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Hello First name,
 
 Thank you from the bottom of our hearts for registering to fundraise for our cause. Your efforts will make a significant impact, and we are excited to have you as part of our fundraising team. 👏
 
 💡 Here are some tips for sharing your campaign:
 <ol>
 <li>Personalize Your Story: Share why this cause is important to you. Personal stories resonate more with potential donors.</li>
 <li>Use Social Media: Post about your campaign on Facebook, Instagram, X, and LinkedIn. Include the campaign link and a compelling image or video.</li>
 <li>Email Your Network: Send a personal email to friends, family, and colleagues explaining why you are fundraising and how they can help.</li>
 <li>Regular Updates: Keep your supporters informed with updates on your progress and any milestones you reach. This keeps them engaged and more likely to share your campaign.</li>
 </ol>
 P E Emigh pemigh@gmail.com 8604285607

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Westcott Wilcox Elderly Residential Housing Inc

### Context Profile for Westcott Wilcox Elderly Residential Housing Inc

#### 1. Organization Mission & Cause
Westcott Wilcox Elderly Residential Housing Inc is dedicated to providing affordable housing solutions for seniors, enabling them to live independently while fostering a sense of community. Their mission emphasizes the importance of ensuring that seniors can maintain their independence without feeling isolated. The organization seeks to maintain its reputation as a valuable resource in northeast Connecticut for senior housing, often referred to as the "best kept secret" in the area.

#### 2. Type of Activities
- **Affordable Housing**: The primary focus is on providing affordable residential options for seniors.
- **Community Engagement**: They emphasize creating a safe and comfortable environment for seniors to thrive.
- **Renovation Projects**: Ongoing efforts to modernize facilities, including HVAC system upgrades to improve energy efficiency.
- **Fundraising Campaigns**: Regular campaigns to solicit donations for operational costs and renovations, such as the recent "Donate to make a difference" campaign.

#### 3. Tone of Voice
The tone of voice used by Westcott Wilcox is friendly, supportive, and community-oriented. Communications are generally warm and inviting, aiming to connect with potential donors and residents on a personal level. The language is straightforward and accessible, often using inclusive phrases like "we" and "you" to foster a sense of partnership and community.

#### 4. Emoji Usage
The website and email communications do not utilize emojis. The tone remains professional and straightforward, focusing on clear communication without the use of visual embellishments.

#### 5. Key Facts
- **Founding Info**: Specific founding details are not provided on the website.
- **Scale**: The organization operates an 11-unit facility.
- **Impact Metrics**: While specific metrics are not detailed, the emphasis on providing affordable housing and community support indicates a focus on enhancing the quality of life for seniors.
- **Volunteer Info**: There is no specific mention of volunteer opportunities on the website, but the organization welcomes community support through donations.

#### 6. Writing Guidelines
- **Clarity and Simplicity**: Use clear and simple language that is easy for seniors and their families to understand.
- **Community Focus**: Highlight the importance of community and support in all communications.
- **Call to Action**: Include strong calls to action, especially in fundraising campaigns, encouraging readers to contribute or get involved.
- **Personal Touch**: Use a friendly and warm tone, addressing the audience directly to create a personal connection.
- **Consistency**: Maintain consistency in messaging across all platforms, ensuring that the mission and values are clearly communicated.

This context profile serves as a comprehensive guide for creating personalized and effective content for Westcott Wilcox Elderly Residential Housing Inc, ensuring alignment with their mission and communication style.