YWCA Edmonton

### Context Profile for YWCA Edmonton

1. **Organization Mission & Cause:**
   - **Mission:** YWCA Edmonton is dedicated to eliminating gender-based violence and empowering women, girls, and gender-diverse individuals. Their mission focuses on providing support, advocacy, and resources to create a future free from violence and discrimination.
   - **Cause:** The organization addresses critical issues such as gender-based violence, homelessness, and economic empowerment, aiming to foster a safe and equitable community for all.

2. **Type of Activities:**
   - **Events:** The YWCA hosts various events, including the annual Rose Campaign Breakfast, which brings together community members and advocates to raise awareness and funds for violence prevention and recovery programs.
   - **Fundraising Campaigns:** The Rose Campaign is a significant fundraising initiative aimed at supporting their essential services.
   - **Community Programs:** YWCA Edmonton offers programs focused on violence prevention, recovery, housing support, and economic empowerment for women and gender-diverse individuals.

3. **Tone of Voice:**
   - The tone of YWCA Edmonton's communications is **inspiring**, **friendly**, and **professional**. They use inclusive language that encourages community involvement and emphasizes the importance of collective action against gender-based violence. The messaging is often urgent and calls for immediate action to address pressing societal issues.

4. **Emoji Usage:**
   - The organization does not prominently feature emojis in their communications. Their content maintains a professional tone, focusing on clear and impactful messaging without the use of emojis.

5. **Key Facts:**
   - **Founding Info:** YWCA Edmonton has a long-standing history of serving the community, though specific founding details were not found on the website.
   - **Scale:** The organization has conducted 27 email campaigns and utilizes various forms of outreach to engage with the community.
   - **Impact Metrics:** While specific metrics were not detailed on the website, the organization emphasizes the impact of their programs on the lives of women and gender-diverse individuals, highlighting the importance of community support in achieving their mission.
   - **Volunteer Info:** Information regarding volunteer opportunities is available, encouraging community members to get involved in their initiatives.

6. **Writing Guidelines:**
   - **Style:** Use a clear, engaging, and inclusive writing style that resonates with a diverse audience. 
   - **Language:** Prioritize active voice and positive language that inspires action and reflects the organization’s commitment to empowerment and community.
   - **Structure:** Maintain a straightforward structure with headings and bullet points for easy readability, especially in email campaigns and event promotions.
   - **Call to Action:** Always include a strong call to action, encouraging readers to participate, donate, or volunteer in support of the organization's mission.

This context profile will assist AI assistants in generating tailored content that aligns with YWCA Edmonton's mission, values, and communication style.

LXCL:While we have sold out for the Rose Breakfast, we would love to have you if any space opens up. If you are interested in being contacted should space become available, please select this option. (We are incredible grateful for any donations made as part of being added to the waitlist, but we regretfully are unable to guarantee attendance with a donation).

WAITLIST

<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Last name ,<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Thank you for your interest in the Rose Campaign Breakfast. While the Rose Breakfast is currently sold out, we would love to have you should any tickets become available. If tickets open up, we will connect with you directly to discuss ticket purchasing.&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">If you opted to make an additional donation at this time, thank your support of the Rose Campaign. You&#39;ll find your tax receipt attached to this email for your convenience.&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;"> <p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">For information on more ways that you can support the Rose Campaign, visit our website at <a fr-original-style="" href="//www.ywcaofedmonton.org" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">www.ywcaofedmonton.org</a> or follow us on Instagram and Facebook.<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">&nbsp;<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">With warm thanks,<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Christine McCourt-Reid<p fr-original-style="width:100%;margin-top:0px;margin-bottom:0px;box-sizing:inherit;color:rgb(15, 14, 91);" style="width: 100%; margin: 0px; box-sizing: inherit; color: rgb(15, 14, 91); line-height: 1.5;">Interim CEO, YWCA Edmonton

<img style="margin:0px 1px;overflow:hidden;vertical-align:text-bottom;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" alt="Rose" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1749568406/wysiwyg/ez70yn1abkldqvmft9oe.png" />We are officially SOLD OUT! Join the waitlist today for the chance at a last minute ticket to this inspiring event. <img style="margin:0px 1px;overflow:hidden;vertical-align:text-bottom;position:relative;cursor:pointer;padding:0px 1px;user-select:none;box-sizing:inherit;max-width:100%" alt="Rose" src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1749568414/wysiwyg/rqdrr0i4wope1ijqjijh.png" /> <div><div><p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5">YWCA Edmonton is excited to return to the iconic Fairmont Hotel Macdonald for this year’s highly anticipated Rose Campaign Breakfast, the signature event of our annual Rose Campaign. Taking place on December 5, this gathering unites passionate community members, advocates, and changemakers for a morning of connection and action around how to engage men and boys in building a future free of gender-based violence.<p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5"> <p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5"> <p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5">We are honoured to welcome Len Rhodes as our keynote speaker. Len Rhodes is a decorated community leader and vocal advocate for ending violence against women. Former president &amp; CEO of the Edmonton Elks from 2011–2019, Len has held senior leadership and governance roles across the business sector and has held prominent volunteer roles in organizations that support women’s shelters, prostate cancer research, animal welfare and amateur sports.<p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5"> <p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5">Be sure to join us for this thought-provoking and meaningful morning with this esteemed community leader. By attending the Rose Breakfast, you’ll connect with like-minded individuals who share a deep commitment to making a tangible difference in the lives of women, girls, and gender-diverse individuals in our community. <p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5"> <p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5">Your participation supports YWCA Edmonton’s essential violence prevention and recovery work — programs that provide hope, safety, and healing for those who need it most. With your help, we can continue to create lasting change and build safer, stronger, more equitable communities for all. </div> <div>Join us for this powerful event: a morning of reflection, conversation, and collective action. Together, we can create a future where gender-based violence is no longer a reality. </div> <div>Event Program:  </div></div><div><p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5">8:30 a.m. - 9:30 a.m.  </div><div><p style="-webkit-user-drag:none;margin:0px;padding:0px;user-select:text;overflow-wrap:break-word;white-space:pre-wrap;font-weight:normal;font-style:normal;vertical-align:baseline;font-kerning:none;text-align:left;text-indent:0px;box-sizing:inherit;line-height:1.5">Doors open at 7:30 a.m. </div>

YWCA Edmonton

Add a donation for YWCA Edmonton

Rose Campaign Breakfast 2025 - WAITLIST

10065 100 St NW

WAITLIST

Free