Quick Facts: The War on Beef

• Family Farms Disappearing: Over 141,000 farms lost between 2017 and 2022. Only 1.89 million remain in the U.S.
• Health Crisis Rising: Obesity rates at 42% and Type 2 diabetes cases quadrupled since 1980.
• Beef Industry Centralized: Just 4 corporations control 85% of U.S. beef.
• Big Pharma Priorities: $19.6 billion spent on ads, $102 billion on research—focused on profit, not solutions.

Captured Domains

• Beef.org: Controlled by NCBA and the Big 4 Meatpackers.
• Health.com: Owned by People Magazine.
• Science.com: Powered by Bill Gates.
• Beef.com: Once misused by PETA.

We’re fighting for scraps, battling corporate control and social media algorithms to reclaim the truth.

The First Battlefield: Beef.com

The Beef Initiative, through the I Am Texas Slim Foundation, is leading the charge to reclaim our food systems and restore health, integrity, and independence. Beef.com will be our first battleground to decentralize food, empower ranchers, and fight back in the War on Beef.

The Mission: SAVE BEEF

The I Am Texas Slim Foundation and The Beef Initiative are on a mission to reclaim our food systems, empower ranchers, and restore health to our communities. Your contribution will directly fund the acquisition and development of Beef.com, a groundbreaking platform that will:

• Decentralize Food Systems: Give ranchers direct access to consumers, bypassing corporate middlemen.
• Empower Ranchers: Create opportunities for small and local producers to thrive.
• Promote Transparency: Ensure trust and integrity in food sourcing with innovative tools.
• Enhance Relief Efforts: Utilize AI to identify rancher needs, predict challenges, and mobilize support faster during crises.
• Drive Innovation: Leverage AI and technology to analyze market trends, optimize supply chains, and unlock profitable opportunities for stakeholders.

Why This Matters

Over 85% of beef processing is controlled by just four corporations. Our food supply is centralized, leaving ranchers squeezed and consumers disconnected. Beef.com is more than a website—it’s a movement to take back control of our food and our health.

How You Can Make a Difference

Ajalah Efem from the South Bronx is leading with Texas Slim-- will you?

1. Donate: Your contribution will directly fund the acquisition and development of Beef.com. Every dollar gets us closer to decentralizing food systems and empowering ranchers.

   • $25–$100: Join the movement with recognition as a supporter.
   • $500–$1,000: Receive exclusive updates and special invitations to community events.
   • $5,000+: Be recognized as a foundational partner shaping the future of food sovereignty.

2. Share: Spread the word! Sharing this campaign amplifies our mission to a larger audience. Together, we can inspire action.

3. Volunteer: Contribute your time and skills to support our educational programs, community outreach, or platform development.

Impact Metrics

• 141,733 farms lost in the U.S. over the last five years. This ends now.
• Rising demand for local, nutrient-dense beef: Over 68% of consumers want transparency and quality in their food.
• Growing awareness of the health crisis: 42.4% obesity rates in the U.S. linked to ultra-processed foods.

With Beef.com, we can reverse these trends and build a future that prioritizes food sovereignty, transparency, and health.

Our Vision for Beef.com

• Decentralize Food Systems: Connect ranchers directly with consumers, cutting out corporate middlemen.
• Empower Ranchers: Enable small and local producers to thrive in a fair and open marketplace.
• Promote Transparency: Build trust in food sourcing through cutting-edge tools and clear practices.
• Relief Support Systems: Quickly identify and address rancher needs during crises, ensuring their self-reliance and independence.
• Rancher-Researcher-Donor Collaboration: Foster partnerships that advance regenerative practices, fund innovation, and solve key challenges.
• Technology Integration: Harness AI to drive growth, optimize operations, and analyze trends, while using blockchain and IoT to enhance transparency and efficiency.

Call to Action

Your support will directly fund the acquisition of Beef.com, ensuring that this platform becomes a cornerstone of decentralized food systems. Together, we can create a healthier, more sustainable world for generations to come.

Whether you donate, share, or volunteer, your contribution matters. 

Join us in making history with Beef.com.

Donate today and be part of the change.

Want to learn more?

Read about the Team

Learn About the Vision

Contact the Team

Interested in becoming an industry partner in the acquisition of Beef.com? 

Contact the Team

Ranchers: 

Expand Your Markets!

For Access to Insider Talks:

Sign the NDA