<span fr-original-style="color: rgb(32, 32, 32); font-family: Roboto, Helvetica, Arial, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color:rgb(32, 32, 32);font-family:Roboto, Helvetica, Arial, sans-serif;font-size:14px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Your contribution helps us fulfill our agency's mission and vision of helping all of our community's youth reach their full potential.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);display:inline-block;margin:0px;padding:1px 8px;font-size:11px;line-height:16px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">Last name, On behalf of everyone at Big Brothers Big Sisters of Shelby &amp; Darke County, thank you for your recent donation. Your generosity is truly making a difference in the lives of youth in our community. Your support allows us to continue our mission of creating positive, mentorship relationships that empower young people to reach their full potential. With your help, we are able to ignite the potential within every child we serve.We want you to know that your contribution is more than just a donation; it's an investment in the future. Thanks to supporters like you, we can continue to match children with positive mentors, provide resources, and create a lasting impact in our Big and Little's lives.  If you have any questions or would like more information about our programs, please feel free to reach out. Your involvement is so important to our success. Once again, thank you for your generosity and belief in the power of mentorship. Together, we are defending the potential of every child. Katie Priceinfo@bigbrobigsis-shelbydarke.org937-492-7611 - Shelby County937-547-9622 - Darke County

Thank you for fundraising with us this year again! Here is more information.

Your contribution helps us fulfill our agency's mission and vision of helping all of our community's youth reach their full potential.

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Big Brothers Big Sisters of Shelby & Darke County

### Context Profile for Big Brothers Big Sisters of Shelby & Darke County

#### 1. Organization Mission & Cause
Big Brothers Big Sisters of Shelby & Darke County is dedicated to creating and supporting one-to-one mentoring relationships that ignite the potential of young people in their community. Their mission is to provide children facing adversity with strong and enduring, professionally supported one-to-one relationships that can change their lives for the better. They believe in the power of mentorship to foster positive outcomes in youth development.

#### 2. Type of Activities
- **Mentoring Programs**: The organization focuses on matching "Littles" (youth) with "Bigs" (mentors) to provide guidance, support, and friendship.
- **Fundraising Events**: Notable events include the annual Duck Derby, which features a duck drop with prizes and encourages community participation to raise funds for their programs.
- **Community Engagement**: They actively engage the community through events and campaigns that promote mentorship and raise awareness about their mission.

#### 3. Tone of Voice
The tone of voice used on the website and in communications is **friendly, encouraging, and community-oriented**. The language is accessible and warm, aiming to inspire involvement and support from the community. There is a sense of urgency in their calls to action, particularly in fundraising campaigns, emphasizing the immediate impact of contributions.

#### 4. Emoji Usage
The organization does not prominently use emojis in their communications. Their style is more traditional and professional, focusing on clear and impactful messaging without the use of informal symbols.

#### 5. Key Facts
- **Founding Info**: Specific founding details were not found on the website, but the organization is part of the larger Big Brothers Big Sisters network, which has a long-standing history in youth mentorship.
- **Scale**: The organization operates within Shelby and Darke Counties, focusing on local youth.
- **Impact Metrics**: While specific metrics were not detailed on the website, the emphasis on changing lives through mentorship suggests a focus on measurable outcomes in youth development.
- **Volunteer Info**: The organization relies heavily on volunteers to serve as mentors, and they provide training and support to ensure effective mentoring relationships.

#### 6. Writing Guidelines
- **Clarity and Simplicity**: Use straightforward language that is easy to understand.
- **Call to Action**: Incorporate strong calls to action that encourage community involvement and support.
- **Positive Framing**: Highlight success stories and positive outcomes to inspire potential donors and volunteers.
- **Community Focus**: Emphasize local impact and the importance of community support in all communications.

This context profile serves as a guide for creating personalized and effective content for Big Brothers Big Sisters of Shelby & Darke County, ensuring alignment with their mission, tone, and community engagement strategies.

Big Brothers Big Sisters of Shelby & Darke County

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