City of Webb City

### Context Profile for City of Webb City

1. **Organization Mission & Cause:**
   - The City of Webb City aims to foster a vibrant community through events and activities that promote local culture, unity, and celebration. Their mission is centered around community engagement and enhancing the quality of life for residents through various public events, such as parades and festivals.

2. **Type of Activities:**
   - **Events:** The organization hosts various community events, including the annual "Webb City Historic Downtown Christmas Parade," which celebrates the holiday season and showcases local goodwill.
   - **Fundraising Campaigns:** They organize fundraising initiatives to support community activities and events.
   - **Community Programs:** The city promotes community involvement through volunteer opportunities and participation in local events.

3. **Tone of Voice:**
   - The tone of the website and communications is **friendly**, **inviting**, and **informative**. The language is straightforward and accessible, aiming to engage the community and encourage participation in events. There is a sense of community pride and celebration in the messaging.

4. **Emoji Usage:**
   - The website does not prominently feature emojis in its content. However, informal communications (like social media posts or casual emails) may include emojis to enhance engagement and convey a friendly tone.

5. **Key Facts:**
   - **Founding Info:** Webb City has a rich history, but specific founding details were not highlighted on the website.
   - **Scale:** The organization has a total of 10 forms and has sent out 59 email campaigns, indicating active engagement with the community.
   - **Impact Metrics:** While specific metrics were not detailed on the website, the success of events like the Christmas Parade suggests a strong community turnout and participation.
   - **Volunteer Info:** The organization encourages community members to volunteer for events, fostering a sense of ownership and involvement among residents.

6. **Writing Guidelines:**
   - **Style:** Use clear, concise language that is easy to understand. Aim for a friendly and inviting tone that encourages community participation.
   - **Structure:** Use headings and bullet points for clarity, especially in event descriptions and guidelines.
   - **Engagement:** Incorporate calls to action that invite community members to participate or volunteer.
   - **Inclusivity:** Ensure that all communications are welcoming to diverse community members, avoiding jargon or overly formal language.

### Actionable Insights:
- When crafting content for the City of Webb City, focus on community engagement and pride. Use a friendly and inviting tone that encourages participation in events.
- Highlight the importance of local culture and community spirit in messaging, especially for events like the Christmas Parade.
- Consider using visual elements (like images or light graphics) to enhance engagement, especially in social media or email campaigns.
- Ensure that all communications are accessible and inclusive, appealing to a broad audience within the community.

$10 per person, limit 2 per purchase
Passes may be picked up anytime after 9 a.m. on Friday, April 4th, 2025

*Note, on the purchase page there is a donation option.  There is no donation needed to purchase.  Simply choose the "other" option in the dropdown menu and then type $0 in the amount box.

Spring Shop Hop VIP Pass

Now is the  time to purchase your Spring Shop Hop VIP pass.  For $10 each, limit 2 per person (*we will be watching this closely.  We have had a few people make several purchases in order to purchase more than two.  The two pass rule was put in place to allow opportunity for as many people as possible.  If you have more than two people in your party, please have them purchase passes.) - Pass holders will receive a swag bag, an exclusive VIP coupon book and swag from each of the participating merchants!  Visit each spot on the map and get entered into a drawing for a huge basket full of items from Webb City Downtown Merchants.   Remember - VIP passes are $10 and are limited to two per purchase. VIP passes are limited! Passes may be picked up at the Webb City Area Chamber of Commerce anytime after 9 a.m. on Friday, March 4, 2025

Hello <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">First name <span contenteditable="false" data-custom-variable="{{lastname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">Last name, Thank you from each of the partccipating merchants, the Webb City Chamber of Commerce and the City of Webb City for choosing to participate in the 2025 Downtown Spring Shop Hop! 📭   at Downtown Webb City, MIssouri⌚   On <span contenteditable="false" data-custom-variable="{{date-variable-e6d1c9f1-a30a-45fc-ba15-c2f82c3a86ef}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;-webkit-user-select:none;box-sizing:inherit">Date As a reminder, you may pick your purchased VIP Passes at the Webb City Chamber of Commerce anytime after 9 a.m. on Friday, April 4, 2025. Kind regards. Erin Turnereturner@webbcity.org

Now is the  time to purchase your Spring Shop Hop VIP pass.  For $10 each, limit 2 per person (*we will be watching this closely.  We have had a few people make several purchases in order to purchase more than two.  The two pass rule was put in place to allow opportunity for as many people as possible.  If you have more than two people in your party, please have them purchase passes.) - Pass holders will receive a swag bag, an exclusive VIP coupon book and swag from each of the participating merchants!  Visit each spot on the map and get entered into a drawing for a huge basket full of items from Webb City Downtown Merchants.   Remember - VIP passes are $10 and are limited to two per purchase. VIP passes are limited! Passes may be picked up at the Webb City Area Chamber of Commerce anytime after 9 a.m. on Friday, March 4, 2025

City of Webb City

2025 Downtown Spring Shop Hop VIP Pass

Downtown Webb City

Spring Shop Hop VIP Pass

$10