Main Street West Branch

### Context Profile for Main Street West Branch

1. **Organization Mission & Cause**:
   - **Mission**: Main Street West Branch is dedicated to enhancing the quality of life in West Branch by promoting community engagement, supporting local businesses, and fostering a vibrant downtown area. Their mission emphasizes revitalization and community spirit.
   - **Cause**: The organization focuses on economic development, community events, and supporting local vendors and artisans, aiming to create a thriving local economy and a strong sense of community.

2. **Type of Activities**:
   - **Events**: Main Street West Branch organizes various community events, including "Ladies Night Out," which features local vendors and promotes shopping locally.
   - **Fundraising Campaigns**: They run campaigns to support local businesses and community initiatives, encouraging participation from residents and visitors.
   - **Community Programs**: The organization engages in programs that promote local arts, culture, and history, enhancing community involvement and pride.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly**, **inviting**, and **community-oriented**. It aims to inspire participation and foster a sense of belonging among residents. The language is accessible and encourages engagement without being overly formal.

4. **Emoji Usage**:
   - The organization does not prominently use emojis in their communications, maintaining a more professional and straightforward approach in their messaging.

5. **Key Facts**:
   - **Founding Info**: Specific founding details are not provided on the website, but the organization has been active in the community for several years.
   - **Scale**: Main Street West Branch has conducted 25 forms and sent out 70 email campaigns, indicating a robust engagement strategy.
   - **Impact Metrics**: While specific metrics are not detailed, the organization highlights the importance of local vendor participation and community involvement in their events.
   - **Volunteer Info**: Information regarding volunteer opportunities is not explicitly stated on the website, but community involvement is encouraged through events and programs.

6. **Writing Guidelines**:
   - **Style**: Use clear and concise language that reflects a community-focused mission. Avoid jargon; instead, opt for approachable terms that resonate with local residents.
   - **Engagement**: Encourage participation by using calls to action that invite community members to join events or support local initiatives.
   - **Personalization**: Incorporate personal touches in communications, such as addressing recipients by name, to foster a sense of connection.
   - **Visuals**: While the website does not utilize emojis, consider using engaging visuals and images from events to enhance storytelling in communications.

This context profile serves as a foundational guide for creating personalized and effective content for Main Street West Branch, aligning with their mission and community-focused approach.

ANNUAL SUSTAINING SPONSOR BENEFITS:
Most prominent name and logo on ALL materials and year-round across the Main Street website.
Logo on Historic West Branch Visitor Guide brochures.
Mention in all MSWB press releases and e-newsletters.
Quarterly "Sponsor Spotlights" on social media to highlight your community involvement and showcase your business. Shared on Facebook and Instagram with tags to your business page.
Premier presence at ALL events (logo, live mentions, tags, etc.)

Annual Sustaining Sponsor

PLATINUM EVENT SPONSOR BENEFITS:  Applies to ALL events!
Most prominent name and logo on ALL event materials and event webpages.
Mention in all event press releases and e-newsletters.
A dedicated "Sponsor Spotlight" to highlight your community involvement and showcase your business on Facebook and Instagram with tags to your page.
Premier presence at ALL events.

Platinum Event Sponsor

GOLD SPONSOR BENEFITS:  For selected event(s)
Prominent name and logo inclusion on printed materials (banner, posters, brochures, maps)
Premier inclusion in paid advertising for event
Inclusion in event specific press releases
Logo placement on event webpage
Premier event presence

Gold Event Sponsor (*select your event(s))

SILVER SPONSOR BENEFITS:  For selected event(s)
Name on all printed materials 
Mention in press releases
Name on website
Name & tag on social media (event page)

Silver Event Sponsor (*select your event(s))

BRONZE SPONSOR BENEFITS: For selected event(s)
Name inclusion on event brochures
Name on website

Bronze Event Sponsor (*select your event(s))

<span fr-original-style="color: rgb(32, 33, 36); font-family: Roboto, Arial, sans-serif; font-size: 14.6667px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color:rgb(32, 33, 36);font-family:Roboto, Arial, sans-serif;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Complete this form to confirm your sponsorship selections for 2024-2025 in support of Main Street West Branch (501c3 organization). Thank you for your support and community involvement!<div style="color:rgb(32, 33, 36);font-family:Roboto, Arial, sans-serif;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;line-height:1.5;box-sizing:inherit"> </div><div style="color:rgb(32, 33, 36);font-family:Roboto, Arial, sans-serif;font-size:14.6667px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;line-height:1.5;box-sizing:inherit">Questions?  Contact Jessi Simon, Executive Director, at 319-643-7100 or mainstreetwestbranch@gmail.com</div>

Hi <span data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for completing the 2025 sponsor commitment form and for your generous support of Main Street West Branch. Your contribution is essential to the success of our programs, events, and revitalization efforts, helping us preserve and enhance the charm and vibrancy of our downtown. We are thrilled to partner with you and will be in touch soon with additional details about your sponsorship benefits and how you’ll be recognized for your contribution. Your receipt is attached for this qualied sponsorship payment. If you have any questions in the meantime, don’t hesitate to reach out to us at mainstreetwestbranch@gmail.com or 319-643-7100. Once again, thank you for your support and commitment to making West Branch a great place to live, work, and visit. With gratitude, Jessi Simon Executive Director Main Street West Branch

Complete this form to confirm your sponsorship selections for 2024-2025 in support of Main Street West Branch (501c3 organization). Thank you for your support and community involvement!<div> </div><div>Questions?  Contact Jessi Simon, Executive Director, at 319-643-7100 or mainstreetwestbranch@gmail.com</div>

Main Street West Branch

2024-25 Main Street Sponsorship Options and Benefits

127 W Main St

Annual Sustaining Sponsor

$10,000

Platinum Event Sponsor

$5,000

Gold Event Sponsor (*select your event(s))

$1,000

Silver Event Sponsor (*select your event(s))

$500

Bronze Event Sponsor (*select your event(s))

$250