Two sand traps are visible in the foreground of a golf course, with the text "NABS-BEC TOURNOI DE GOLF" overlaid on the green background.

National Advertising Benevolent Society of Canada / Bénévolat d'entraide aux communicateurs

### Context Profile for National Advertising Benevolent Society of Canada (NABS)

#### 1. Organization Mission & Cause
The National Advertising Benevolent Society of Canada (NABS) is dedicated to supporting individuals in the Canadian media and advertising industry who are facing personal and professional challenges. Their mission is to provide essential resources such as career coaching, wellness support, and financial aid to improve the well-being of industry professionals. NABS aims to foster a supportive community that empowers individuals to thrive in their careers and personal lives.

#### 2. Type of Activities
NABS engages in various activities to fulfill its mission, including:
- **Career Coaching and Workshops**: Offering guidance and skills development to enhance career prospects.
- **Wellness Resources**: Providing mental health and wellness support tailored to the needs of industry professionals.
- **Short-term Financial Aid**: Assisting individuals in financial distress to help them navigate through difficult times.
- **Fundraising Campaigns**: Initiatives like "Friends of NABS West 2025" aim to raise significant funds to sustain and expand their services.

#### 3. Tone of Voice
The tone of NABS is:
- **Friendly and Supportive**: The language used is warm and inviting, aiming to create a sense of community.
- **Professional yet Approachable**: While maintaining professionalism, the communication is accessible and relatable, encouraging engagement from the audience.
- **Inspiring**: The messaging often emphasizes empowerment and positive change, motivating individuals to seek help and support.

#### 4. Emoji Usage
NABS does not appear to utilize emojis in their communications, maintaining a more formal and professional tone in their written content.

#### 5. Key Facts
- **Founding Info**: NABS has a long-standing history of supporting the advertising and media industry in Canada, though specific founding details were not found on the website.
- **Scale**: NABS operates across Canada, providing services to a broad audience within the media and advertising sectors.
- **Impact Metrics**: The organization has reported a significant increase in demand for their support services, with double-digit growth over the past year.
- **Volunteer Info**: While specific volunteer opportunities were not detailed, the organization likely relies on community involvement and contributions to sustain its programs.

#### 6. Writing Guidelines
- **Clarity and Brevity**: Communications should be clear and to the point, avoiding jargon to ensure accessibility.
- **Empathetic Language**: Use language that conveys understanding and compassion, reflecting the supportive nature of the organization.
- **Call to Action**: Incorporate strong calls to action, encouraging donations and participation in programs.
- **Personalization**: Utilize personalized greetings and acknowledgments in emails to foster a connection with recipients.

This context profile serves as a guide for creating tailored content that resonates with NABS's mission, values, and audience, ensuring that communications are effective and aligned with the organization's goals.

LXCL:-Includes a round of golf for 4 players, the cocktail reception, and two drink tickets per person — $1,500 ($495 charitable tax receipt)-Promotional code required for purchase-Non-refundable-You will be asked to provide your guests' names by no later than September 23rd 2026

Foursome Package - Sponsors

LXCL:-Comprend la partie de golf pour 4 joueurs, la réception-cocktail et deux billets de consommation par personne) — 1 500 $ (reçu fiscal de bienfaisance de 495 $-Code promotionnel requis pour l’achat-Non remboursable-Vous devrez fournir les noms de vos invités au plus tard le 23 septembre 2026

Forfait Quatuor - Commanditaires

LXCL:-Comprend la partie de golf pour 4 joueurs, la réception-cocktail et deux billets de consommation par personne) — 1 500 $ (reçu fiscal de bienfaisance de 495 $-Non remboursable-Vous devrez fournir les noms de vos invités au plus tard le 23 septembre 2026

Forfait Quatuor- Régulier

LXCL:-Includes a round of golf for 4 players, the cocktail reception, and two drink tickets per person — $1,500 ($495 charitable tax receipt)-Non-refundable-You will be asked to provide your guests' names by no later than September 23rd 2026

Foursome Package - Regular

LXCL:-Comprend la partie de golf, la réception-cocktail et deux billets de consommation--Non remboursable

Joueur Individuel

LXCL:-Includes the round of golf, the cocktail reception, and two drink tickets-Non-refundable

Individual Player

LXCL:-Comprend la réception-cocktail et deux billets de consommation--Non remboursable

Réception Cocktail

LXCL:-Includes admission to the cocktail reception and two drink tickets-Non-refundable

Cocktail Reception

Soyez parmi nous pour c&eacute;l&eacute;brer la toute premi&egrave;re &Eacute;dition du Tournoi de Golf au profit du BEC qui aura lieu le 30 septembre 2026. C&rsquo;est avec joie que nous vous invitons &agrave; nous rejoindre pour une journ&eacute;e automnale d&eacute;contract&eacute;e en compagnie de vos coll&egrave;gues, clients et amis sur le parcours FAON du Club du Parcours du Cerf de Longueuil. Formule Vegas. Votre participation &agrave; cet &eacute;v&eacute;nement est un soutien pr&eacute;cieux pour le BEC qui d&eacute;sire poursuivre sa mission de soutien et d&rsquo;autonomisation de notre communaut&eacute; de professionnels des m&eacute;dias et de la publicit&eacute; au Canada, par le d&eacute;veloppement de carri&egrave;re, des ressources en bien-&ecirc;tre et une aide financi&egrave;re &agrave; court terme. Au plaisir de vous accueillir &agrave; cette journ&eacute;e de golf qui s&rsquo;annonce prometteuse!&nbsp;⛳

Bonjour <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name&nbsp; Merci pour votre soutien ! BEC est heureux de vous accueillir &agrave; son tout premier tournoi de golf. &Agrave; l&rsquo;approche de la date de l&rsquo;&eacute;v&eacute;nement, vous recevrez un courriel contenant des informations importantes concernant l&rsquo;&eacute;v&eacute;nement. Si vous avez achet&eacute; un forfait quatuor, il vous sera &eacute;galement demand&eacute; de confirmer les noms des joueurs de votre groupe au plus tard le 23 septembre 2026. Cela permettra de s&rsquo;assurer que vous et vos invit&eacute;s receviez toutes les informations et instructions n&eacute;cessaires pour bien vous pr&eacute;parer &agrave; la journ&eacute;e et de faciliter un enregistrement fluide sur place. Si vous avez des questions avant l&rsquo;&eacute;v&eacute;nement, vous pouvez communiquer avec St&eacute;phanie, par courriel: <a fr-original-style="" href="mailto:sduguay@nabs.org" rel="noopener noreferrer" style="text-decoration-color: currentcolor; user-select: auto; box-sizing: inherit;" target="_blank">sduguay@nabs.org</a><a href="mailto:sduguay@nabs.org" rel="noopener noreferrer" target="_blank" id="isPasted" fr-original-style="" style="text-decoration-color: currentcolor; user-select: auto; box-sizing: inherit;"></a>. Une r&eacute;ponse vous sera fournie pendant les heures d&rsquo;ouverture, dans un d&eacute;lai de 24 &agrave; 48 heures. Au plaisir de vous y voir !

Soyez parmi nous pour célébrer la toute première Édition du Tournoi de Golf au profit du BEC qui aura lieu le 30 septembre 2026. C’est avec joie que nous vous invitons à nous rejoindre pour une journée automnale décontractée en compagnie de vos collègues, clients et amis sur le parcours FAON du Club du Parcours du Cerf de Longueuil. Formule Vegas. Votre participation à cet événement est un soutien précieux pour le BEC qui désire poursuivre sa mission de soutien et d’autonomisation de notre communauté de professionnels des médias et de la publicité au Canada, par le développement de carrière, des ressources en bien-être et une aide financière à court terme. Au plaisir de vous accueillir à cette journée de golf qui s’annonce prometteuse! ⛳

Tournoi Golf BEC - 1ère Édition

Join us in celebrating the very first edition of the Charity Golf Tournament benefiting BEC, which will take place on September 30, 2026. We are delighted to invite you to join us for a relaxed autumn day in the company of your colleagues, clients, and friends on the FAON course at the Club du Parcours du Cerf in Longueuil. Vegas format. Your participation in this event is a valuable support for BEC, which aims to continue its mission of supporting and empowering our community of Canadian media and advertising professionals through career development, wellness resources, and short-term financial assistance. We look forward to welcoming you for what promises to be an exciting golf day!&nbsp;⛳

Hello &nbsp;<span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name, Thank you for your support! BEC is pleased to welcome you to its first Golf Tournament. Closer to the event date, you will receive an email &nbsp;with important event information.&nbsp; If you purchased a foursome package, you will also be asked to confirm the names of the players in your group no later than September 23rd 2026. This will ensure that you and your guests receive all the details and instructions needed to prepare for the day and help facilitate a seamless check-in process. If you have questions prior to the event, you can reach out to St&eacute;phanie, by email: <a fr-original-style="" href="mailto:sduguay@nabs.org" rel="noopener noreferrer" style="text-decoration-color: currentcolor; user-select: auto; box-sizing: inherit;" target="_blank">sduguay@nabs.org</a>.An answer will be provided during business hours, within 24 to 48 hours.&nbsp; We look forward to seeing you there!

Join us in celebrating the very first edition of the Charity Golf Tournament benefiting BEC, which will take place on September 30, 2026. We are delighted to invite you to join us for a relaxed autumn day in the company of your colleagues, clients, and friends on the FAON course at the Club du Parcours du Cerf in Longueuil. Vegas format. Your participation in this event is a valuable support for BEC, which aims to continue its mission of supporting and empowering our community of Canadian media and advertising professionals through career development, wellness resources, and short-term financial assistance. We look forward to welcoming you for what promises to be an exciting golf day! ⛳

FR

National Advertising Benevolent Society of Canada / Bénévolat d'entraide aux communicateurs

BEC Golf Tournament - 1st Edition

2500 Bd Fernand-Lafontaine

Foursome Package - Sponsors

$1,500

Foursome Package - Regular

$1,500

Individual Player

$375

Cocktail Reception

$150

Add a donation for National Advertising Benevolent Society of Canada / Bénévolat d'entraide aux communicateurs