SSAFA The Armed Forces Charity Northamptonshire Branch

### Context Profile for SSAFA The Armed Forces Charity Northamptonshire Branch

1. **Organization Mission & Cause**:
   - **Mission**: SSAFA (Soldiers, Sailors, Airmen and Families Association) is dedicated to providing lifelong support to those who serve in the British Armed Forces and their families. The Northamptonshire Branch focuses on local initiatives to assist veterans and service members in need.
   - **Cause**: The organization aims to ensure that no one who has served in the Armed Forces faces hardship alone. They provide practical and emotional support, helping individuals reintegrate into civilian life and addressing issues such as mental health, housing, and financial difficulties.

2. **Type of Activities**:
   - **Events**: The Northamptonshire Branch organizes various community events, including fundraising activities like raffles (e.g., "Edwards Bears Adventures Raffle"), which celebrate the charity's history and engage the community.
   - **Fundraising Campaigns**: They run campaigns to raise funds for their support services, including themed raffles and community engagement initiatives.
   - **Community Programs**: SSAFA offers programs that provide direct support to veterans and their families, including counseling, financial advice, and social activities.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **supportive**, and **inspiring**. It conveys a sense of community and camaraderie, aimed at encouraging participation and support from the public. The language is accessible, aiming to connect emotionally with the audience while maintaining professionalism.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their communications. The tone remains formal and respectful, reflecting the serious nature of their work with veterans and service members.

5. **Key Facts**:
   - **Founding Info**: SSAFA was established in 1885, making it one of the oldest military charities in the UK.
   - **Scale**: The Northamptonshire Branch is a local extension of the national organization, focusing on regional support.
   - **Impact Metrics**: Specific metrics are not detailed on the website, but SSAFA reports significant outreach and support to thousands of veterans and their families annually.
   - **Volunteer Info**: Volunteers play a crucial role in SSAFA's operations, providing support and assistance to service members and their families. The organization encourages community involvement and offers various volunteering opportunities.

6. **Writing Guidelines**:
   - **Style**: Use a conversational yet respectful tone that reflects the organization's commitment to supporting veterans. Avoid overly technical language; instead, opt for clear and straightforward communication.
   - **Engagement**: Encourage community involvement and support through calls to action that resonate emotionally with readers. Highlight the impact of donations and participation in events.
   - **Consistency**: Maintain a consistent voice across all platforms, ensuring that the mission and values of SSAFA are clearly communicated in every piece of content.

This context profile will assist AI assistants in generating tailored content that aligns with SSAFA's mission, tone, and activities, ensuring effective communication with their audience.

LXCL:each ticket has 1 chance of winning Edward Bear and his bundle of prizes. There will be only 1 winner

One chance of winning

To celebrate SSAFA The Armed Forces Charity 140th Anniversary, Northampton Branch have had a teddy bear called Edward out on adventures with the Armed Forces.<p fr-original-style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; width: 100%; line-height: 1.5;'>Edward has flown in the Lancaster Bomber, The Red Arrows, and been to Cyprus and the Falkland Islands,<p fr-original-style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; width: 100%; line-height: 1.5;'>He has been on HMS Queen Elizabeth the flagship of the Royal Navy, and signed the Official Secrets Act when he visited the Royal Armoured Corps to see inside the new Challenger 2 Main Battle tank.<p fr-original-style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; width: 100%; line-height: 1.5;'>Edward has had many adventures, and the winner will get a photo book showing where he has been and what he has been up to, along with a very large box of items donated to us by the teams that have hosted him.<p fr-original-style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;' style='box-sizing: border-box; margin: 0px 0px 10px; color: rgb(25, 25, 20); font-family: -apple-system, "Segoe UI", Roboto, Oxygen, Ubuntu, Cantarell, "Fira Sans", "Droid Sans", "Helvetica Neue", sans-serif; font-size: 16px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; width: 100%; line-height: 1.5;'>This is a 1 off raffle and the prize is a not to be missed.

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you for purchasing a raffle ticket and supporting SSAFA Northamptonshire to help keep our promise of allowing local service personnel, veterans and their families to keep their independence and dignity in their time of need. If you would like to contribute further, contact us at the below email address to become a volunteer. Share this raffle with your friends to help Edward find his forever home. Sarah Nugentnorthamptonshire.branch@ssafa.org.uk

To celebrate SSAFA The Armed Forces Charity 140th Anniversary, Northampton Branch have had a teddy bear called Edward out on adventures with the Armed Forces.<p style="box-sizing:border-box;margin:0px 0px 10px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;line-height:1.5;max-width:100%">Edward has flown in the Lancaster Bomber, The Red Arrows, and been to Cyprus and the Falkland Islands,<p style="box-sizing:border-box;margin:0px 0px 10px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;line-height:1.5;max-width:100%">He has been on HMS Queen Elizabeth the flagship of the Royal Navy, and signed the Official Secrets Act when he visited the Royal Armoured Corps to see inside the new Challenger 2 Main Battle tank.<p style="box-sizing:border-box;margin:0px 0px 10px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;line-height:1.5;max-width:100%">Edward has had many adventures, and the winner will get a photo book showing where he has been and what he has been up to, along with a very large box of items donated to us by the teams that have hosted him.<p style="box-sizing:border-box;margin:0px 0px 10px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;line-height:1.5;max-width:100%">This is a 1 off raffle and the prize is a not to be missed.

SSAFA The Armed Forces Charity Northamptonshire Branch

Edwards Bears Adventures SSAFA Northamptonshire Branch's Raffle

One chance of winning

£5

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