BUILD INITIATIVE

### Context Profile for BUILD Initiative

**1. Organization Mission & Cause:**
BUILD Initiative is dedicated to empowering women, particularly in the trades, by fostering a supportive community and providing resources for professional development. Their mission revolves around advocating for gender equity in traditionally male-dominated fields, promoting leadership, and enhancing opportunities for women through education and training.

**2. Type of Activities:**
- **Events:** The organization hosts various events, including the "NOW Feminist Convening," which focuses on discussions around voting strategies and opportunities. They also conduct training sessions like the "Community Advocate Bystander Training."
- **Fundraising Campaigns:** They engage in fundraising through events and partner spotlights, offering limited partner tables for sponsorship.
- **Community Programs:** BUILD Initiative runs programs aimed at increasing the representation of women in trades and providing networking opportunities.

**3. Tone of Voice:**
The tone of the website and communications is **friendly, professional, and inspiring**. The language is accessible and encourages engagement, reflecting a community-oriented approach. The use of direct address (e.g., "Hello [First Name]") in emails adds a personal touch.

**4. Emoji Usage:**
The organization does not prominently feature emojis in their communications. The tone remains professional and straightforward, focusing on clarity and engagement without the use of emojis.

**5. Key Facts:**
- **Founding Info:** The specific founding date is not mentioned on the website.
- **Scale:** The organization has a total of 9 forms and has conducted 10 email campaigns, indicating an active engagement strategy.
- **Impact Metrics:** While specific metrics are not detailed on the website, the focus on community engagement and training suggests a commitment to measurable outcomes in women's empowerment.
- **Volunteer Info:** There is no explicit mention of volunteer opportunities on the website, but the community-oriented nature implies potential for volunteer involvement.

**6. Writing Guidelines:**
- **Style:** Use a conversational yet professional tone. Address the audience directly to foster a sense of community.
- **Structure:** Keep content clear and concise, using headings and bullet points where appropriate to enhance readability.
- **Personalization:** Incorporate personalized greetings in communications (e.g., using the recipient's first name).
- **Call to Action:** Encourage engagement through clear calls to action, whether for event registration, donations, or participation in programs.

This context profile provides a comprehensive overview of BUILD Initiative, focusing on their mission, activities, and communication style to guide the creation of personalized and effective content.

Includes admission for 2 people. Please send your guest's name and email address to jrodriguez@mccei.org

BOGO Deal - General Admission

Includes admission for 2 students/apprentices. Please send your guest's name and email address to jrodriguez@mccei.org

BOGO Deal - Students/Apprentices

Exclusive opportunity to speak at the conference.
Prominent logo placement on event materials.
Prime exhibition space with an outreach table. 
40 event tickets. 

Tickets may be gifted.
Friday Mixer included.

Platinum Sponsorship

Priority speaker opportunity during a conference session.
Prominent logo placement on event materials.
Prime exhibition space with an outreach table. 
20 event tickets. 

Tickets may be gifted.
Friday Mixer included.

Gold Sponsorship

Logo placement on event materials.
Basic exhibition space with an outreach table. 
12 event tickets. 

Tickets may be gifted.
Friday Mixer included.

Silver Sponsorship

Logo placement on event materials.
Basic exhibition space with an outreach table. 
10 event tickets. 

Tickets may be gifted.
Friday Mixer included.

Bronze Sponsorship

Logo placement on event materials.
Outreach table. 
6 event tickets. 

Tickets may be gifted.
Friday Mixer included.

Copper Sponsorship

Logo on outreach materials.
Outreach Table.
2 event tickets.

Tickets may be gifted.
Friday Mixer included.

Brass Sponsorship

Full admission. Includes all meals.

Friday Mixer included.

General Admission

Full admission.  Includes all meals.

Friday Mixer included.

Apprentice/Student

This ticket is reserved for those who are guests of sponsors. Full admission. Includes all meals. 

Friday Mixer included.

 Please contact jrodriguez@mccei.org for discount code!

Guest of Sponsor

This ticket is reserved for sponsor booth volunteers. Please contact jrodriguez@mccei.org for the discount code!

Sponsor Booth Volunteer

<h2><span fr-original-style="font-size: 12pt; font-family: &quot;Open Sans&quot;, sans-serif; color: rgb(178, 158, 132); background-color: transparent; font-weight: 700; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-variant-alternates: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:12pt;font-family:&quot;Open Sans&quot;, sans-serif;color:rgb(178, 158, 132);background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">BEYOND EQUAL OPPORTUNITY</h2><h2><span fr-original-style="font-size: 12pt; font-family: &quot;Open Sans&quot;, sans-serif; color: rgb(178, 158, 132); background-color: transparent; font-weight: 700; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-variant-alternates: normal; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-position: normal; font-variant-emoji: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;" style="font-size:12pt;font-family:&quot;Open Sans&quot;, sans-serif;color:rgb(178, 158, 132);background-color:transparent;font-weight:700;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre-wrap;box-sizing:inherit">HER EQUITY, HER IMPACT</h2><p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit">Break barriers, swap stories, and level-up at this regional summit for women in the trades and our allies. Attendees, speakers, and sponsors take this opportunity to build community within their own established systems, as well as reach across trades to connect and exchange ideas. Let's build, weld, wire, and rise— together!<p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit"> Sponsor Tickets:If you are the guest of a sponsor and are having issues with your "Guest of Sponsor Ticket", email your information to jrodriguez@mccei.org for assistance.<hr /> <p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit">February 28<p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit">5:30 pm - 7:00 pm – WIC Week Warm-Up Mixer at the DoubleTree by Hilton Hotel Columbia<p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit"> <p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit">March 1 Summit Agenda and Speakers (<a href="https://www.canva.com/design/DAGeGOk7cGA/OEemwqeW97JFo7_IE66ZAA/view?utm_content=DAGeGOk7cGA&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=hcd6b16e53b" style="text-decoration-color:initial;-webkit-user-select:auto;box-sizing:inherit">Click here for details</a>)*<p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit"><span fr-original-style="color: rgb(34, 34, 34); font-family: Arial, Helvetica, sans-serif; font-size: small; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: 0.25px; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: inline !important; float: none;" style="color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:0.25px;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Topics include negotiation and advocacy, on-site equity, physical and mental wellness, mentorship, and more.<p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit"> <p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit">*BUILD reserves the right to modify the schedule to best reflect resources and the event's best interest.<hr /><h3>Logistics and Pro-Tips for Attendees </h3><p style="margin:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);width:100%;line-height:1.5;box-sizing:inherit">Attire:  <ul><li style="margin-top:0px;margin-right:0px;margin-bottom:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);box-sizing:inherit;line-height:1.15">Comfortable attire, come as you are</li><li style="margin-top:0px;margin-right:0px;margin-bottom:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);line-height:1.15;box-sizing:inherit">No shorts or sleeveless garments </li><li style="margin-top:0px;margin-right:0px;margin-bottom:0px;color:rgb(34, 34, 34);font-family:Arial, Helvetica, sans-serif;font-size:small;font-style:normal;font-weight:400;text-align:start;text-indent:0px;background-color:rgb(255, 255, 255);line-height:1.15;box-sizing:inherit">Wear your branded or org colors if you so desire</li></ul>Hotel Information:<a href="https://www.hilton.com/en/attend-my-event/bwichdt-91g-664d821b-31f0-4165-b3f7-b69d510e2565/" style="text-decoration-color:initial;box-sizing:inherit;-webkit-user-select:auto">Maryland Tradeswomen Summit Room Block</a> (available until February 14th)DoubleTree by Hilton Hotel Columbia5485 Twin Knolls Road, Columbia, MD 21045-3247Guests can also call the Hilton reservation line at 1-800-455-8667 and use the SRP code C-91G for the "Maryland Tradeswomen Summit Room Block."  Family Care:Limited stipends may be available for family care through third-party sponsors. More information is forthcoming.

Hi <span data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , Thank you for registering for our event and supporting our cause. Your registration greatly helps our mission to build community and gear up women across the industry with the best information on relevant topics. 🚀 If you would like to contribute further, contact us to become a volunteer, or talk to your friends about our cause! Respectfully,Maryland Tradeswomen's Summit Coalition

BEYOND EQUAL OPPORTUNITYHER EQUITY, HER IMPACTBreak barriers, swap stories, and level-up at this regional summit for women in the trades and our allies. Attendees, speakers, and sponsors take this opportunity to build community within their own established systems, as well as reach across trades to connect and exchange ideas. Let's build, weld, wire, and rise— together! Sponsor Tickets:If you are the guest of a sponsor and are having issues with your "Guest of Sponsor Ticket", email your information to jrodriguez@mccei.org for assistance.<hr /> February 285:30 pm - 7:00 pm – WIC Week Warm-Up Mixer at the DoubleTree by Hilton Hotel Columbia March 1 Summit Agenda and Speakers (<a href="https://www.canva.com/design/DAGeGOk7cGA/OEemwqeW97JFo7_IE66ZAA/view?utm_content=DAGeGOk7cGA&amp;utm_campaign=designshare&amp;utm_medium=link2&amp;utm_source=uniquelinks&amp;utlId=hcd6b16e53b">Click here for details</a>)*Topics include negotiation and advocacy, on-site equity, physical and mental wellness, mentorship, and more. *BUILD reserves the right to modify the schedule to best reflect resources and the event's best interest.<hr />Logistics and Pro-Tips for Attendees Attire:  <ul><li>Comfortable attire, come as you are</li><li>No shorts or sleeveless garments </li><li>Wear your branded or org colors if you so desire</li></ul>Hotel Information:<a href="https://www.hilton.com/en/attend-my-event/bwichdt-91g-664d821b-31f0-4165-b3f7-b69d510e2565/">Maryland Tradeswomen Summit Room Block</a> (available until February 14th)DoubleTree by Hilton Hotel Columbia5485 Twin Knolls Road, Columbia, MD 21045-3247Guests can also call the Hilton reservation line at 1-800-455-8667 and use the SRP code C-91G for the "Maryland Tradeswomen Summit Room Block."  Family Care:Limited stipends may be available for family care through third-party sponsors. More information is forthcoming.

BUILD INITIATIVE

Maryland Tradeswomen Summit 2025

Mary Ellen Duncan Hall

Platinum Sponsorship

$10,000

Gold Sponsorship

$5,000

Silver Sponsorship

$3,000