St. John's Pride Inc.

**Context Profile for St. John's Pride Inc.**

1. **Organization Mission & Cause:**
   - St. John's Pride Inc. is dedicated to celebrating and supporting the LGBTQIA2S+ community in St. John's, Newfoundland and Labrador. Their mission is to promote inclusivity, visibility, and acceptance through various events and initiatives that highlight the diversity and vibrancy of the queer community. The organization aims to create safe and welcoming spaces for all individuals to express their identities freely and proudly.

2. **Type of Activities:**
   - **Events:** St. John's Pride organizes a variety of events, including the annual Pride Week, which features parades, cultural events, educational workshops, and social gatherings. The "Heated Rivalry Dance" is an example of their themed social events designed to engage the community in celebration and fun.
   - **Fundraising Campaigns:** They conduct fundraising activities to support their events and initiatives.
   - **Community Programs:** They engage in community outreach and support programs that focus on education, advocacy, and providing resources for the LGBTQIA2S+ community.

3. **Tone of Voice:**
   - The tone of St. John's Pride is friendly, inclusive, and celebratory. They use an engaging and energetic style, often incorporating humor and a sense of community spirit. The language is accessible and inviting, aiming to foster a sense of belonging and excitement.

4. **Emoji Usage:**
   - The organization uses emojis sparingly, focusing more on vibrant and descriptive language to convey emotions and excitement. When used, emojis are likely to be celebratory or related to pride themes, such as rainbows or hearts.

5. **Key Facts:**
   - **Founding Info:** St. John's Pride has been active for several years, contributing significantly to the visibility and support of the LGBTQIA2S+ community in Newfoundland and Labrador.
   - **Scale:** The organization operates primarily within St. John's but has a broad impact through its events and community engagement.
   - **Impact Metrics:** They measure success through event attendance, community feedback, and increased visibility and acceptance of the LGBTQIA2S+ community.
   - **Volunteer Info:** The organization relies on volunteers to help plan and execute events, emphasizing community involvement and support.

6. **Writing Guidelines:**
   - **Style:** Use a conversational and inclusive style that reflects the organization's welcoming and celebratory nature. Incorporate vibrant and engaging language to capture the spirit of their events and initiatives.
   - **Structure:** Maintain clarity and accessibility in communication, ensuring that all messages are easy to understand and resonate with a diverse audience.
   - **Content Focus:** Highlight inclusivity, community spirit, and the joy of celebrating diversity. Emphasize the importance of participation and support for the LGBTQIA2S+ community.
   - **Personalization:** Use personalization tokens (e.g., first names) to create a more intimate and engaging connection with the audience, as seen in their email campaigns.

This context profile should guide AI assistants in generating content that aligns with St. John's Pride Inc.'s mission, tone, and community-focused activities.

LXCL:Landwash Brewing - STARTBanished BrewingSecret LocationQuidi Vidi Brewery - ENDPrizes and Snacks$20 Cab Voucher

General Admission

Hop on the MX. ROPER ROMP Brewery Bus Crawl 🚍🍻🌈 Come and knock on our doorGo to a brewery or twoWhere the beers are they and them and theirsQueer&rsquo;s company, too Come and dance on our floorTake a step that is newWe&#39;ve a lovable space that needs your faceQueer&#39;s company, too You&#39;ll see that life is a ball againLaughter is calling for youDown at our rendezvousQueer&rsquo;s company, too Starting at Landwash with stops at Banished Brewing, Quidi Vidi Brewery and a secret location! Dress as the iconic Mrs. Roper from TV&rsquo;s THREE&rsquo;S COMPANY. Prizes for the best dressed. There are three key ingredients to a perfect Helen Roper outfit.<ul fr-original-style="" style="box-sizing: inherit;"><li fr-original-style="" style="box-sizing: inherit;">Wig</li><li fr-original-style="" style="box-sizing: inherit;">Necklace</li><li fr-original-style="" style="box-sizing: inherit;">Caftan</li><li fr-original-style="" style="box-sizing: inherit;">Bonus points for shades!</li></ul>$65 per person&nbsp;Includes $20 cab voucher and snacks +19 event Grab your friends, embrace the camp, and let&rsquo;s romp the night away&mdash;because nothing says community like a little chaos, a lot of color, and beers with your queers 💖

Hi Friends, Thanks for joining us on the MX. ROPER ROMP Brewery Bus Crawl. Step into your boldest caftan and join us for a fabulous night of camp, beers, and community inspired by the iconic Helen Roper from Three&#39;s Company! Starting at Landwash Brewery at 1pm.&nbsp;Bus leaves Landwash at 2pm.Finishing at Quidi Vidi Brewery at 6pm.&nbsp; Dress as the iconic Mrs. Roper from TV&rsquo;s THREE&rsquo;S COMPANY. Prizes for the best dressed. There are three key ingredients to a perfect Helen Roper outfit.<ul fr-original-style="margin-top:0;margin-bottom:0;padding-inline-start:48px;" style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px; box-sizing: inherit;"><li dir="ltr" fr-original-style="list-style-type:disc;font-size:11pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; box-sizing: inherit;">Wig</li><li dir="ltr" fr-original-style="list-style-type:disc;font-size:11pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; box-sizing: inherit;">Necklace</li><li dir="ltr" fr-original-style="list-style-type:disc;font-size:11pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; box-sizing: inherit;">Caftan</li><li dir="ltr" fr-original-style="list-style-type:disc;font-size:11pt;font-family:Arial,sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre; box-sizing: inherit;">Bonus points for shades!</li></ul> We look forward to seeing you!St. John&#39;s Pride

Hop on the MX. ROPER ROMP Brewery Bus Crawl 🚍🍻🌈 Come and knock on our doorGo to a brewery or twoWhere the beers are they and them and theirsQueer’s company, too Come and dance on our floorTake a step that is newWe've a lovable space that needs your faceQueer's company, too You'll see that life is a ball againLaughter is calling for youDown at our rendezvousQueer’s company, too Starting at Landwash with stops at Banished Brewing, Quidi Vidi Brewery and a secret location! Dress as the iconic Mrs. Roper from TV’s THREE’S COMPANY. Prizes for the best dressed. There are three key ingredients to a perfect Helen Roper outfit.<ul><li>Wig</li><li>Necklace</li><li>Caftan</li><li>Bonus points for shades!</li></ul>$65 per person Includes $20 cab voucher and snacks +19 event Grab your friends, embrace the camp, and let’s romp the night away—because nothing says community like a little chaos, a lot of color, and beers with your queers 💖

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St. John's Pride Inc.

MX. ROPER ROMP Brewery Bus Crawl

181 Commonwealth Ave

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General Admission

$65