American Society of Interior Designers, San Diego

### Context Profile for American Society of Interior Designers, San Diego (ASID San Diego)

#### 1. Organization Mission & Cause
The American Society of Interior Designers (ASID) San Diego chapter is dedicated to advancing the profession of interior design and promoting the value of interior design to the public. Their mission emphasizes enhancing the quality of life through design, advocating for the profession, and fostering a community of designers who share knowledge and resources. The organization aims to support interior designers in their professional development and to elevate the standards of the design industry.

#### 2. Type of Activities
ASID San Diego engages in a variety of activities, including:
- **Educational Events**: Workshops, webinars, and speaker series aimed at professional development (e.g., "What I Wish I Knew Starting Out" series).
- **Networking Opportunities**: Events that allow members to connect with peers and industry leaders.
- **Community Programs**: Initiatives that may involve outreach or collaboration with local organizations to promote design excellence.
- **Fundraising Campaigns**: Activities that support the chapter's operations and community initiatives.

#### 3. Tone of Voice
The tone of voice used by ASID San Diego is:
- **Professional**: The language is formal yet approachable, reflecting the seriousness of the design profession.
- **Inspiring**: Communications often aim to motivate and uplift members, encouraging them to pursue excellence in their work.
- **Friendly**: The organization fosters a sense of community, using inclusive language that welcomes engagement and participation.

#### 4. Emoji Usage
ASID San Diego does not prominently use emojis in their communications. The tone remains professional and formal, which aligns with the expectations of a professional organization in the design industry.

#### 5. Key Facts
- **Founding Info**: ASID is a national organization with local chapters, including the San Diego chapter, which serves the regional design community.
- **Scale**: The San Diego chapter has a total of 22 forms and has conducted 35 email campaigns, indicating active engagement with its members.
- **Impact Metrics**: Specific metrics on community impact or membership growth were not detailed on the website but can be inferred from their focus on professional development and community engagement.
- **Volunteer Info**: Opportunities for volunteering and involvement in events are likely available, although specific details were not highlighted on the website.

#### 6. Writing Guidelines
Based on existing content patterns, the following writing guidelines are recommended:
- **Maintain Professionalism**: Use a formal tone that reflects the expertise of the design community.
- **Be Inspirational**: Incorporate motivational language that encourages participation and professional growth.
- **Use Clear and Concise Language**: Ensure that communications are straightforward and easy to understand, avoiding jargon where possible.
- **Engage the Audience**: Use inclusive language that invites members to participate in events and initiatives.
- **Focus on Value**: Highlight the benefits of membership and participation in events, emphasizing how they contribute to professional development and community impact.

This context profile serves as a foundational guide for creating tailored content for ASID San Diego, ensuring alignment with their mission, tone, and activities.

This ticket is reserved for ASID San Diego Chapter Sponsors or Affiliate Members. Chapter sponsors will be given premiere placement. SD Chapter Sponsors of $5,000 or more receive a table and premiere placement at no additional charge.
Ticket includes admission for two people, food and drink, table, table cover, 2 chairs and signage. We are also providing complimentary shuttle service to additional offsite parking throughout the day.

ASID SD Chapter Sponsor or Affiliate Member

This ticket is reserved for Industry Partner- non SD chapter members/ Sponsors.
Ticket includes admission for two people, food and drink, table, table cover, 2 chairs and signage. We are also providing complimentary shuttle service to additional offsite parking throughout the day.

Industry Partner-National or non chapter member

This year on Earth Day we will be hosting our Annual IP Expo. This year we will be adding a full day of learning opportunities for designers. This year we will be expanding our event to showcase more IP Partners and get strong engagement for all. <p style="font-size:1rem;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0px;line-height:1.5;caret-color:rgb(58, 50, 71);color:rgb(58, 50, 71);font-family:&quot;Neue Plak&quot;, -apple-system, blinkmacsystemfont, roboto, &quot;Helvetica Neue&quot;, helvetica, tahoma, arial, sans-serif;text-align:left;width:100%;box-sizing:inherit">Welcome to the SD ASID IP EXPO and Day of Learning!<p style="font-size:1rem;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;caret-color:rgb(58, 50, 71);color:rgb(58, 50, 71);font-family:&quot;Neue Plak&quot;, -apple-system, blinkmacsystemfont, roboto, &quot;Helvetica Neue&quot;, helvetica, tahoma, arial, sans-serif;text-align:left;width:100%;box-sizing:inherit">Join us on Tuesday, April 22, 2025, starting at 1:00 PM for a vibrant day filled with insightful presentations and exceptional networking opportunities, all centered around sustainable design. This engaging event will be held at Marmol Export - Natural Stones & Tiles, located on Miramar Road in San Diego, CA.<p style="font-size:1rem;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;caret-color:rgb(58, 50, 71);color:rgb(58, 50, 71);font-family:&quot;Neue Plak&quot;, -apple-system, blinkmacsystemfont, roboto, &quot;Helvetica Neue&quot;, helvetica, tahoma, arial, sans-serif;text-align:left;width:100%;box-sizing:inherit">Event Highlights:<ul><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Expo and Networking: 2:00 PM - 8:00 PM<ul><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Explore various booths showcasing innovative products and services for the design trade. Network with industry leaders and professionals dedicated to sustainability and forward-thinking in design.</li></ul></li><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Set-Up for IP Partners: Noon - 2:00 PM<ul><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Partners will receive a six-foot table, table cover, and two chairs for their displays. Table price includes the use of shuttle, food, and drink all day.</li></ul></li><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Raffle Participation: Each IP is invited to bring a raffle prize, enhancing engagement at your booth with winners selected at 7:30 PM. Raffle items will remain at your table so designers must go to every table to see what items they have to select from.</li><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Refreshments: Enjoy a selection of refreshments available throughout the event to keep you refreshed and ready to connect.</li><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Seminars and CEU Opportunities: 1:00 PM - 6:00 PM Designers may attend seminars and earn CEUs focused on the latest in sustainable practices and design innovation.</li><li style="margin:0px;padding:0px;list-style-position:inside;box-sizing:inherit">Featured Speaker: Jenna Gaidusek, an expert on AI Tools for Designers, will provide valuable insights into leveraging technology in design.</li></ul><p style="font-size:1rem;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;caret-color:rgb(58, 50, 71);color:rgb(58, 50, 71);font-family:&quot;Neue Plak&quot;, -apple-system, blinkmacsystemfont, roboto, &quot;Helvetica Neue&quot;, helvetica, tahoma, arial, sans-serif;text-align:left;width:100%;box-sizing:inherit">Special Invitation to Industry Partners: If you have a CEU course or speaker related to sustainable design, please contact <a href rel="nofollow noopener noreferrer" style="background-color:transparent;color:var(--eds-control,#3659e3);text-decoration:none;font-size:1rem;text-decoration-color:initial;-webkit-user-select:auto;box-sizing:inherit" target="_blank">president-elect@casd.asid.org</a> to share your knowledge and expertise. Content will lock in no later than Feb. 26, 2025 so reach out ASAP if you want your content to be considered.<p style="font-size:1rem;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;caret-color:rgb(58, 50, 71);color:rgb(58, 50, 71);font-family:&quot;Neue Plak&quot;, -apple-system, blinkmacsystemfont, roboto, &quot;Helvetica Neue&quot;, helvetica, tahoma, arial, sans-serif;text-align:left;width:100%;box-sizing:inherit">Booth Registration: Secure your space today. Best spaces to be chosen for earliest registrants and our local chapter sponsors.<p style="font-size:1rem;font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;caret-color:rgb(58, 50, 71);color:rgb(58, 50, 71);font-family:&quot;Neue Plak&quot;, -apple-system, blinkmacsystemfont, roboto, &quot;Helvetica Neue&quot;, helvetica, tahoma, arial, sans-serif;text-align:left;width:100%;box-sizing:inherit">Don’t miss out on this opportunity to connect with designers, and be part of a community committed to sustainable and innovative design. See you at the IP EXPO and Day of Learning!

Thank you for signing up to participate in our IP Expo/ Day of Learning on 4/22/2025 at Marmol Export USA In San Diego. As soon as we lock in our schedule on 2/26/2025, we will reach out and send an update. If you have any immediate question, please feel free to contact me at <a href="mailto:president-elect@casd.asid.org" style="text-decoration-color:initial;-webkit-user-select:auto;box-sizing:inherit">president-elect@casd.asid.org</a>. Thank you for your participation and support of our San Diego Chapter. Regards, Kirsten Recce, ASID Affiliate Member President-Elect San DiegoAmerican Society of Interior Designers302 Washington Street, Suite 154San Diego, CA. 92103T 760-473-8770 E president-elect@casd.asid.org |  www.casd.asid.org

This year on Earth Day we will be hosting our Annual IP Expo. This year we will be adding a full day of learning opportunities for designers. This year we will be expanding our event to showcase more IP Partners and get strong engagement for all. <p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0px;line-height:1.5;text-align:left;width:100%;box-sizing:inherit;max-width:100%">Welcome to the SD ASID IP EXPO and Day of Learning!<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;text-align:left;width:100%;box-sizing:inherit;max-width:100%">Join us on Tuesday, April 22, 2025, starting at 1:00 PM for a vibrant day filled with insightful presentations and exceptional networking opportunities, all centered around sustainable design. This engaging event will be held at Marmol Export - Natural Stones &amp; Tiles, located on Miramar Road in San Diego, CA.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;text-align:left;width:100%;box-sizing:inherit;max-width:100%">Event Highlights:<ul><li>Expo and Networking: 2:00 PM - 8:00 PM<ul><li>Explore various booths showcasing innovative products and services for the design trade. Network with industry leaders and professionals dedicated to sustainability and forward-thinking in design.</li></ul></li><li>Set-Up for IP Partners: Noon - 2:00 PM<ul><li>Partners will receive a six-foot table, table cover, and two chairs for their displays. Table price includes the use of shuttle, food, and drink all day.</li></ul></li><li>Raffle Participation: Each IP is invited to bring a raffle prize, enhancing engagement at your booth with winners selected at 7:30 PM. Raffle items will remain at your table so designers must go to every table to see what items they have to select from.</li><li>Refreshments: Enjoy a selection of refreshments available throughout the event to keep you refreshed and ready to connect.</li><li>Seminars and CEU Opportunities: 1:00 PM - 6:00 PM Designers may attend seminars and earn CEUs focused on the latest in sustainable practices and design innovation.</li><li>Featured Speaker: Jenna Gaidusek, an expert on AI Tools for Designers, will provide valuable insights into leveraging technology in design.</li></ul><p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;text-align:left;width:100%;box-sizing:inherit;max-width:100%">Special Invitation to Industry Partners: If you have a CEU course or speaker related to sustainable design, please contact <a target="_blank">president-elect@casd.asid.org</a> to share your knowledge and expertise. Content will lock in no later than Feb. 26, 2025 so reach out ASAP if you want your content to be considered.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;text-align:left;width:100%;box-sizing:inherit;max-width:100%">Booth Registration: Secure your space today. Best spaces to be chosen for earliest registrants and our local chapter sponsors.<p style="font-style:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;text-indent:0px;text-transform:none;white-space:normal;word-spacing:0px;-webkit-text-stroke-width:0px;text-decoration:none;margin:0px;padding:0.625rem 0px 0px;line-height:1.5;text-align:left;width:100%;box-sizing:inherit;max-width:100%">Don’t miss out on this opportunity to connect with designers, and be part of a community committed to sustainable and innovative design. See you at the IP EXPO and Day of Learning!

American Society of Interior Designers, San Diego

Add a donation for American Society of Interior Designers, San Diego

2025 San Diego ASID Industry Partner Expo and Designer Day of Learning- Call for IP Partners to Participate

7992 Miramar Rd

ASID SD Chapter Sponsor or Affiliate Member

$450

Industry Partner-National or non chapter member

$750