SPHR McGill & Concordia

### Context Profile for SPHR McGill

#### 1. Organization Mission & Cause
**Mission:** SPHR McGill (Students for Palestinian Human Rights) is dedicated to advocating for the rights of Palestinians and raising awareness about the humanitarian issues faced by the Palestinian people. Their mission is to foster understanding, solidarity, and support for Palestinian rights through education, activism, and community engagement.

**Cause:** The organization focuses on promoting social justice, human rights, and humanitarian aid for Palestinians, particularly in the context of ongoing conflicts and displacement.

#### 2. Type of Activities
- **Events:** SPHR McGill organizes various events, including educational workshops, community gatherings, and fundraising drives. Recent events include donation drives for newcomers from Gaza and student iftars.
- **Fundraising Campaigns:** They run campaigns to collect donations for specific causes, such as Eid basket donations for newcomers and monetary support for humanitarian efforts.
- **Community Programs:** The organization engages in community outreach to raise awareness about Palestinian issues and mobilize support among students and the broader community.

#### 3. Tone of Voice
The tone of voice used by SPHR McGill is:
- **Friendly and Inviting:** They often use inclusive language that encourages community participation.
- **Inspirational:** The messaging aims to inspire action and solidarity among supporters.
- **Urgent:** Communications often convey a sense of urgency regarding humanitarian needs and calls to action.

#### 4. Emoji Usage
SPHR McGill does not appear to use emojis in their communications, maintaining a more formal and professional tone in their written content.

#### 5. Key Facts
- **Founding Info:** Specific founding details were not found on the website, but the organization is student-led and operates within McGill University.
- **Scale:** The organization has a total of 7 forms and has conducted 9 email campaigns, indicating a structured approach to outreach and engagement.
- **Impact Metrics:** While specific metrics were not detailed, the organization emphasizes community involvement and support for Palestinian rights through various initiatives.
- **Volunteer Info:** The website encourages student involvement and volunteer opportunities, although specific details on volunteer numbers or commitments were not provided.

#### 6. Writing Guidelines
- **Style:** Use clear, concise language that is accessible to a broad audience. Avoid jargon and overly complex sentences.
- **Engagement:** Incorporate calls to action that invite readers to participate in events or support campaigns.
- **Personalization:** Use personalized greetings in communications (e.g., addressing recipients by their first names) to foster a sense of connection.
- **Content Structure:** Organize content with headings and bullet points for easy readability, especially in event descriptions and fundraising appeals.

This context profile should serve as a foundational guide for generating personalized and effective content for SPHR McGill, aligning with their mission, tone, and engagement strategies.

General admission

<span fr-original-style="font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; caret-color: rgb(32, 33, 36); color: rgb(32, 33, 36); font-family: docs-Roboto; font-size: 14.666667px; background-color: rgb(255, 255, 255); float: none; display: inline !important;" style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;caret-color:rgb(32, 33, 36);color:rgb(32, 33, 36);font-family:docs-Roboto;font-size:14.666667px;background-color:rgb(255, 255, 255);float:none;display:inline !important;box-sizing:inherit">Salam! We are hosting an internal iftar for McGill clubs on Saturday March 15th at The Refugee Center. Please share this invite to your teams and we hope to see you there♥️🇵🇸

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name , Thank you for registering for our Iftar! We hope to see you and your teams there Inshallah🇵🇸🌙 In solidarity, SPHR McGill

Salam! We are hosting an internal iftar for McGill clubs on Saturday March 15th at The Refugee Center. Please share this invite to your teams and we hope to see you there♥️🇵🇸

SPHR McGill & Concordia

SPHR McGill Internal Iftar

2107 Rue Sainte-Catherine suite 100

General admission

Free