi participer ? Ce n’est pas qu’un simple petit-déjeuner. C’est un mouvement présent à travers le Canada. Ensemble, nous façonnons l’avenir de la technologie et de l’entrepreneuriat, et votre voix compte. Rejoignez-nous pour faire partie d’une communauté qui écrit l’histoire, une conversation à la fois. Inscrivez-vous dès maintenant : Réservez votre place et devenez membre du Breakfast Club. Innovons, inspirons et élevons - ensemble. Présenté par  <a href="http://www.repmatters.io" target="_blank">Rep Matters</a>Sponsorisé par <a href="https://www.lacaisse.com/fr" target="_blank">La Caisse</a>Powered by <a href="https://www.realventures.com" target="_blank">Real Ventures</a>

MTL Club Déjeuner Rep Matters Septembre 2025

<h3 fr-original-style="" style="width: 100%; box-sizing: inherit;">Rep Matters Breakfast Club Series: Where Innovation Meets Inspiration</h3>Topic this week:&nbsp;From SEO to GEO - Keeping your business easy to find in the age of AIAdoption of generative AI has caused a decrease in search engine usage that can have huge impacts on your startup&#39;s marketing strategy. Join a conversation with SEO and AI experts as we explore the next frontier of organic marketing: generative engine optimization (GEO). Special guests:<a fr-original-style="" href="https://www.linkedin.com/in/georgeelhage/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">George El-Hage</a> from <a fr-original-style="" href="https://wavecnct.com/?srsltid=AfmBOoppmqZTIGbxaNfFYoNR6o9MbWbmCf3KP42iAwlqG1Crpbtba9CU" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Wave Connect</a><a fr-original-style="" href="https://www.linkedin.com/in/francis-paquet/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Francis Paquet</a> and <a fr-original-style="" href="https://www.linkedin.com/in/marie-jos%C3%A9e-lacoursi%C3%A8re/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Marie-Jos&eacute;e Lacoursi&egrave;re</a> from <a fr-original-style="" href="https://sitegrow.co/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Sitegrow</a><a fr-original-style="" href="https://www.linkedin.com/in/roy-eyono-a1344083/" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">Roy Eyono</a> from MILA AI Institute <p fr-original-style="width:100%;margin:0px;box-sizing:inherit;color:rgb(15, 14, 91);line-height:1.5;" id="isPasted" style="width:100%;margin:0px;box-sizing:inherit;color:rgb(15, 14, 91);line-height:1.5;">Join us for a Morning of Connection, Creativity, and InsightCalling all Black founders and creatives! Our Breakfast Club series is your exclusive opportunity to connect with like-minded innovators, share your journey, and gain insights from industry leaders. Each session features special guests who are trailblazers in their fields, ready to offer wisdom and inspiration to fuel your success. What to Expect:<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="box-sizing:inherit;" style="box-sizing:inherit;">Inspiring Conversations: Hear from special guests who have made significant impacts in tech and creative industries. Their stories and strategies will empower you to overcome challenges and scale your ventures.</li><li fr-original-style="box-sizing:inherit;" style="box-sizing:inherit;">Authentic Community: Meet fellow founders and creatives who share your vision, as well as other ecosystem players. Build relationships that can lead to collaborations, partnerships, and new opportunities.</li><li fr-original-style="box-sizing:inherit;" style="box-sizing:inherit;">Delicious Breakfast: Start your day with a curated menu of nourishing breakfast options that cater to both your health and your taste buds.</li></ul>Who Should Attend:&nbsp;If you&rsquo;re a Black tech founder or creative looking to grow your network, learn from the best, and contribute to a thriving community, this series is for you. All allies are also welcome to join in and participate. Why Attend:&nbsp;This is more than just a breakfast. It&rsquo;s a movement with a presence across Canada. Together, we are shaping the future of tech and entrepreneurship, and your voice matters. Join us to be part of a community that&rsquo;s making history, one conversation at a time. RSVP Now: Secure your spot and become part of the Breakfast Club. Let&rsquo;s innovate, inspire, and elevate&mdash;together. Brought to you by <a fr-original-style="color:inherit;text-decoration-line:inherit;text-decoration-thickness:inherit;text-decoration-style:inherit;box-sizing:inherit;font-weight:700;text-decoration-color:currentcolor;user-select:auto;" href="http://www.repmatters.io" rel="noopener noreferrer" style="color:inherit;text-decoration-line:inherit;text-decoration-thickness:inherit;text-decoration-style:inherit;box-sizing:inherit;font-weight:700;text-decoration-color:currentcolor;user-select:auto;" target="_blank">Rep Matters</a>Sponsored by <a fr-original-style="" href="https://www.lacaisse.com/en" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">La Caisse</a>Powered by <a fr-original-style="text-decoration-color:initial;user-select:auto;font-weight:700;box-sizing:inherit;" href="https://www.realventures.com" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;font-weight:700;box-sizing:inherit;" target="_blank">Real Ventures</a>

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name , Thank you for registering for our Montreal Breakfast Club on&nbsp;<span contenteditable="false" data-custom-variable="{{date-variable-5b7b6cb0-5a22-4b60-abee-a4719933f4ac}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Date, we&#39;re looking forward to having you join our community 🚀. Don&#39;t forget to add the event to your calendar and invite a friend ;)See you soon! Phil G. Joseph Founder, <a fr-original-style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;" href="https://www.repmatters.io/" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit;" target="_blank">Rep Matters</a> phil@repmatters.io

Rep Matters Breakfast Club Series: Where Innovation Meets InspirationTopic this week: From SEO to GEO - Keeping your business easy to find in the age of AIAdoption of generative AI has caused a decrease in search engine usage that can have huge impacts on your startup's marketing strategy. Join a conversation with SEO and AI experts as we explore the next frontier of organic marketing: generative engine optimization (GEO). Special guests:<a href="https://www.linkedin.com/in/georgeelhage/" target="_blank">George El-Hage</a> from <a href="https://wavecnct.com/?srsltid=AfmBOoppmqZTIGbxaNfFYoNR6o9MbWbmCf3KP42iAwlqG1Crpbtba9CU" target="_blank">Wave Connect</a><a href="https://www.linkedin.com/in/francis-paquet/" target="_blank">Francis Paquet</a> and <a href="https://www.linkedin.com/in/marie-jos%C3%A9e-lacoursi%C3%A8re/" target="_blank">Marie-Josée Lacoursière</a> from <a href="https://sitegrow.co/" target="_blank">Sitegrow</a><a href="https://www.linkedin.com/in/roy-eyono-a1344083/" target="_blank">Roy Eyono</a> from MILA AI Institute Join us for a Morning of Connection, Creativity, and InsightCalling all Black founders and creatives! Our Breakfast Club series is your exclusive opportunity to connect with like-minded innovators, share your journey, and gain insights from industry leaders. Each session features special guests who are trailblazers in their fields, ready to offer wisdom and inspiration to fuel your success. What to Expect:<ul><li>Inspiring Conversations: Hear from special guests who have made significant impacts in tech and creative industries. Their stories and strategies will empower you to overcome challenges and scale your ventures.</li><li>Authentic Community: Meet fellow founders and creatives who share your vision, as well as other ecosystem players. Build relationships that can lead to collaborations, partnerships, and new opportunities.</li><li>Delicious Breakfast: Start your day with a curated menu of nourishing breakfast options that cater to both your health and your taste buds.</li></ul>Who Should Attend: If you’re a Black tech founder or creative looking to grow your network, learn from the best, and contribute to a thriving community, this series is for you. All allies are also welcome to join in and participate. Why Attend: This is more than just a breakfast. It’s a movement with a presence across Canada. Together, we are shaping the future of tech and entrepreneurship, and your voice matters. Join us to be part of a community that’s making history, one conversation at a time. RSVP Now: Secure your spot and become part of the Breakfast Club. Let’s innovate, inspire, and elevate—together. Brought to you by <a href="http://www.repmatters.io" target="_blank">Rep Matters</a>Sponsored by <a href="https://www.lacaisse.com/en" target="_blank">La Caisse</a>Powered by <a href="https://www.realventures.com" target="_blank">Real Ventures</a>

FR

Rep Matters

MTL Rep Matters Breakfast Club September 2025

3

General Ticket

$25

Virtual Ticket

$10

Student Ticket

Free

Add a donation for Rep Matters