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We&#39;re building a big trail and need help.&nbsp;

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name,Thank you so much for your generous donation to our &quot;Donate to Build the Bloomington to Mansfield Trail&quot; campaign. Your support means the world to us and plays a crucial role in preserving and enhancing the trail for everyone to enjoy.Your contribution helps us bring our community closer to nature and promote a healthier lifestyle through outdoor activities. We&#39;re so grateful to have supporters like you by our side.With heartfelt appreciation, The Friends Of The Constitution Trail Team

We're building a big trail and need help.

Donate to Build the Bloomington to Mansfield Trail

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Friends Of The Constitution Trail

### Context Profile for Friends Of The Constitution Trail

1. **Organization Mission & Cause**:
   - **Mission**: Friends of the Constitution Trail is dedicated to the expansion and beautification of the Constitution Trail in Bloomington-Normal. The organization advocates for the development of amenities such as drinking fountains, signs, benches, landscaping, and shelters along the trail. Their ultimate goal is to create a comprehensive trail system that connects various neighborhoods through short connector paths, bike lanes, and multi-use pathways.
   - **Cause**: The organization promotes outdoor activity, community engagement, and environmental stewardship by enhancing local trails for public use.

2. **Type of Activities**:
   - **Events**: The organization likely hosts community events to promote trail use and awareness, although specific events are not detailed on the website.
   - **Fundraising Campaigns**: Membership drives and donation campaigns are central to their funding, with membership levels starting at $50, which includes incentives like merchandise.
   - **Community Programs**: They focus on trail beautification and expansion efforts, engaging the community in maintaining and improving the trail system.

3. **Tone of Voice**:
   - The tone of the website is **friendly**, **informative**, and **inspiring**. It communicates a sense of community and encourages participation and support from local residents. The language is accessible and aims to foster a welcoming environment for all potential supporters and users of the trail.

4. **Emoji Usage**:
   - The website does not prominently feature emojis in its content. However, if used in email campaigns or social media, they would likely be friendly and relevant to outdoor activities (e.g., 🌳, 🚴‍♂️, 🌞) to enhance engagement.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not mentioned on the website.
   - **Scale**: The organization operates within the Bloomington-Normal area, focusing on local community engagement.
   - **Impact Metrics**: While specific metrics are not provided, the organization’s impact can be inferred through community involvement and the expansion of trail amenities.
   - **Volunteer Info**: There is no explicit mention of volunteer opportunities on the website, but community engagement suggests potential for volunteer involvement in trail maintenance and events.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and engaging tone that reflects community spirit. 
   - **Content**: Focus on the benefits of the trail system, community involvement, and the importance of donations and memberships. Highlight success stories and upcoming events to inspire action.
   - **Call to Action**: Encourage readers to become members, participate in events, and support the trail through donations. Use clear and actionable language.
   - **Personalization**: Incorporate personalized greetings in communications, as seen in the thank-you email template.

This context profile serves as a foundational guide for creating tailored content that resonates with the values and mission of Friends Of The Constitution Trail.

Friends Of The Constitution Trail

Donate to Build the Bloomington to Mansfield Trail

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