West Metal Entertainment Society

### Context Profile for West Metal Entertainment Society

1. **Organization Mission & Cause:**
   The West Metal Entertainment Society is dedicated to promoting and celebrating heavy metal music through events like the Armstrong Metalfest. Their mission is to create a vibrant community for metal enthusiasts, providing a platform for both established and emerging artists to showcase their talent. They aim to foster a sense of belonging among fans and musicians alike, emphasizing the importance of metal culture in the community.

2. **Type of Activities:**
   - **Events:** The primary activity is the Armstrong Metalfest, an annual festival that features a lineup of metal bands and activities for fans.
   - **Merchandise Sales:** They engage in fundraising through the sale of limited edition merchandise, such as commemorative apparel celebrating milestones like the festival's 15th anniversary.
   - **Community Engagement:** They organize various community programs and initiatives to strengthen the metal music scene and support local artists.

3. **Tone of Voice:**
   The tone of voice used by the West Metal Entertainment Society is casual, friendly, and enthusiastic. The language is often informal, aiming to connect with the audience on a personal level while conveying excitement about events and merchandise. Phrases like "unleashing a limited edition merch drop" and "suit up in our modern fit commemorative baseball tee" reflect a vibrant and engaging style.

4. **Emoji Usage:**
   The organization utilizes emojis in their communications, particularly in email campaigns. Emojis like 🤘 (rock on) and 🔥 (fire) are used to enhance the excitement and energy of their messages. This usage is relatively frequent, especially in promotional content, to resonate with the metal music community's culture.

5. **Key Facts:**
   - **Founding Info:** Specific founding details are not explicitly mentioned on the website, but the organization celebrates its 15th anniversary in 2025.
   - **Scale:** They have engaged with a community of metal fans through various campaigns, including at least two email campaigns and two forms for merchandise pre-orders.
   - **Impact Metrics:** While specific metrics are not provided, the success of the Armstrong Metalfest and merchandise sales indicates a strong community engagement and support for metal music.
   - **Volunteer Info:** There is no specific information about volunteer opportunities on the website, but community involvement is implied through their events.

6. **Writing Guidelines:**
   - **Style:** Use a casual and friendly tone that resonates with metal music fans. Incorporate enthusiasm and excitement in the language.
   - **Engagement:** Address the audience directly, using personal touches like "Hello [First Name]" to create a connection.
   - **Clarity:** Ensure that information about events, merchandise, and deadlines is clear and easy to understand.
   - **Emojis:** Use relevant emojis to enhance the tone and convey excitement, particularly in promotional materials.
   - **Call to Action:** Include strong calls to action, encouraging fans to participate in events or purchase merchandise.

This context profile serves as a comprehensive guide for generating tailored content for the West Metal Entertainment Society, ensuring alignment with their mission, tone, and community engagement strategies.

LXCL:5% GST Included

Early Bird – General Admission (Ticket Pick-up)

LXCL:5% GST Included — Ticket price includes the cost of shipping and handling, and tickets will be mailed starting after March 1st.

Early Bird – General Admission (Ticket Mailed)

Advanced Tickets – General Admission (Ticket Pick-up)

Advanced Tickets – General Admission (Ticket Mailed)

LXCL:5% GST Included — You must purchase a vehicle pass if you want to park within the camping area. Parking in the main parking lot is free.

Vehicle / Non-Hookup RV Pass

LXCL:5% GST Included — Reserve your RV spot for the best spot on the grounds. Access to 15A power.

A fee is required for a weekend pass per RV in addition to your day or weekend pass.

RV Reservations – Water and Power Hookup

Get ready to dive headfirst into the metal maelstrom as the 15th Annual Armstrong MetalFest announces its triumphant return in 2025! Scheduled to rock the Hassen Memorial Arena in Armstrong, Canada, on July 11-12, this metal extravaganza is gearing up to deliver another unforgettable two days of headbanging, camaraderie, and pure heavy metal energy. All tickets provide General Admission and grant access to the festival grounds, camping area, and arena from 9:00 AM on Friday, July 11, 2025, until 10:00 AM on Sunday, July 13, 2025. Free camping is included.<h2>What to Expect</h2>Celebrating 15 Years of mountain moshing in British Columbia’s Okanagan Valley, Armstrong MetalFest unveils its conquering 2025 lineup with HAVOK, BORN OF OSIRIS, GLYPH, RIOT CITY, THE BROWNING, VIRVUM, and lots more from across Canada and beyond. Hosted on July 11th and 12th in Armstrong, BC, at the Hassen Arena, this year’s two days of moshing, headbanging, and camping is a very special one. Headlining opening night, Friday, July 11th, Denver thrashers HAVOK are no strangers to the mosh pits, these veterans have unleashed five studio albums – Burn (2009), Time Is Up (2011), Unnatural Selection (2013), Conformicide (2017), V (2020) – and recently surprised fans this past November with the EP “New Eyes”. Music Video – Death Is An Illusion – <a href="https://youtu.be/hkUgz-DeFAo" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://youtu.be/hkUgz-DeFAo</a> Also supporting the Friday night stage, the Pacific Northwest’s Glyph (ft. members fromGatekeeper, Greyhawk, Hjelvik), which is not just a heavy metal band, they are a crew of intergalactic mercenaries escaping a dying planet in their spaceship, the VSS Dragonlord. Clearly, Glyph isn’t just writing songs, they’re building worlds and they bring it forth in their latest album “Honor, Power, Glory” released in March 2024. Lyric Video – March of the Northern Clan (feat. Nathan Harrison) – <a href="https://youtu.be/htSyUb25wD4" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://youtu.be/htSyUb25wD4</a> Another highlight for Friday is the screaming heavy metal from Calgary’s speed demons Riot City, who bring forth theirsteel, spikes and leather! A youthful band that represent the new face of Canadian metal. An amalgam of ripping and hot heavy metal, created in pure and youthful madness, they’re bullet belts feature two full lengths “Electric Elite” (2022), “Burn The Night” (2019) and their latest live album “Live in Newcastle” (2023). Album Stream – Electric Elite – <a href="https://youtu.be/j3hA1nrG7M0" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://youtu.be/j3hA1nrG7M0</a> Saturday, July 12th will be headlined by international tour de force, progressive deathcore titans, Chicago’s BORN OF OSIRIS. The group is signed to Sumerian Records and has released seven full lengths and two EPs. Their album, A Higher Place, reached number 73 on the Billboard 200. Their second full-length album, The Discovery, debuted at 87 on the Billboard 200. The band unveiled their latest single “In Desolation” this past August. Visualizer – In Desolation – <a href="https://youtu.be/9OyMRRAq9fI" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://youtu.be/9OyMRRAq9fI</a> Also featured on Saturday is AMF alumni Kansas City’s THE BROWNING who will be unleashing their unique eclectic blend of electronicore and deathcore. This past November, they released their sixth album “OMNI” that features 10 powerful tracks, including collaborations with Nik Nocturnal and the eponymous song with THE DEFECT. Music Video – OMNI (feat. THE DEFECT) – <a href="https://youtu.be/VhyuduP3MdY" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://youtu.be/VhyuduP3MdY</a> Performing for the first time at AMF and adding to the nostalgia of Saturday night, VIRVUM, progressive / technical death metal all the way from Zürich, Switzerland that many in Canada have been waiting a long time to witness. There’s no better place to see them along with the backdrop of the Canadian Rockies than at AMF 2025. The Cypher Supreme – <a href="https://youtu.be/9W9Kp38I9yY" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://youtu.be/9W9Kp38I9yY</a> Other treasured highlights of this year’s fest not to miss are Montreal, QC up-and-coming thrashers DROWNING IN BLOOD, who are notorious pit mongrels and have made quite a name for themselves in Eastern Canada. Vancouver’s GRAVEMASS, they might be a new band, but they feature some serious experienced metalheads from Zimmers Hole, West of Hell, The Golers, Punch Drunk, 3 Inches of Blood and Revocation. Switzerland’s technical death/black metal Stortregn, they deliver a mix of charging riffs, blast beats and brutality that leaves the listener begging for more. The Defect is an electronic rock/metal project created by husband and wife duo – Jonny McBee (The Browning) and Moon McBee. Their debut album “Death X Destiny” was recently released on Feb 7th, 2025 under record label FiXT. From the Salish lands of Spokane, WA, Hísemtuks Hími•n introduce their Indigenous melodic black metal of hard hitting riffs, fast paced drumming and a lot of melody. This project has strong roots of Spokane Tribe/Nez Perce. Most songs are about Native American mythology, history, and folklore. AMF 2025 Lineup:Havok (Denver, CO)Born of Osiris (Chicago, IL)Glyph (Seattle, WA)Riot City (Calgary, AB)The Browning (Kansas City, KS)Virvum (Zürich, CH)Atavistia (Vancouver, BC)Drowning In Blood (Montreal, QC)Convictions (Fremont, OH)Scalding (Vancouver, BC)Syryn (Calgary, AB)Stortregn (Geneva, Switzerland)Defect (Kansas City, KSGravemass (Vancouver, BC)Lover (Calgary, AB)Yegg (Vancouver Island, BC)Hísemtuks Hími•n (Spokane, WA)Spruce Moose (Edmonton, AB)Volt (Fort McMurray, AB)Jisei (Vancouver, BC)Nomad (Okanagan Valley, BC)Planetkiller (Kelowna, BC)Shackled To The Throne (Edmonton, AB)The Cadavor Dog (High River, AB)Famous Strangers (Edmonton, AB)Valley of Despair (Edmonton, AB)Naitaka (Kelowna, BC)Flood Gate (Kelowna, BC) Yeti Games: Participate in this year’s Yeti Games with six extreme skill-testing events! 20 participants compete for a chance to win two free passes to next year’s metal fest. The last person standing wins… Email <a href="mailto:jessevalstar@gmail.com" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">jessevalstar@gmail.com</a> to sign up. There might be openings at the last minute, so show up to the opening ceremony, and we may have a jersey with your number on it! Metal Market Madness: The metal market will be a bustling hub of activity, featuring a diverse array of vendors offering everything from band merchandise to unique collectibles. Seize the opportunity to grab exclusive items and immerse yourself in the metal culture. Thrash Wrestling: Experience an electrifying event featuring the high-octane clash of titans! Join us on Saturday for an unforgettable afternoon of fierce competition, heart-stopping moments, and pure wrestling mayhem!<h2>Secure Your Tickets</h2>Early Bird Tickets are available for a limited time and in quantities, so act fast to guarantee your place at this upcoming Armstrong MetalFest. Join the global metal community for a weekend of headbanging, unity, and unforgettable memories. This is your invitation to be part of a metal celebration like no other!<h2>Shipping Tickets</h2>Tickets will be mailed starting after March 1st if you have chosen a "Ticket Mailed" ticket.<h2>RV / Non-Hookup RV / Vehicle Passes</h2>Make sure to reserve your vehicle spot to get the best location on the grounds. A fee is required for a weekend pass per vehicle in addition to your day or weekend pass. RV hookups include water and power. If you choose to park your vehicle outside the camping area in the main parking lot, then a vehicle pass is not required.<h2>Terms and Conditions</h2>Please review our ticket terms and conditions about our no refunds and exchanges policy, and our shipping tickets policy. <a href="https://armstrongmetalfest.ca/ticket-terms-conditions/" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://armstrongmetalfest.ca/ticket-terms-conditions/</a><h2>Support</h2>If you are experiencing any technical issues with placing your ticket order, please email us, and we will respond as soon as possible with a solution. <a href="mailto:webmaster@wmentertainment.ca" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">webmaster@wmentertainment.ca</a><h2>Want to Know More?</h2>Visit the official Armstrong MetalFest website to learn more about the festival. <a href="https://armstrongmetalfest.ca/" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://armstrongmetalfest.ca/</a><a href="https://armstrongmetalfest.ca/faq/" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">https://armstrongmetalfest.ca/faq/</a>

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Thank you for purchasing tickets to this year's festival! Your receipt and digital tickets are also attached to this email. Please be prepared to show your electronic ticket(s) at the festival to receive your wristband and souvenir printed ticket. 📍   3315 Pleasant Valley Rd, Armstrong, BC V0E 1B0, Canada📅   <span contenteditable="false" data-custom-variable="{{date-variable-c0bff6a0-7060-4fab-bd8a-50a9f122bb8e}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Date Shipping Option — Tickets will be mailed starting after March 1st if you purchased a "Ticket Mailed" ticket. Kind regards, Armstrong MetalFest Crew<a href="mailto:amf@wmentertainment.ca" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">amf@wmentertainment.ca</a> <a href="https://armstrongmetalfest.ca" target="_blank" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit"></a> Website: <a href="https://armstrongmetalfest.ca" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">https://armstrongmetalfest.ca</a>

Get ready to dive headfirst into the metal maelstrom as the 15th Annual Armstrong MetalFest announces its triumphant return in 2025! Scheduled to rock the Hassen Memorial Arena in Armstrong, Canada, on July 11-12, this metal extravaganza is gearing up to deliver another unforgettable two days of headbanging, camaraderie, and pure heavy metal energy. All tickets provide General Admission and grant access to the festival grounds, camping area, and arena from 9:00 AM on Friday, July 11, 2025, until 10:00 AM on Sunday, July 13, 2025. Free camping is included.What to ExpectCelebrating 15 Years of mountain moshing in British Columbia’s Okanagan Valley, Armstrong MetalFest unveils its conquering 2025 lineup with HAVOK, BORN OF OSIRIS, GLYPH, RIOT CITY, THE BROWNING, VIRVUM, and lots more from across Canada and beyond. Hosted on July 11th and 12th in Armstrong, BC, at the Hassen Arena, this year’s two days of moshing, headbanging, and camping is a very special one. Headlining opening night, Friday, July 11th, Denver thrashers HAVOK are no strangers to the mosh pits, these veterans have unleashed five studio albums – Burn (2009), Time Is Up (2011), Unnatural Selection (2013), Conformicide (2017), V (2020) – and recently surprised fans this past November with the EP “New Eyes”. Music Video – Death Is An Illusion – <a href="https://youtu.be/hkUgz-DeFAo">https://youtu.be/hkUgz-DeFAo</a> Also supporting the Friday night stage, the Pacific Northwest’s Glyph (ft. members fromGatekeeper, Greyhawk, Hjelvik), which is not just a heavy metal band, they are a crew of intergalactic mercenaries escaping a dying planet in their spaceship, the VSS Dragonlord. Clearly, Glyph isn’t just writing songs, they’re building worlds and they bring it forth in their latest album “Honor, Power, Glory” released in March 2024. Lyric Video – March of the Northern Clan (feat. Nathan Harrison) – <a href="https://youtu.be/htSyUb25wD4">https://youtu.be/htSyUb25wD4</a> Another highlight for Friday is the screaming heavy metal from Calgary’s speed demons Riot City, who bring forth theirsteel, spikes and leather! A youthful band that represent the new face of Canadian metal. An amalgam of ripping and hot heavy metal, created in pure and youthful madness, they’re bullet belts feature two full lengths “Electric Elite” (2022), “Burn The Night” (2019) and their latest live album “Live in Newcastle” (2023). Album Stream – Electric Elite – <a href="https://youtu.be/j3hA1nrG7M0">https://youtu.be/j3hA1nrG7M0</a> Saturday, July 12th will be headlined by international tour de force, progressive deathcore titans, Chicago’s BORN OF OSIRIS. The group is signed to Sumerian Records and has released seven full lengths and two EPs. Their album, A Higher Place, reached number 73 on the Billboard 200. Their second full-length album, The Discovery, debuted at 87 on the Billboard 200. The band unveiled their latest single “In Desolation” this past August. Visualizer – In Desolation – <a href="https://youtu.be/9OyMRRAq9fI">https://youtu.be/9OyMRRAq9fI</a> Also featured on Saturday is AMF alumni Kansas City’s THE BROWNING who will be unleashing their unique eclectic blend of electronicore and deathcore. This past November, they released their sixth album “OMNI” that features 10 powerful tracks, including collaborations with Nik Nocturnal and the eponymous song with THE DEFECT. Music Video – OMNI (feat. THE DEFECT) – <a href="https://youtu.be/VhyuduP3MdY">https://youtu.be/VhyuduP3MdY</a> Performing for the first time at AMF and adding to the nostalgia of Saturday night, VIRVUM, progressive / technical death metal all the way from Zürich, Switzerland that many in Canada have been waiting a long time to witness. There’s no better place to see them along with the backdrop of the Canadian Rockies than at AMF 2025. The Cypher Supreme – <a href="https://youtu.be/9W9Kp38I9yY">https://youtu.be/9W9Kp38I9yY</a> Other treasured highlights of this year’s fest not to miss are Montreal, QC up-and-coming thrashers DROWNING IN BLOOD, who are notorious pit mongrels and have made quite a name for themselves in Eastern Canada. Vancouver’s GRAVEMASS, they might be a new band, but they feature some serious experienced metalheads from Zimmers Hole, West of Hell, The Golers, Punch Drunk, 3 Inches of Blood and Revocation. Switzerland’s technical death/black metal Stortregn, they deliver a mix of charging riffs, blast beats and brutality that leaves the listener begging for more. The Defect is an electronic rock/metal project created by husband and wife duo – Jonny McBee (The Browning) and Moon McBee. Their debut album “Death X Destiny” was recently released on Feb 7th, 2025 under record label FiXT. From the Salish lands of Spokane, WA, Hísemtuks Hími•n introduce their Indigenous melodic black metal of hard hitting riffs, fast paced drumming and a lot of melody. This project has strong roots of Spokane Tribe/Nez Perce. Most songs are about Native American mythology, history, and folklore. AMF 2025 Lineup:Havok (Denver, CO)Born of Osiris (Chicago, IL)Glyph (Seattle, WA)Riot City (Calgary, AB)The Browning (Kansas City, KS)Virvum (Zürich, CH)Atavistia (Vancouver, BC)Drowning In Blood (Montreal, QC)Convictions (Fremont, OH)Scalding (Vancouver, BC)Syryn (Calgary, AB)Stortregn (Geneva, Switzerland)Defect (Kansas City, KSGravemass (Vancouver, BC)Lover (Calgary, AB)Yegg (Vancouver Island, BC)Hísemtuks Hími•n (Spokane, WA)Spruce Moose (Edmonton, AB)Volt (Fort McMurray, AB)Jisei (Vancouver, BC)Nomad (Okanagan Valley, BC)Planetkiller (Kelowna, BC)Shackled To The Throne (Edmonton, AB)The Cadavor Dog (High River, AB)Famous Strangers (Edmonton, AB)Valley of Despair (Edmonton, AB)Naitaka (Kelowna, BC)Flood Gate (Kelowna, BC) Yeti Games: Participate in this year’s Yeti Games with six extreme skill-testing events! 20 participants compete for a chance to win two free passes to next year’s metal fest. The last person standing wins… Email <a href="mailto:jessevalstar@gmail.com">jessevalstar@gmail.com</a> to sign up. There might be openings at the last minute, so show up to the opening ceremony, and we may have a jersey with your number on it! Metal Market Madness: The metal market will be a bustling hub of activity, featuring a diverse array of vendors offering everything from band merchandise to unique collectibles. Seize the opportunity to grab exclusive items and immerse yourself in the metal culture. Thrash Wrestling: Experience an electrifying event featuring the high-octane clash of titans! Join us on Saturday for an unforgettable afternoon of fierce competition, heart-stopping moments, and pure wrestling mayhem!Secure Your TicketsEarly Bird Tickets are available for a limited time and in quantities, so act fast to guarantee your place at this upcoming Armstrong MetalFest. Join the global metal community for a weekend of headbanging, unity, and unforgettable memories. This is your invitation to be part of a metal celebration like no other!Shipping TicketsTickets will be mailed starting after March 1st if you have chosen a "Ticket Mailed" ticket.RV / Non-Hookup RV / Vehicle PassesMake sure to reserve your vehicle spot to get the best location on the grounds. A fee is required for a weekend pass per vehicle in addition to your day or weekend pass. RV hookups include water and power. If you choose to park your vehicle outside the camping area in the main parking lot, then a vehicle pass is not required.Terms and ConditionsPlease review our ticket terms and conditions about our no refunds and exchanges policy, and our shipping tickets policy. <a href="https://armstrongmetalfest.ca/ticket-terms-conditions/">https://armstrongmetalfest.ca/ticket-terms-conditions/</a>SupportIf you are experiencing any technical issues with placing your ticket order, please email us, and we will respond as soon as possible with a solution. <a href="mailto:webmaster@wmentertainment.ca">webmaster@wmentertainment.ca</a>Want to Know More?Visit the official Armstrong MetalFest website to learn more about the festival. <a href="https://armstrongmetalfest.ca/">https://armstrongmetalfest.ca/</a><a href="https://armstrongmetalfest.ca/faq/">https://armstrongmetalfest.ca/faq/</a>

West Metal Entertainment Society

Armstrong MetalFest 2025

3315 Pleasant Valley Rd

Vehicle / Non-Hookup RV Pass

$63

RV Reservations – Water and Power Hookup

$131.25

Add a donation for West Metal Entertainment Society