Ford KTP Cares

### Context Profile for Ford KTP Cares

#### 1. Organization Mission & Cause
Ford KTP Cares is dedicated to supporting the community by providing resources and assistance to individuals and families affected by Type 1 Diabetes (T1D). Their mission is to improve the quality of life for those impacted by T1D through fundraising efforts, community engagement, and educational initiatives. The organization emphasizes the importance of collaboration with local businesses and supporters to maximize their impact.

#### 2. Type of Activities
- **Fundraising Events**: Ford KTP Cares organizes various fundraising activities, including auctions (e.g., the "Ford/BT1D Car Show Auction") where proceeds directly benefit T1D initiatives.
- **Community Programs**: They engage in community outreach and educational programs aimed at raising awareness about Type 1 Diabetes and supporting affected families.
- **Merchandise Sales**: The organization also sells branded merchandise, with proceeds contributing to their mission.

#### 3. Tone of Voice
The tone of voice used by Ford KTP Cares is friendly, inspiring, and community-oriented. Their communications are casual yet professional, aiming to engage and motivate supporters. Phrases like "spread the word" and "let's make this auction a success!" reflect a collaborative and uplifting approach.

#### 4. Emoji Usage
Ford KTP Cares incorporates emojis in their communications to enhance engagement and convey enthusiasm. Common emojis used include:
- 📣 (megaphone) to announce events
- 🚀 (rocket) to signify excitement and progress
- ~ (tilde) in email subject lines to create a casual tone

Emojis are used moderately, primarily in event promotions and emails, to add a friendly touch without overwhelming the content.

#### 5. Key Facts
- **Founding Info**: Specific founding details are not available on the website, but the organization operates under the umbrella of Ford's community initiatives.
- **Scale**: The organization has a total of 11 forms and has conducted 3 email campaigns, indicating active engagement with their audience.
- **Impact Metrics**: While specific metrics are not detailed, the organization highlights the direct benefits of their fundraising efforts towards T1D support.
- **Volunteer Info**: Information about volunteer opportunities may be available on their website, encouraging community involvement.

#### 6. Writing Guidelines
- **Style**: Maintain a friendly and approachable tone, using casual language that invites participation.
- **Engagement**: Use calls to action that encourage community involvement, such as "join us," "help us make a difference," or "be part of the change."
- **Emojis**: Incorporate emojis sparingly to enhance the message and convey enthusiasm, particularly in event promotions and social media posts.
- **Clarity**: Ensure that all communications are clear and concise, providing essential information without unnecessary jargon.

This context profile serves as a foundation for creating personalized content that aligns with Ford KTP Cares' mission, values, and communication style.

Vehicle Registration Fee

Discounted Registration (Ford/UAW, Military, 1st Responders)

We hope you&#39;ll join us for the 17th Annual KTP Open Car &amp; Motorcycle Show in support of Breakthrough T1D (formerly JDRF).&nbsp;First 100 Registrants will get a FREE HAT!&nbsp;

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style="" style="background-color: rgb(248, 248, 255); border: 1px solid rgb(191, 191, 255); border-radius: 4px; color: rgb(42, 42, 196); padding: 1px 8px; font-size: 11px; display: inline-block; margin: 0px; overflow-wrap: anywhere; user-select: none; box-sizing: inherit;">First name , Thank you for registering for the 17th Annual KTP-Breakthrough T1D Open Car &amp; Motorcycle Show on Sunday, September 21, 2025. We appreciate your support! Melissa Bradleymbradle5@ford.com

We hope you'll join us for the 17th Annual KTP Open Car &amp; Motorcycle Show in support of Breakthrough T1D (formerly JDRF). First 100 Registrants will get a FREE HAT!

Ford KTP Cares

17th Annual KTP-Breakthrough T1D Open Car & Motorcycle Show

9308 Cane Run Rd

Vehicle Registration Fee

$25

Discounted Registration (Ford/UAW, Military, 1st Responders)

$20