SESAT

### Context Profile for SESAT

1. **Organization Mission & Cause**:
   SESAT (East York Secondary Arts Team) is a registered charity dedicated to supporting the unique talents of students at East York Secondary School. The organization aims to enhance the educational experience by raising funds for guest artists, exhibits, productions, and supplies that are not provided by the Toronto District School Board. Their mission is to foster creativity and artistic expression among students, ensuring they have access to resources that enrich their learning environment.

2. **Type of Activities**:
   - **Fundraising Events**: SESAT organizes various fundraising activities, including community quiz nights and gala events, to raise funds for artistic initiatives.
   - **Community Programs**: They engage parents and the community in supporting the arts through volunteer opportunities and collaborative events.
   - **Guest Artist Programs**: Funding is directed towards bringing in guest artists and hosting exhibits that provide students with exposure to professional art practices.

3. **Tone of Voice**:
   The tone of SESAT's communications is friendly, engaging, and community-oriented. The language used is accessible and inviting, aiming to create a sense of belonging and excitement about participation in events. There is an emphasis on community connection and celebration of student achievements.

4. **Emoji Usage**:
   The website and email communications do not prominently feature emojis. The content is primarily text-based, focusing on clear and professional communication without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: SESAT is a registered charity, though specific founding details are not provided on the website.
   - **Scale**: The organization has conducted a total of 7 forms and 9 email campaigns, indicating an active engagement with its community.
   - **Impact Metrics**: While specific metrics are not detailed, the organization emphasizes the importance of fundraising for enhancing student experiences in the arts.
   - **Volunteer Info**: SESAT is composed of parent and community volunteers who play a crucial role in supporting its mission.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and engaging tone that reflects community spirit. Avoid overly formal language; instead, opt for a conversational style that invites participation.
   - **Clarity**: Ensure that messages are clear and concise, with a focus on the benefits of participation and the impact of donations.
   - **Call to Action**: Include strong calls to action, encouraging readers to participate in events, volunteer, or contribute financially.
   - **Personalization**: Use personalized greetings in communications (e.g., addressing recipients by name) to foster a sense of connection.

This context profile serves as a foundational guide for creating tailored content that resonates with SESAT's mission and engages its community effectively.

LXCL:Indoor only.

4.5" Poinsettia - RED

4.5" Poinsettia - WHITE

LXCL:Standard table size. Indoor only.

6" Poinsettia - RED

6" Poinsettia - WHITE

6" Poinsettia - PINK

LXCL:Table or Floor size. Indoor only.

8" Poinsettia - RED

8" Poinsettia - WHITE

8" Poinsettia - PINK

8" Poinsettia - TRI-COLOUR

LXCL:Premium floor size. Indoor only.

10" Poinsettia - RED

10" Poinsettia - WHITE

10" Poinsettia - PINK

10" Poinsettia - TRI-COLOUR

10" Tropical Planter - RED

10" Tropical Planter - WHITE

LXCL:Indoor/Outdoor

7" Tabletop Greenery

LXCL:Fresh Cut Cedar Greens in Pot(Not a live tree) Approx. 14-15” tall, 4-5” tin diameter (top)

Grinch Tree

Get into the holiday spirit and support Etobicoke School of the Arts (ESA) with our SESAT Holiday Greenery Fundraiser! 🎄🌟&nbsp; Deck your halls with gorgeous poinsettias, festive planters, or a whimsical Grinch Tree - perfect for spreading cheer at home or as gifts! Here&rsquo;s how it works: &bull; Fill out the order form by 10pm Thursday, November 6, 2025.&bull; Complete your payment.&bull; Pick up your greenery at the ESA Holiday Market &amp; Craft Fair at 675 Royal York Road on Saturday, November 15th between 10am-4pm. Swing by the SESAT Holiday Greenery table right at the front entrance.&bull; Your order comes with FREE admission to the ESA Holiday Market &amp; Craft Fair (a $2 savings) Get started on your holiday d&eacute;cor and support ESA&rsquo;s talented arts community. SESAT (Supporters of Etobicoke School of the Arts Talent) is a registered charity made up of parent and community volunteers that support the unique talents of our students by raising funds for guest artists, exhibits, productions and supplies not provided by the Toronto District School Board.

Hello, Thank you for your order! Your purchase helps fund programs that benefit ESA students &mdash; we&rsquo;re so grateful for your support. Pickup: Saturday, Nov 15, 10 AM&ndash;4 PMWhere:&nbsp;Etobicoke School of the Arts, 675 Royal York Rd, Toronto Your purchase includes free admission to the Holiday Market. Shop the vendors and grab your plants before you go! Please note: plants are live items and cannot be held after the event. Unclaimed orders will not be refunded or replaced, so be sure to collect them during market hours.&nbsp; View plant care tips <a fr-original-style="" href="https://drive.google.com/drive/folders/1m4yhVCxaDZPT8lFNWp2cq7gjjxNfgjLk?usp=drive_link" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">here</a> to keep your plants healthy and strong. We can&rsquo;t wait to see you at the Market &nbsp;- it&rsquo;s going to be a day full of local makers, festive spirit, and community fun! Regards,The SESAT TeamSupporters of ESA Talent

Get into the holiday spirit and support Etobicoke School of the Arts (ESA) with our SESAT Holiday Greenery Fundraiser! 🎄🌟  Deck your halls with gorgeous poinsettias, festive planters, or a whimsical Grinch Tree - perfect for spreading cheer at home or as gifts! Here’s how it works: • Fill out the order form by 10pm Thursday, November 6, 2025.• Complete your payment.• Pick up your greenery at the ESA Holiday Market &amp; Craft Fair at 675 Royal York Road on Saturday, November 15th between 10am-4pm. Swing by the SESAT Holiday Greenery table right at the front entrance.• Your order comes with FREE admission to the ESA Holiday Market &amp; Craft Fair (a $2 savings) Get started on your holiday décor and support ESA’s talented arts community. SESAT (Supporters of Etobicoke School of the Arts Talent) is a registered charity made up of parent and community volunteers that support the unique talents of our students by raising funds for guest artists, exhibits, productions and supplies not provided by the Toronto District School Board.