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Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name  , Thank you for supporting our farrier fundraiser!  Whether this is your first donation or you have a supporter since 2015, YOU have made a direct impact on the lives our animal family.  <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1745358363/wysiwyg/yxyuue34gacvamxiqsdg.jpg" style="width:219px;display:inline-block;vertical-align:bottom;margin-right:5px;margin-left:5px;text-align:center;max-width:calc(100% - 10px);position:relative;cursor:pointer;padding:0px 1px;box-sizing:inherit;-webkit-user-select:none" /> If you would like to contribute further to our cause:<a href="https://www.tinyhooves.org/volunteer" style="text-decoration-color:initial;box-sizing:inherit;-webkit-user-select:auto">- Contact us</a> to become a volunteer- Or spread the word about our mission! Sandi Swiss, PresidentTiny Hooves Sanctuary<a href="http://www.tinyhooves.org" style="text-decoration-color:initial;box-sizing:inherit;-webkit-user-select:auto">www.tinyhooves.org</a>

Hello First name,
 
 Thank you from the bottom of our hearts for registering to fundraise for our cause. Your efforts will make a significant impact, and we are excited to have you as part of our fundraising team. 👏
 
 💡 Here are some tips for sharing your campaign:
 <ol>
 <li>Personalize Your Story: Share why this cause is important to you. Personal stories resonate more with potential donors.</li>
 <li>Use Social Media: Post about your campaign on Facebook, Instagram, X, and LinkedIn. Include the campaign link and a compelling image or video.</li>
 <li>Email Your Network: Send a personal email to friends, family, and colleagues explaining why you are fundraising and how they can help.</li>
 <li>Regular Updates: Keep your supporters informed with updates on your progress and any milestones you reach. This keeps them engaged and more likely to share your campaign.</li>
 </ol>
 Erin Manders erin@tinyhooves.org 2624120317

<div><div><div><div>Hoof Trims for the Equines! It's time for a visit from the farrier! Hoof health is very important and preventative maintenance is essential for keeping our equines happy and healthy. With many of our equines in their golden years, we strive to keep them comfortable! A typical farrier visit includes trimming to maintain proper balance and alignment, and an overall assessment of the hooves to identify issues or abnormalities.  <div><div><div><div>Our estimate for this visit is $600. Can you help? </div> <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1745971139/wysiwyg/zrooaeo9dfk3ydhlcto8.jpg" style="width:432px;display:inline-block;vertical-align:bottom;margin:auto 5px;text-align:center;position:relative;cursor:pointer;padding:0px 1px;-webkit-user-select:none;box-sizing:inherit;border-radius:10px;max-width:100%" />Our farrier (Sarah) and animal care team lead (Courtney) <img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1745971158/wysiwyg/qqvwkxeumm21ycwf3adu.jpg" style="width:430px;display:inline-block;vertical-align:bottom;margin:auto 5px;text-align:center;position:relative;cursor:pointer;padding:0px 1px;-webkit-user-select:none;box-sizing:inherit;border-radius:10px;max-width:100%" />Thank you from our equine family! </div></div></div></div></div><div><div><div><div><div><div><div> </div></div></div></div></div></div></div>Tiny Hooves Sanctuary is a woman led 33-acre sanctuary dedicated to rescuing, rehabilitating, and providing forever sanctuary to abandoned, abused, neglected, and unwanted farm animals while inspiring positive change through the human and animal bond.We strive to provide the best individual care to each resident. We promote a vegan lifestyle through public education about compassionate farm animal care, animal individuality, and the facts of the animal agriculture industry.We recognize that pursuing liberation for animals should never minimize those who are also working in other social justice movements, and that together we have the power to create positive change in the world.</div></div><div> Other ways to help: Venmo: @Tiny-Hooves (farrier) 🐮Checks: Tiny Hooves Sanctuary 1117 N Britton Road  Union Grove, WI 53182 <a target="_blank"></a><div><div>✨ <a href="http://www.tinyhooves.org/donate" target="_blank">www.tinyhooves.org/donate</a> </div></div><div>With Love, All of us at <a href="https://a1e0.engage.squarespace-mail.com/r?m=677d1ad68d1dc312c4a38659&amp;u=https%3A%2F%2Fengage.squarespace-mail.com%2Fr%3Fm%3D67051a05fc572a6da6562dd4%26u%3Dhttps%253A%252F%252Fwww.tinyhooves.org%252Fourteam%253Fss_source%253Dsscampaigns%2526ss_campaign_id%253D6704ac77fcba59380b058d40%2526ss_email_id%253D67051a05fc572a6da6562dd4%2526ss_campaign_name%253DAn%252BExciting%252BAnnouncement%252BFrom%252BOur%252BFounder%252B%252526%252B30K%252BUpdate%252521%2526ss_campaign_sent_date%253D2024-10-08T11%25253A40%25253A06Z%26w%3D5fa1d77fc02f8e7a3d06082f%26c%3Db_6704ac77fcba59380b058d40%26l%3Den-US%26s%3DsSxAKaIdCAqqDaUrfnzgL1EhTEc%253D&amp;w=5fa1d77fc02f8e7a3d06082f&amp;c=b_677cafc28f5a1721e39cb3b3&amp;l=en-US&amp;s=JG-2dcW0_8QcL7U3bUhlOwv5Jrg%3D" target="_blank">Team Tiny Hooves</a><p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin:0px;line-height:1.618em;box-sizing:inherit;max-width:100%">Beca Thompson, Founder, Animal Care Director &amp; Volunteer Manager Sandi Swiss, President Emily Hasler Kunaschk, Vice President / Secretary Erin Manders, Treasurer Kelly Sasso, Director Marisa Merkl, Director Kate Hodgkinson, Director Jamie, Animal Care Team Lead Courtney, Animal Care Team Lead<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin:0px;line-height:1.618em;box-sizing:inherit;max-width:100%">Doreen, Animal Care Team Lead<p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin:0px;line-height:1.618em;box-sizing:inherit;max-width:100%"> <p style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:normal;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;margin:0px;line-height:1.618em;box-sizing:inherit;max-width:100%">*If our fundraising goal is exceeded, the additional finds will provide care where they are the most needed</div></div>

Hoof Trims for the Equines!

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Tiny Hooves Sanctuary

### Context Profile for Tiny Hooves Sanctuary

1. **Organization Mission & Cause**:
   - **Mission**: Tiny Hooves Sanctuary is dedicated to providing a safe haven for farm animals, ensuring they receive the care, love, and nourishment they need to thrive. The organization emphasizes the importance of high-quality hay as a primary dietary component for their residents, which include goats, sheep, and equines.
   - **Cause**: The sanctuary aims to rescue and rehabilitate farm animals, promoting awareness about their needs and advocating for their welfare.

2. **Type of Activities**:
   - **Fundraising Campaigns**: The organization runs various fundraising initiatives, such as the "HAY! Hay! Fall Hay Carts" campaign, which focuses on raising funds for hay purchases.
   - **Community Programs**: Tiny Hooves Sanctuary engages the community through educational outreach, volunteer opportunities, and events that promote animal welfare.
   - **Events**: They host events that allow the community to interact with the animals and learn about their care and needs.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **informal**, and **inspiring**. It conveys warmth and urgency, particularly in fundraising appeals, encouraging community involvement and support. The use of exclamation points and emojis adds a playful and engaging element to the messaging.

4. **Emoji Usage**:
   - Tiny Hooves Sanctuary frequently uses emojis in their communications, particularly in fundraising campaigns. Examples include:
     - 🚨 (emphasizing urgency)
     - 🐐, 🐑, 🐴 (representing the animals)
     - ❤️, 💕, 💪 (to express love and encouragement)
   - Emojis are used to create a more relatable and engaging tone, appearing regularly in campaign messages.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not found on the website.
   - **Scale**: The organization has a total of 344 forms and has sent out 64 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: They reported spending over $10,000 on hay in the previous year, highlighting the financial needs associated with animal care.
   - **Volunteer Info**: The sanctuary offers volunteer opportunities, encouraging community members to get involved in animal care and sanctuary activities.

6. **Writing Guidelines**:
   - **Style**: Use a conversational and friendly tone, incorporating personal anecdotes or stories about the animals when possible.
   - **Call to Action**: Clearly state the need for support, using direct appeals (e.g., "Can you spare 5 bucks to buy a bale?") and emphasizing the impact of donations.
   - **Emojis**: Integrate emojis to enhance engagement and convey emotions, especially in fundraising messages.
   - **Urgency**: Create a sense of urgency in communications, particularly in fundraising appeals, to encourage immediate action.
   - **Community Focus**: Highlight community involvement and the collective impact of supporters, fostering a sense of belonging and shared purpose.

This context profile serves as a comprehensive guide for creating personalized content that aligns with Tiny Hooves Sanctuary's mission, tone, and community engagement strategies.

Tiny Hooves Sanctuary

Hoof Trims for the Equines!

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