Check made out to "The 90 Degree Ascent"
Address to send check: 12330 James St. Uniy H70, Holland, MI 49424

At The 90 and The Forge Yoga &amp; Movement Studio, our mission is simple but powerful: to serve veterans, families, and our community by creating spaces for connection, healing, and growth. We believe no one should walk through life&rsquo;s challenges alone &mdash; whether that&rsquo;s the weight of military service, the battle of addiction recovery, or the stress of everyday life.The Forge offers accessible yoga, fitness, and movement classes designed to strengthen both body and mind. It&rsquo;s more than a studio &mdash; it&rsquo;s a community hub where people from all walks of life come together to breathe, move, and heal. Many of our members are veterans, first responders, and those in recovery, who find here the camaraderie and support they once thought was lost.The 90, our nonprofit arm, powers these programs. It provides the resources to keep classes affordable, support veteran and community events, and create opportunities for belonging outside the walls of the studio. From ruck marches and veteran outreach, to recovery-centered wellness initiatives, The 90 ensures that every person who walks through our doors knows they are not alone.Your generosity fuels this mission. Every dollar raised goes directly to sustaining and expanding these life-changing programs:<ul data-end="1793" data-start="1463" fr-original-style="" style="box-sizing: inherit;"><li data-end="1565" data-start="1463" fr-original-style="" style="box-sizing: inherit;">Accessible wellness programs that support veterans, families, students, and those in recovery.</li><li data-end="1699" data-start="1566" fr-original-style="" style="box-sizing: inherit;">Community-building events like our 30 by 30 Ruck and Lakeshore Military Ball, which honor service and strengthen connections.</li><li data-end="1793" data-start="1700" fr-original-style="" style="box-sizing: inherit;">Outreach initiatives that provide safe, supportive spaces for those who need it most.</li></ul>When you give to The 90 and The Forge, you are not just funding classes or events. You are investing in resilience, recovery, and the power of community. Together, we can forge a stronger future &mdash; one veteran, one family, and one community at a time.

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you from the bottom of our hearts for supporting our cause. This donation greatly helps our mission. If you would like to contribute further to our cause, contact us to become a volunteer, or spread the word about our mission! Ben Terpsma ben@90ascent.org

Hello First name,
 
 Thank you from the bottom of our hearts for registering to fundraise for our cause. Your efforts will make a significant impact, and we are excited to have you as part of our fundraising team. 👏
 
 💡 Here are some tips for sharing your campaign:
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 <li>Personalize Your Story: Share why this cause is important to you. Personal stories resonate more with potential donors.</li>
 <li>Use Social Media: Post about your campaign on Facebook, Instagram, X, and LinkedIn. Include the campaign link and a compelling image or video.</li>
 <li>Email Your Network: Send a personal email to friends, family, and colleagues explaining why you are fundraising and how they can help.</li>
 <li>Regular Updates: Keep your supporters informed with updates on your progress and any milestones you reach. This keeps them engaged and more likely to share your campaign.</li>
 </ol>
 Laura Terpsma laura.terpsma@gmail.com

At The 90 and The Forge Yoga &amp; Movement Studio, our mission is simple but powerful: to serve veterans, families, and our community by creating spaces for connection, healing, and growth. We believe no one should walk through life’s challenges alone — whether that’s the weight of military service, the battle of addiction recovery, or the stress of everyday life.The Forge offers accessible yoga, fitness, and movement classes designed to strengthen both body and mind. It’s more than a studio — it’s a community hub where people from all walks of life come together to breathe, move, and heal. Many of our members are veterans, first responders, and those in recovery, who find here the camaraderie and support they once thought was lost.The 90, our nonprofit arm, powers these programs. It provides the resources to keep classes affordable, support veteran and community events, and create opportunities for belonging outside the walls of the studio. From ruck marches and veteran outreach, to recovery-centered wellness initiatives, The 90 ensures that every person who walks through our doors knows they are not alone.Your generosity fuels this mission. Every dollar raised goes directly to sustaining and expanding these life-changing programs:<ul><li>Accessible wellness programs that support veterans, families, students, and those in recovery.</li><li>Community-building events like our 30 by 30 Ruck and Lakeshore Military Ball, which honor service and strengthen connections.</li><li>Outreach initiatives that provide safe, supportive spaces for those who need it most.</li></ul>When you give to The 90 and The Forge, you are not just funding classes or events. You are investing in resilience, recovery, and the power of community. Together, we can forge a stronger future — one veteran, one family, and one community at a time.

Community in Motion: Fundraising for Veterans & Beyond

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90 Degree Ascent

### Context Profile for 90 Degree Ascent

1. **Organization Mission & Cause:**
   - **Mission:** 90 Degree Ascent is dedicated to enhancing community mental health and wellness through innovative programs that incorporate movement and mindfulness. They aim to create a supportive environment that fosters personal growth and emotional well-being.
   - **Cause:** The organization focuses on mental health awareness and the importance of wellness practices, particularly through yoga and movement-based activities.

2. **Type of Activities:**
   - **Events:** The organization hosts engaging events like "Club 90: The Forge After Dark," which combines yoga-inspired movement classes with social elements such as food and drinks. These events serve as fundraisers to support their mental health programs.
   - **Fundraising Campaigns:** They conduct fundraising campaigns that emphasize community involvement and wellness, with proceeds directed towards mental health initiatives.
   - **Community Programs:** They offer programs that integrate physical movement with mental wellness practices, aiming to reach a broad audience in the community.

3. **Tone of Voice:**
   - The tone of voice is **friendly**, **inviting**, and **inspiring**. The language used is accessible and encourages participation, emphasizing community and connection. Phrases like "community vibes that move with purpose" reflect a casual yet purposeful tone.

4. **Emoji Usage:**
   - The organization utilizes emojis in their communications, particularly in email campaigns. For example, they used a heart emoji (🤍) in their recent thank-you email, which adds a warm and personal touch to their messages. Emoji usage appears to be moderate and strategically placed to enhance emotional engagement.

5. **Key Facts:**
   - **Founding Info:** Specific founding details were not available on the website, but the organization appears to be relatively new and focused on contemporary wellness practices.
   - **Scale:** The organization has conducted at least two forms and two email campaigns, indicating an active engagement strategy.
   - **Impact Metrics:** While specific metrics were not detailed, the emphasis on community support and mental health suggests a focus on measurable outcomes related to participant well-being and community involvement.
   - **Volunteer Info:** Information on volunteer opportunities was not explicitly mentioned, but the community-oriented nature of their events suggests potential for volunteer involvement.

6. **Writing Guidelines:**
   - **Style:** Use a conversational and engaging style that reflects warmth and community spirit. Incorporate inclusive language that invites participation.
   - **Structure:** Use clear headings and bullet points for easy readability. Include personal touches, such as addressing recipients by name.
   - **Emotional Engagement:** Utilize emotive language and occasional emojis to foster connection and express gratitude.
   - **Call to Action:** Always include a clear call to action, encouraging recipients to participate in events or support the organization’s mission.

This context profile serves as a foundational guide for creating personalized and effective content for 90 Degree Ascent, ensuring alignment with their mission, tone, and community-focused initiatives.

90 Degree Ascent

Community in Motion: Fundraising for Veterans & Beyond

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