<h4>Nash's Journey: From El Barrio to Union Victory</h4><div style="font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;box-sizing:inherit;display:flex;width:616px;color:rgb(32, 32, 32);font-family:Roboto, Helvetica, Arial, sans-serif;font-size:14px;letter-spacing:0.25px;line-height:1.5"><div style="box-sizing:inherit;max-width:100%;opacity:1;margin:0px;line-height:1.5"><div style="box-sizing:inherit;margin:0px;line-height:20px;color:rgb(93, 56, 14)"><p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Please support this important film project. Media Arts Center San Diego is proud to be a fiscal sponsor for "Nash's Journey: From El Barrio to Union Victory."<p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Logline: <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Ignacio "Nash" Castañeda, a Chicano from El Segundo Barrio in El Paso, Texas, rose to the ranks of union president for UAW Local 2144 at Greyhound Lines in Chicago.  In 1986, he led the fight for the pensions of 19,000 workers after the company fired them.  <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Summary:<p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">At 12, Ignacio Castañeda was shipped off from El Paso to Savanna, Illinois, a small town two hours away from Chicago, to live with family members. The reason is that his mom had too many kids — there were 10. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">He was a well-read and street-smart kid. He graduated from high school and joined the Army at age 18. He ended his tour in 1962 and landed a temporary job at Greyhound Bus Lines in Chicago, which was the hub of all affordable travel in the U.S. He was one of a handful of Latino employees. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">He'd spent his career as a ticket agent and became involved in the union representing more than 300 workers. He was elected the first Latino President of the United Auto Workers Union, Local 2144, and the first Latino in the entire UAW Region 4, representing at least four states  — Iowa, Illinois, Wisconsin, and Missouri. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">In 1986, Greyhound was sold.  The new owners busted the unions and fired the workers, blocking them from retirement.   <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">With Nash at the helm, the UAW sued Greyhound, and after years of legal battle, the union won. In 1993, some seven years later, 19,000 workers got their pensions back. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Before the case was settled, on Dec. 6, 1989, the Greyhound bus terminal at the corner of Randolph and Clark, as Chicagoans knew it, or as the Chicago Tribune called it, “Ellis Urban Island,” closed its doors, ending a 36-year era for millions of travelers coast to coast.  <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">  <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Info/Questions:<p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Laura Castañeda <a href="mailto:presspasslc@gmail.com" style="color:rgb(17, 85, 204);box-sizing:inherit;text-decoration-color:initial;user-select:auto" target="_blank">presspasslc@gmail.com</a>    <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;max-width:100%;color:inherit;width:auto">Ninette Sosa  <a href="mailto:ninettesosa@gmail.com" style="color:rgb(17, 85, 204);box-sizing:inherit;text-decoration-color:initial;user-select:auto" target="_blank">ninettesosa@gmail.com</a> </div></div></div>

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Thank you from the bottom of our hearts for supporting this film. This donation greatly helps Media Arts Center San Diego's mission to support independent filmmakers and tell under-heard stories. If you would like to contribute further to this film, contact us to become a volunteer, or spread the word about "Nash's Journey: From El Barrio to Union Victory." Sincerely,  Laura Castañeda presspasslc@gmail.com    Ninette Sosa  ninettesosa@gmail.com  Carmi Casas, Media Arts CEnter San Diego operations@mediaartscenter.org 1619-230-1938

Hello First name,
 
 Thank you from the bottom of our hearts for registering to fundraise for our cause. Your efforts will make a significant impact, and we are excited to have you as part of our fundraising team. 👏
 
 💡 Here are some tips for sharing your campaign:
 <ol>
 <li>Personalize Your Story: Share why this cause is important to you. Personal stories resonate more with potential donors.</li>
 <li>Use Social Media: Post about your campaign on Facebook, Instagram, X, and LinkedIn. Include the campaign link and a compelling image or video.</li>
 <li>Email Your Network: Send a personal email to friends, family, and colleagues explaining why you are fundraising and how they can help.</li>
 <li>Regular Updates: Keep your supporters informed with updates on your progress and any milestones you reach. This keeps them engaged and more likely to share your campaign.</li>
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 Carmi Casas operations@mediaartscenter.org 18582209017

Nash's Journey: From El Barrio to Union Victory<div><div><div><p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Please support this important film project. Media Arts Center San Diego is proud to be a fiscal sponsor for "Nash's Journey: From El Barrio to Union Victory."<p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Logline: <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Ignacio "Nash" Castañeda, a Chicano from El Segundo Barrio in El Paso, Texas, rose to the ranks of union president for UAW Local 2144 at Greyhound Lines in Chicago.  In 1986, he led the fight for the pensions of 19,000 workers after the company fired them.  <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Summary:<p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">At 12, Ignacio Castañeda was shipped off from El Paso to Savanna, Illinois, a small town two hours away from Chicago, to live with family members. The reason is that his mom had too many kids — there were 10. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">He was a well-read and street-smart kid. He graduated from high school and joined the Army at age 18. He ended his tour in 1962 and landed a temporary job at Greyhound Bus Lines in Chicago, which was the hub of all affordable travel in the U.S. He was one of a handful of Latino employees. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">He'd spent his career as a ticket agent and became involved in the union representing more than 300 workers. He was elected the first Latino President of the United Auto Workers Union, Local 2144, and the first Latino in the entire UAW Region 4, representing at least four states  — Iowa, Illinois, Wisconsin, and Missouri. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">In 1986, Greyhound was sold.  The new owners busted the unions and fired the workers, blocking them from retirement.   <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">With Nash at the helm, the UAW sued Greyhound, and after years of legal battle, the union won. In 1993, some seven years later, 19,000 workers got their pensions back. <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;min-height:13.8px;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Before the case was settled, on Dec. 6, 1989, the Greyhound bus terminal at the corner of Randolph and Clark, as Chicagoans knew it, or as the Chicago Tribune called it, “Ellis Urban Island,” closed its doors, ending a 36-year era for millions of travelers coast to coast.  <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">  <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%"> <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Info/Questions:<p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Laura Castañeda <a href="mailto:presspasslc@gmail.com" target="_blank">presspasslc@gmail.com</a>    <p style="box-sizing:inherit;letter-spacing:normal;margin:0px;font-stretch:normal;line-height:normal;font-kerning:auto;font-variant-alternates:normal;font-variant-numeric:normal;font-variant-east-asian:normal;font-feature-settings:normal;width:auto;max-width:100%">Ninette Sosa  <a href="mailto:ninettesosa@gmail.com" target="_blank">ninettesosa@gmail.com</a> </div></div></div>

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Media Arts Center San Diego

### Context Profile for Media Arts Center San Diego

1. **Organization Mission & Cause**:
   - **Mission**: The Media Arts Center San Diego (MACSD) is dedicated to promoting and supporting media arts, particularly focusing on Latino filmmakers and artists. Their mission emphasizes the importance of representation and storytelling in media, aiming to uplift underrepresented voices and foster community engagement through the arts.
   - **Cause**: MACSD seeks to empower individuals through media arts education, production, and exhibition, creating a platform for diverse narratives that reflect the cultural richness of the Latino community.

2. **Type of Activities**:
   - **Events**: The organization hosts various events, including film festivals (e.g., San Diego Latino Film Festival), workshops, and community screenings.
   - **Fundraising Campaigns**: Recent campaigns include funding for feature films like "FUEGO," which highlights Latino stories and cultural identity.
   - **Community Programs**: They offer educational programs and resources for aspiring filmmakers and artists, fostering skills in media production and storytelling.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly, inspiring, and inclusive**. The language is accessible and engaging, aiming to connect with a broad audience while highlighting the significance of cultural narratives. The use of personal stories and emotional appeals adds a heartfelt touch.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The language is straightforward and professional, focusing on clarity and emotional resonance rather than informal elements like emojis.

5. **Key Facts**:
   - **Founding Info**: Established in 1999, MACSD has been a cornerstone for media arts in San Diego, particularly for the Latino community.
   - **Scale**: The organization has a significant local impact, hosting events that attract thousands of attendees annually.
   - **Impact Metrics**: They have supported numerous films and filmmakers, contributing to the visibility of Latino stories in media.
   - **Volunteer Info**: Opportunities for volunteering are available, encouraging community involvement in events and programs.

6. **Writing Guidelines**:
   - **Style**: Use a conversational yet professional tone. Aim for clarity and emotional engagement, reflecting the organization’s mission to uplift and inspire.
   - **Content Focus**: Highlight stories of individuals and communities, emphasizing cultural identity and representation. Use personal anecdotes and testimonials where possible.
   - **Call to Action**: Encourage community participation, whether through donations, event attendance, or volunteer opportunities. Make the impact of contributions clear and relatable.

This context profile serves as a foundational guide for creating personalized and effective content for the Media Arts Center San Diego, ensuring alignment with their mission and values.

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