A purple lion with a crown is depicted against a white background.

The Matthew22 Fund

**Context Profile for The Matthew22 Fund**

1. **Organization Mission & Cause:**
   - The Matthew22 Fund is dedicated to supporting children and their families who are dealing with life-changing illnesses. Their mission is to provide financial assistance and emotional support to ease the burdens faced by these families. The organization aims to create a community of care and compassion, ensuring that no child or family feels alone during their challenging times.

2. **Type of Activities:**
   - **Fundraising Campaigns:** The organization frequently organizes raffles and other fundraising events, such as the "Signed Luke Littler Darts Shirt" raffle, to raise funds for their cause.
   - **Community Support Programs:** They focus on providing direct support to families in need, which may include financial aid, resources, and emotional support.
   - **Awareness Campaigns:** Through various platforms, they aim to raise awareness about the challenges faced by families dealing with serious illnesses.

3. **Tone of Voice:**
   - The tone of The Matthew22 Fund is friendly, compassionate, and supportive. They communicate with a sense of community and gratitude, emphasizing the impact of collective efforts. Their language is inclusive and encouraging, often highlighting the importance of each contribution.

4. **Emoji Usage:**
   - The organization uses emojis to add warmth and friendliness to their communications. Commonly used emojis include 🎟️ (ticket) to symbolize fundraising events and ✨ (sparkles) to convey hope and gratitude. Emojis are used sparingly but effectively to enhance the emotional appeal of their messages.

5. **Key Facts:**
   - **Founding Information:** Specific founding details are not provided on the website, but the organization is clearly established to address the needs of families with ill children.
   - **Scale:** The organization operates on a community-focused scale, engaging in local fundraising activities and support programs.
   - **Impact Metrics:** While specific metrics are not detailed, the emphasis is on the significant difference each contribution makes in the lives of families they support.
   - **Volunteer Info:** The website does not explicitly mention volunteer opportunities, but the community-driven nature suggests potential for volunteer involvement.

6. **Writing Guidelines:**
   - **Style:** The writing style is clear, direct, and empathetic. Content should focus on storytelling and the impact of donations, using personal anecdotes or testimonials when possible.
   - **Language:** Use inclusive and positive language that reinforces community spirit and gratitude. Avoid overly formal language; instead, opt for a conversational tone that resonates with supporters.
   - **Structure:** Messages should be concise and engaging, with a clear call to action. Use bullet points or short paragraphs to enhance readability.
   - **Visuals:** Incorporate images and emojis to break up text and add visual interest, ensuring they align with the message's tone and purpose.

This context profile should guide AI assistants in creating personalized and impactful content for The Matthew22 Fund, ensuring alignment with their mission and communication style.

LXCL:Access to the league for one team, the code will be emailed on payment

1 x Entry to the league

Matthew22 FPL returns for the 2026/27 season! As usual, 50% of the total will go to the charity and the other 50% is split as follows: 1st: 35%2nd: 10%3rd: 5% Last season bizarrely saw a tie in 1st place, with both winners taking 22.5% of the total. The winner of the cup competition will receive some Matthew22 merchandise. We are taking late entries until the completion of GW3 (6th September)

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="color: rgb(42, 42, 196); overflow-wrap: anywhere; user-select: none; background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; margin: 0px; padding: 1px 8px; font-size: 11px; display: inline-block; box-sizing: inherit;">First name, Thanks for registering to join the Matthew22 2026/27 FPL league! The code to join is 58b5f6 Feel free to share the league with others who might be interested, but please refrain from giving the league code out to anyone who hasn&#39;t paid. For any queries about the league please contact:Jonathan Hollingworthjonathanh@matthew22.org.uk&nbsp; Or for any general charity questions you may also contact:The Matthew22 Fundinfo@matthew22.org.uk

Matthew22 FPL returns for the 2026/27 season! As usual, 50% of the total will go to the charity and the other 50% is split as follows: 1st: 35%2nd: 10%3rd: 5% Last season bizarrely saw a tie in 1st place, with both winners taking 22.5% of the total. The winner of the cup competition will receive some Matthew22 merchandise. We are taking late entries until the completion of GW3 (6th September)

The Matthew22 Fund

Matthew22 FPL 2026/27

1 x Entry to the league

£10

Add a donation for The Matthew22 Fund