🌟 Support Wellness, Support SWC! 🌟For 38 years, individual volunteers &amp; donors have been the backbone of Shepherd Wellness Community. You&rsquo;ve seen us in Hazelwood, at our drop-in center, or at the Church of the Good Shepherd. You&rsquo;ve seen us through potlucks, makeshift kitchens, and a global pandemic. We can&#39;t help people living with HIV/AIDS improve their wellness without you. &nbsp; How you can help power our mission:<ol fr-original-style="" style="width: 100%; box-sizing: inherit;"><li fr-original-style="" style="box-sizing: inherit;">Donate: Every dollar counts. Pledge a recurring monthly donation now to help us reach our goal.</li><li fr-original-style="" style="box-sizing: inherit;">Share: Share our campaign with your friends, family, and on social media. Your advocacy will amplify our impact.</li><li fr-original-style="" style="box-sizing: inherit;">Volunteer: Your time and skills can make an impact, too.</li></ol>Thank you for supporting our mission. Your support is invaluable.

<img src="https://res.cloudinary.com/hxn9dbuhd/image/upload/v1763044993/wysiwyg/r7vnhx1q3vwtt3x1upyu.jpg" style="width: 711px; display: block; vertical-align: top; margin: 5px auto; text-align: center; position: relative; max-width: 100%; cursor: pointer; padding: 0px 1px; user-select: none; box-sizing: inherit;" fr-original-style="width: 711px; display: block; vertical-align: top; margin: 5px auto; text-align: center;" fr-original-class="fr-draggable"> Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name, Thank you, thank you for your monthly commitment to the Shepherd Wellness Community. This donation greatly helps our mission of helping people with HIV/AIDS improve their wellness. Your contribution will help sustain Shepherd Wellness Community&#39;s work and enable us to provide support groups, health education programs, Wellness Dinners, social and recreational outings, and transportation for our members living with HIV/AIDS.&nbsp;Your generous contribution makes our work possible, and we sincerely appreciate your support.&nbsp; Richard KrugExecutive Director<a fr-original-style="" href="mailto:office@swconline.org" rel="noopener noreferrer" style="text-decoration-color: initial; user-select: auto; box-sizing: inherit;" target="_blank">office@swconline.org</a> <span contenteditable="false" data-button-color="{{#e75555}}" data-custom-link="{{https://swconline.org/}}" data-custom-variable="{{custom-link-button-2214afcd-887f-451a-ab9a-5ad435b48de8}}" data-text="{{Learn More}}" fr-original-class="fr-deletable styled-tag-button" fr-original-style="background-color: #e75555" style="background-color: rgb(231, 85, 85); border-radius: 8px; height: 36px; color: rgb(255, 255, 255); padding: 8px 16px; font-size: 14px; line-height: 20px; font-family: Roboto; font-weight: 500; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Learn More&nbsp; &nbsp; &nbsp; &nbsp;<span contenteditable="false" data-button-color="{{#e75555}}" data-custom-link="{{https://wellness.ivolunteer.com/}}" data-custom-variable="{{custom-link-button-375a7241-47c3-4298-b083-0db5dfecc51a}}" data-text="{{ Volunteer }}" fr-original-class="fr-deletable styled-tag-button" fr-original-style="background-color: #e75555" style="background-color: rgb(231, 85, 85); border-radius: 8px; height: 36px; color: rgb(255, 255, 255); padding: 8px 16px; font-size: 14px; line-height: 20px; font-family: Roboto; font-weight: 500; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">&nbsp;Volunteer&nbsp;&nbsp; &nbsp; &nbsp; <span contenteditable="false" data-button-color="{{#e75555}}" data-custom-variable="{{form-link-button-3611ba7d-0307-4484-a1ce-75508a9366c3}}" data-prefilled-form-id="{{a591356e-84b6-42ed-b417-5876d2e546f4}}" data-prefilled-form-type="{{DonationForm}}" data-text="{{Share campaign}}" fr-original-class="fr-deletable styled-tag-button" fr-original-style="background-color: #e75555" style="background-color: rgb(231, 85, 85); border-radius: 8px; height: 36px; color: rgb(255, 255, 255); padding: 8px 16px; font-size: 14px; line-height: 20px; font-family: Roboto; font-weight: 500; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">Share campaign&nbsp;

🌟 Support Wellness, Support SWC! 🌟For 38 years, individual volunteers &amp; donors have been the backbone of Shepherd Wellness Community. You’ve seen us in Hazelwood, at our drop-in center, or at the Church of the Good Shepherd. You’ve seen us through potlucks, makeshift kitchens, and a global pandemic. We can't help people living with HIV/AIDS improve their wellness without you.   How you can help power our mission:<ol><li>Donate: Every dollar counts. Pledge a recurring monthly donation now to help us reach our goal.</li><li>Share: Share our campaign with your friends, family, and on social media. Your advocacy will amplify our impact.</li><li>Volunteer: Your time and skills can make an impact, too.</li></ol>Thank you for supporting our mission. Your support is invaluable.

Wellness Programming for people living with HIV/AIDS

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Shepherd Wellness Community

### Context Profile for Shepherd Wellness Community

1. **Organization Mission & Cause**:
   - **Mission**: Shepherd Wellness Community (SWC) is dedicated to providing support and wellness services to individuals living with HIV/AIDS. Their mission emphasizes the importance of community, health, and empowerment for those affected by the epidemic.
   - **Cause**: SWC aims to improve the quality of life for people living with HIV/AIDS through various wellness programs, including nutritional support, social activities, and educational resources. Their focus is on fostering a supportive environment that promotes health and well-being.

2. **Type of Activities**:
   - **Wellness Dinners**: Regular communal meals that provide nutritional support and foster social connections among participants.
   - **Fundraising Events**: Notable events include the "Red Ribbon Benefit Silent Auction," which raises funds for their programs. The auction features items donated by supporters, with proceeds directly benefiting SWC's initiatives.
   - **Community Programs**: SWC offers various programs aimed at enhancing the lives of those living with HIV/AIDS, including educational workshops and support groups.

3. **Tone of Voice**:
   - The tone of SWC's communications is **friendly**, **supportive**, and **inspiring**. They use language that is accessible and warm, aiming to create a welcoming atmosphere for individuals seeking help and community. The tone also conveys urgency in fundraising efforts, encouraging participation and support.

4. **Emoji Usage**:
   - The website and email communications do not prominently feature emojis. The language is straightforward and professional, focusing on clarity and the importance of the message rather than embellishments.

5. **Key Facts**:
   - **Founding Info**: SWC was established to address the needs of individuals living with HIV/AIDS, providing essential support services.
   - **Scale**: The organization operates locally in Pittsburgh, PA, and engages with a community of individuals affected by HIV/AIDS.
   - **Impact Metrics**: Specific metrics are not detailed on the website, but the organization highlights the importance of community support and participation in their programs.
   - **Volunteer Info**: Opportunities for volunteering may be available, though specific details are not prominently featured on the website.

6. **Writing Guidelines**:
   - **Style**: Use clear, concise language that reflects the organization's mission and values. Avoid overly technical jargon to ensure accessibility.
   - **Engagement**: Incorporate a friendly and welcoming tone, encouraging community involvement and support.
   - **Call to Action**: Clearly state the purpose of communications, whether it's to invite participation in events, solicit donations, or inform about programs.
   - **Personalization**: Use personalized greetings in emails to foster a sense of connection with the audience.

This context profile serves as a guide for creating tailored content that aligns with the Shepherd Wellness Community's mission, tone, and activities, ensuring that communications resonate with their audience and effectively promote their cause.

Shepherd Wellness Community

Wellness Programming for people living with HIV/AIDS

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