<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px 0px 24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-family:&quot;Basis Grotesque&quot;, Helvetica, sans-serif;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;max-width:650px;color:rgb(46, 51, 51);orphans:2;widows:2;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="margin: 0px; padding: 0px; box-sizing: inherit; border: 0px; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; font-size-adjust: inherit; font-kerning: inherit; font-variant-alternates: inherit; font-variant-ligatures: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit; font-variant-position: inherit; font-variant-emoji: inherit; font-feature-settings: inherit; font-optical-sizing: inherit; font-variation-settings: inherit; vertical-align: baseline;" style="margin:0px;padding:0px;box-sizing:inherit;border:0px;font-style:inherit;font-variant-caps:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:inherit;font-size-adjust:inherit;font-kerning:inherit;font-variant-alternates:inherit;font-variant-ligatures:inherit;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-feature-settings:inherit;font-optical-sizing:inherit;font-variation-settings:inherit;vertical-align:baseline">Lasting Change has a big vision, and we have made exciting strides.  With a beta mobile application in the Apple App Store and 400+ donations processed to date, we are now looking to achieve our first fundraising goal of raising $35,000. This will allow us to officially go to market across all platforms (Apple, Android, and Web), grow our user base, and magnify our support for U.S.-based non-profits doing good around the world.<p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px 0px 24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-family:&quot;Basis Grotesque&quot;, Helvetica, sans-serif;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;max-width:650px;color:rgb(46, 51, 51);orphans:2;widows:2;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"> <p style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px 0px 24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-family:&quot;Basis Grotesque&quot;, Helvetica, sans-serif;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;max-width:650px;color:rgb(46, 51, 51);orphans:2;widows:2;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="margin: 0px; padding: 0px; box-sizing: inherit; border: 0px; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; font-size-adjust: inherit; font-kerning: inherit; font-variant-alternates: inherit; font-variant-ligatures: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit; font-variant-position: inherit; font-variant-emoji: inherit; font-feature-settings: inherit; font-optical-sizing: inherit; font-variation-settings: inherit; vertical-align: baseline;" style="margin:0px;padding:0px;box-sizing:inherit;border:0px;font-style:inherit;font-variant-caps:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:inherit;font-size-adjust:inherit;font-kerning:inherit;font-variant-alternates:inherit;font-variant-ligatures:inherit;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-feature-settings:inherit;font-optical-sizing:inherit;font-variation-settings:inherit;vertical-align:baseline">This round of funds will be used primarily to:<ul><li style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin-top:0px;margin-right:0px;margin-bottom:24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-family:&quot;Basis Grotesque&quot;, Helvetica, sans-serif;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;max-width:650px;color:rgb(46, 51, 51);orphans:2;widows:2;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="margin: 0px; padding: 0px; box-sizing: inherit; border: 0px; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; font-size-adjust: inherit; font-kerning: inherit; font-variant-alternates: inherit; font-variant-ligatures: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit; font-variant-position: inherit; font-variant-emoji: inherit; font-feature-settings: inherit; font-optical-sizing: inherit; font-variation-settings: inherit; vertical-align: baseline;" style="margin:0px;padding:0px;box-sizing:inherit;border:0px;font-style:inherit;font-variant-caps:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:inherit;font-size-adjust:inherit;font-kerning:inherit;font-variant-alternates:inherit;font-variant-ligatures:inherit;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-feature-settings:inherit;font-optical-sizing:inherit;font-variation-settings:inherit;vertical-align:baseline">Hire a designer to revamp our branding and app interface,</li><li style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin-top:0px;margin-right:0px;margin-bottom:24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-family:&quot;Basis Grotesque&quot;, Helvetica, sans-serif;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;max-width:650px;color:rgb(46, 51, 51);orphans:2;widows:2;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="margin: 0px; padding: 0px; box-sizing: inherit; border: 0px; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; font-size-adjust: inherit; font-kerning: inherit; font-variant-alternates: inherit; font-variant-ligatures: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit; font-variant-position: inherit; font-variant-emoji: inherit; font-feature-settings: inherit; font-optical-sizing: inherit; font-variation-settings: inherit; vertical-align: baseline;" style="margin:0px;padding:0px;box-sizing:inherit;border:0px;font-style:inherit;font-variant-caps:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:inherit;font-size-adjust:inherit;font-kerning:inherit;font-variant-alternates:inherit;font-variant-ligatures:inherit;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-feature-settings:inherit;font-optical-sizing:inherit;font-variation-settings:inherit;vertical-align:baseline">Build an android and web-based version of the app to expand access, and</li><li style="font-size:16px;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin-top:0px;margin-right:0px;margin-bottom:24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-family:&quot;Basis Grotesque&quot;, Helvetica, sans-serif;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;max-width:650px;color:rgb(46, 51, 51);orphans:2;widows:2;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial"><span fr-original-style="margin: 0px; padding: 0px; box-sizing: inherit; border: 0px; font-style: inherit; font-variant-caps: inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit; line-height: inherit; font-family: inherit; font-size-adjust: inherit; font-kerning: inherit; font-variant-alternates: inherit; font-variant-ligatures: inherit; font-variant-numeric: inherit; font-variant-east-asian: inherit; font-variant-position: inherit; font-variant-emoji: inherit; font-feature-settings: inherit; font-optical-sizing: inherit; font-variation-settings: inherit; vertical-align: baseline;" style="margin:0px;padding:0px;box-sizing:inherit;border:0px;font-style:inherit;font-variant-caps:inherit;font-weight:inherit;font-stretch:inherit;font-size:inherit;line-height:inherit;font-family:inherit;font-size-adjust:inherit;font-kerning:inherit;font-variant-alternates:inherit;font-variant-ligatures:inherit;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-position:inherit;font-variant-emoji:inherit;font-feature-settings:inherit;font-optical-sizing:inherit;font-variation-settings:inherit;vertical-align:baseline">Launch an initial social media marketing campaign </li></ul>

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">Last name, We thank you from the bottom of our heart. This donation greatly helps our mission. We will now be able to: - Support ... families - Power medical research by ... - Change the world If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Michael Gardiner michael@makelastingchange.com 9174288552

Thank you for fundraising with us this year again! Here is more information.

<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px 0px 24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;orphans:2;widows:2;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">Lasting Change has a big vision, and we have made exciting strides.  With a beta mobile application in the Apple App Store and 400+ donations processed to date, we are now looking to achieve our first fundraising goal of raising $35,000. This will allow us to officially go to market across all platforms (Apple, Android, and Web), grow our user base, and magnify our support for U.S.-based non-profits doing good around the world.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px 0px 24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;orphans:2;widows:2;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%"> <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-align:start;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px 0px 24px;padding:0px 16px 0px 0px;box-sizing:inherit;border:0px;font-variant-ligatures:normal;font-variant-numeric:inherit;font-variant-east-asian:inherit;font-variant-alternates:inherit;font-variant-position:inherit;font-stretch:inherit;line-height:inherit;font-optical-sizing:inherit;font-kerning:inherit;font-feature-settings:inherit;font-variation-settings:inherit;vertical-align:baseline;orphans:2;widows:2;text-decoration-thickness:initial;text-decoration-style:initial;max-width:100%">This round of funds will be used primarily to:<ul><li>Hire a designer to revamp our branding and app interface,</li><li>Build an android and web-based version of the app to expand access, and</li><li>Launch an initial social media marketing campaign </li></ul>

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Lasting Change Inc.

### Context Profile for Lasting Change Inc.

1. **Organization Mission & Cause**:
   - **Mission**: Lasting Change Inc. aims to harness the power of micro-giving to amplify support for nonprofits across the nation. Their goal is to make charitable giving accessible for everyone by allowing individuals to donate their spare change from daily card transactions to causes they care about.
   - **Cause**: The organization focuses on creating a platform that simplifies and encourages charitable contributions, thereby fostering a culture of giving and community support.

2. **Type of Activities**:
   - **Events**: The organization hosts events such as fundraising celebrations, like the "Lasting Change Turns 1!" event, which includes food, drinks, inspiring stories from nonprofit partners, raffle prizes, and a silent auction.
   - **Fundraising Campaigns**: They run campaigns to support their initiatives, such as launching a grant-writing program and expanding their network of nonprofit partners.
   - **Community Programs**: The app facilitates micro-donations, making it easier for users to contribute to various causes.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inspiring**, and **engaging**. They use inclusive language that invites participation and emphasizes community involvement. The content is accessible and encourages readers to feel part of a larger mission.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their website content or email communications. Their tone remains professional and straightforward, focusing on clarity and engagement without the use of emojis.

5. **Key Facts**:
   - **Founding Info**: Lasting Change Inc. is a relatively new organization, celebrating its first anniversary.
   - **Scale**: They have a growing network of nonprofit partners and are focused on expanding their reach.
   - **Impact Metrics**: Specific metrics are not detailed on the website, but the emphasis on micro-giving suggests a focus on volume and accessibility of donations.
   - **Volunteer Info**: The website does not provide explicit information about volunteer opportunities, but community engagement is encouraged through events and partnerships.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone that invites participation. Avoid overly formal language; instead, aim for an approachable style that resonates with a broad audience.
   - **Content Structure**: Use clear headings and bullet points for easy readability. Highlight key information and calls to action prominently.
   - **Engagement**: Encourage readers to participate in events and initiatives, making them feel integral to the mission. Use inclusive language that fosters a sense of community.
   - **Calls to Action**: Be direct and enthusiastic in invitations to donate, participate in events, or download the app.

This context profile can be used to guide AI assistants in generating personalized and relevant content for Lasting Change Inc., ensuring alignment with their mission, tone, and activities.

Lasting Change Inc.

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