Monterey Bay CRFG

### Context Profile for Monterey Bay CRFG

1. **Organization Mission & Cause**:
   - **Mission**: Monterey Bay CRFG (California Rare Fruit Growers) is dedicated to the preservation and promotion of rare and unusual fruit varieties. They aim to educate the public about these fruits and their cultivation, fostering a community of fruit enthusiasts and gardeners.
   - **Cause**: The organization focuses on biodiversity in fruit cultivation, ensuring that rare fruit varieties are not lost and are accessible to future generations.

2. **Type of Activities**:
   - **Events**: The organization hosts various events, including the "Apple Tasting at Wilder Ranch," where attendees can sample over 70 varieties of apples, including rare and locally bred types.
   - **Community Programs**: They engage in educational outreach, workshops, and volunteer opportunities, encouraging community involvement in fruit cultivation and appreciation.
   - **Fundraising Campaigns**: They organize events that serve as fundraising opportunities, such as the aforementioned apple tasting, which also promotes community engagement.

3. **Tone of Voice**:
   - The tone of the website and communications is **friendly, casual, and inviting**. The language is accessible, aiming to engage a broad audience, including families and individuals interested in gardening and fruit cultivation. 
   - The use of exclamation points and direct invitations to participate (e.g., "Bring your family and friends!") contributes to a warm and welcoming atmosphere.

4. **Emoji Usage**:
   - The organization uses emojis sparingly but effectively in their communications. For instance, the apple emoji (🍎) is used in email subject lines to add a playful touch and draw attention to events related to fruit. This suggests a friendly and approachable brand image.

5. **Key Facts**:
   - **Founding Info**: Specific founding details were not provided on the website.
   - **Scale**: The organization has conducted 14 total forms and 14 email campaigns, indicating an active engagement with their community.
   - **Impact Metrics**: The apple tasting event served over 500 people last year, showcasing their ability to attract significant community participation.
   - **Volunteer Info**: They encourage volunteering at events, offering free admission to volunteers and emphasizing the fun and community aspect of participation.

6. **Writing Guidelines**:
   - **Style**: Use a friendly and conversational tone. Avoid overly formal language; instead, aim for an approachable style that invites participation.
   - **Structure**: Use short paragraphs and bullet points for clarity. Include calls to action that encourage community involvement and participation.
   - **Content**: Highlight the educational aspect of events and the joy of discovering new fruit varieties. Use engaging language that reflects excitement and enthusiasm for fruit cultivation and community events.
   - **Visuals**: Incorporate emojis where appropriate to maintain a light-hearted tone, especially in subject lines and social media posts.

This context profile provides a comprehensive understanding of Monterey Bay CRFG, enabling AI assistants to create tailored and effective content that resonates with the organization’s mission and audience.

Fast Pass Admission to the Scion Exchange

Geneva 890 semi-dwarf compatible with all apple varieties

Apple Rootstock

OHxF 87 semi-dwarf - compatible with most pear varieties

Pear Roostock

Krymysk 86 Prunus (compatible with Almond, Peach/Nectarine, Apricot, Plums, and Pluots)

Stonefruit Rootstock

Myrobalan 29C - good compatibility with all plums, pluots, apriums, and apricots

Plum/Apricot Rootstock

We'll do the work for you! Buy your chosen rootstock, grab a scion from our collection, and our grafting professionals will custom graft your tree for you.

Custom Grafting per Tree (must buy rootstock as well)

Your kit includes: a grafting knife, tool sharpener, roll of 3M masking tape, a cut-resistant glove, 10 metal tags, 40 pieces of Buddy grafting tape, and a UV-resistant marker all tucked inside a pouch to keep you organized.  All you'll need in addition to this is a hand-pruner for trimming your scions!

Grafting Kit

Scion Collection Kit

Your donation will support Soquel High’s incredible CTE Sustainable Agriculture Program led by Mr. Tom Bentley.

Donate to our Host - Soquel High School

<span fr-original-style="color: rgb(184, 49, 47); font-family: Arial; font-size: 18px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(184, 49, 47);font-family:Arial;font-size:18px;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Get your Fast Pass tickets now for the 2025 <a href="http://mbcrfg.org/scion-exchange/" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">Scion Exchange</a>! <ul><li style="width:100%;margin-top:0px;margin-right:0px;margin-bottom:0px;box-sizing:inherit;line-height:1.5;color:rgb(0, 0, 0);font-size:14px"><span fr-original-style="color: rgb(20, 24, 39); font-family: Arial; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(20, 24, 39);font-family:Arial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Doors open at 12PM.</li><li style="width:100%;margin-top:0px;margin-right:0px;margin-bottom:0px;box-sizing:inherit;line-height:1.5;color:rgb(0, 0, 0);font-size:14px"><span fr-original-style="color: rgb(20, 24, 39); font-family: Arial; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(20, 24, 39);font-family:Arial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Admission is $5 and free for those volunteering for the event (if you're volunteering, no need to purchase a ticket).</li><li style="width:100%;margin-top:0px;margin-right:0px;margin-bottom:0px;box-sizing:inherit;line-height:1.5;color:rgb(0, 0, 0);font-size:14px"><span fr-original-style="color: rgb(20, 24, 39); font-family: Arial; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(20, 24, 39);font-family:Arial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Hundreds of scions will be available for dormant varieties of fruit (apples, pears, stonefruit and more).</li><li style="width:100%;margin-top:0px;margin-right:0px;margin-bottom:0px;box-sizing:inherit;line-height:1.5;color:rgb(0, 0, 0);font-size:14px"><span fr-original-style="color: rgb(20, 24, 39); font-family: Arial; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: rgb(255, 255, 255); text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;" style="color:rgb(20, 24, 39);font-family:Arial;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;float:none;display:inline !important;box-sizing:inherit">Activities will include grafting demonstrations and rootstock sales.</li><li style="width:100%;margin-top:0px;margin-right:0px;margin-bottom:0px;box-sizing:inherit;line-height:1.5;color:rgb(0, 0, 0);font-size:14px">Pre-purchase all of your supplies so you're ready to go at the event!  </li></ul>Bring These Items to the Event: <ol><li>Bring your receipt with you to access the Fast Pass lane and pick up any purchases.</li><li>Ziploc bags to store your scions and to keep them fresh (label the bag with your name so it doesn’t get lost) </li><li>Large plastic bags if you plan on purchasing rootstocks </li><li>Masking/Painters tape to label the scions you select </li><li>Sharpie, fine point, to write on the masking tape to label your scions</li></ol><p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;font-size:var(--tec-font-size-4);line-height:var(--tec-line-height-2);color:rgb(20, 24, 39);font-family:&quot;Helvetica Neue&quot;, Helvetica, -apple-system, BlinkMacSystemFont, Roboto, Arial, sans-serif;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;width:100%">A Sneak Peek at the Scion List:<p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;font-size:var(--tec-font-size-4);line-height:var(--tec-line-height-2);color:rgb(20, 24, 39);font-family:&quot;Helvetica Neue&quot;, Helvetica, -apple-system, BlinkMacSystemFont, Roboto, Arial, sans-serif;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;width:100%"><a href="https://docs.google.com/spreadsheets/d/1T_DPRWvhIaeK6t_N6Ik0VvLrhexZyyi_TDp_LTbw59w/edit?gid=939449373#gid=939449373" rel="noopener noreferrer" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit" target="_blank">https://docs.google.com/spreadsheets/d/1T_DPRWvhIaeK6t_N6Ik0VvLrhexZyyi_TDp_LTbw59w/edit?gid=939449373#gid=939449373</a><p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;font-size:var(--tec-font-size-4);line-height:var(--tec-line-height-2);color:rgb(20, 24, 39);font-family:&quot;Helvetica Neue&quot;, Helvetica, -apple-system, BlinkMacSystemFont, Roboto, Arial, sans-serif;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;width:100%"> <p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;font-size:var(--tec-font-size-4);line-height:var(--tec-line-height-2);color:rgb(20, 24, 39);font-family:&quot;Helvetica Neue&quot;, Helvetica, -apple-system, BlinkMacSystemFont, Roboto, Arial, sans-serif;font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;width:100%">We look forward to seeing you there!

Hi <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip" fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name, Bring this receipt with you so you can access the Fast Pass line at the Exchange and pick up your purchases and/or custom grafting. Everyone who attends our events is eligible to join our incredible, private email fruit-growing community. In our email group, you have the opportunity to ask any questions you have about growing fruit, receive free guidance and support from mentors, and connect with other people who are passionate about growing fruit in our community. You'll also learn about all of our fruit tastings and events throughout the year. If you'd like to be added to our email community, please click the button below and enter your email address:<span contenteditable="false" data-button-color="{{#ad0a27}}" data-custom-link="{{https://montereybaycrfg.groups.io/g/main/join}}" data-custom-variable="{{custom-link-button-b3a651f5-ea3c-4e8d-837b-cddfbd585113}}" data-text="{{🍏 Click Here to Join Our Private Email Group}}" fr-original-class="fr-deletable styled-tag-button" fr-original-style="background-color: #ad0a27" style="background-color:rgb(173, 10, 39);border-radius:8px;height:36px;color:rgb(255, 255, 255);padding:8px 16px;font-size:14px;line-height:20px;font-family:Roboto;font-weight:500;box-sizing:inherit;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none">🍏 Click Here to Join Our Private Email Group   We look forward to seeing you there! ~Monterey Bay CRFG

Get your Fast Pass tickets now for the 2025 <a href="http://mbcrfg.org/scion-exchange/">Scion Exchange</a>! <ul><li>Doors open at 12PM.</li><li>Admission is $5 and free for those volunteering for the event (if you're volunteering, no need to purchase a ticket).</li><li>Hundreds of scions will be available for dormant varieties of fruit (apples, pears, stonefruit and more).</li><li>Activities will include grafting demonstrations and rootstock sales.</li><li>Pre-purchase all of your supplies so you're ready to go at the event!  </li></ul>Bring These Items to the Event: <ol><li>Bring your receipt with you to access the Fast Pass lane and pick up any purchases.</li><li>Ziploc bags to store your scions and to keep them fresh (label the bag with your name so it doesn’t get lost) </li><li>Large plastic bags if you plan on purchasing rootstocks </li><li>Masking/Painters tape to label the scions you select </li><li>Sharpie, fine point, to write on the masking tape to label your scions</li></ol><p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;line-height:var(--tec-line-height-2);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;max-width:100%">A Sneak Peek at the Scion List:<p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;line-height:var(--tec-line-height-2);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;max-width:100%"><a href="https://docs.google.com/spreadsheets/d/1T_DPRWvhIaeK6t_N6Ik0VvLrhexZyyi_TDp_LTbw59w/edit?gid=939449373#gid=939449373" target="_blank">https://docs.google.com/spreadsheets/d/1T_DPRWvhIaeK6t_N6Ik0VvLrhexZyyi_TDp_LTbw59w/edit?gid=939449373#gid=939449373</a><p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;line-height:var(--tec-line-height-2);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;max-width:100%"> <p style="box-sizing:inherit;margin-top:0px;margin-right:0px;margin-bottom:var(--tec-spacer-6);margin-left:0px;padding:0px;line-height:var(--tec-line-height-2);font-style:normal;font-variant-ligatures:normal;font-variant-caps:normal;font-weight:400;letter-spacing:normal;orphans:2;text-align:start;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;text-decoration-thickness:initial;text-decoration-style:initial;width:100%;max-width:100%">We look forward to seeing you there!